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I am Thomas Pradeep Fernandes, based in Chennai, Tamil Nadu, India. With over 13 years of experience in business management and product strategy, I currently serve as a Business Manager at Savex Technologies Pvt. Ltd., overseeing consumer notebooks and accessories. My previous roles include significant tenures at Redington India Ltd., where I successfully developed product strategies that led to substantial revenue growth and market share expansion. I hold an MBA in Marketing from Thiagarajar School of Management and a Bachelor's degree in Mathematics from The American College. Additionally, I've pursued digital marketing certifications to enhance my skills. I am fluent in English and have a strong background in managing diverse customer segments and partner networks across India.

Credentials

  • Search Engine Optimization
    Digital Vidya
    Aug, 2021
    - Apr, 2026
  • Certified social Media Marketing
    Digital Vidya
    Jul, 2021
    - Apr, 2026
  • Social Media Certified
    HubSpot Academy
    Jun, 2021
    - Apr, 2026
  • Certified Search Engine Marketing Course
    Digital Vidya
    May, 2021
    - Apr, 2026
  • Google Ads Display Certification
    Google
    May, 2021
    - Apr, 2026
  • Google Ads Search Certification
    Google
    May, 2021
    - Apr, 2026

Experience

    • India
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Business Manager( Consumer Notebook & Accessories)
      • Jun 2023 - Present

    • Business Manager(Desktop Accessories and Etail)
      • Sep 2020 - Jul 2023

      BUsiness manager for Lenovo Accessories and Online and LFR vertical

    • Business Manager(Destops and Brand exclusive stores)
      • Jan 2019 - Jul 2023

      Heading LES (Lenovo exclusive stores)vertical for Lenovo consumer pc at PAN India level.Product manager for Lenovo consumer desktops and AIO.Product head for Lenovo accessories business.

    • India
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Group Product Manager
      • Apr 2012 - Dec 2018

      • Developed Product strategy from scratch & within 1 Yr of new Product assignment, delivered revenue growth and touched 40% market share• Customer delight enhanced company’s reputation as major Mobility/display player.• Created different segment of customer base for better focus(Govt/SMB/SOHO/BFSI/Education /Manufacturing etc)• Appointed 150 partners pan India for selling Samsung Mobiles.• Brought in upcountry focus- Delivering 100% growth YOY in terms of revenue and partners.• Attended more than 10 Partner meets and Product launch conferences for various product lines.• Successfully delivered Bottom line & Top line target for all quarters.

    • Business Manager
      • Mar 2011 - Apr 2012

      • Samsung Commercial display category- business grew by 325% YOY –FY-2010-• Got promoted twice successively in the span of 2 yrs.• Played key role in appointing Redington India ltd as National distributor for Samsung Mobiles. • Signed agreement with major SI OEM’s and 100 Audio Video partners across India.(Godrej, Dell, HCL, Wipro etc)• Successfully managed B2B and B2C models of business in Samsung Large display category.

    • Product Manager
      • Apr 2010 - Mar 2011

      1. Product Manager for Samsung Monitor business. Devising Prices, inventory management etc.2. Optimum inventory management- Led to increased profit FY 2010-113. Successfully implemented distribution model change .

  • TATA TELESERVICES LTD.
    • Chennai, Coimbatore
    • Channel Sales Manager
      • Apr 2008 - 2010
      • Chennai, Coimbatore

      • Was awarded as “Star of the month “for contributing towards Photon + launch and sales during FY 2009.• Ensured beat wise coverage in terms of MBO’s focusing TATA mobiles/data card.• Regular training sessions to partners/distributors for better sales focus.• BTL activities (umbrella activity, pamphlet distribution, demo activity, expo etc) conducted every month, location wise to ensure better reach.• Built up IT partner market from scratch for data card sales was the top performer on data cards.(special feat that time)• Appointed 3 distributors and 2 DSA’s for increasing sales volumes.• Market combining activity pioneered during my stint as CSM in Coimbatore.• Got selected to be part of elite forum “club 40” for making business decisions which predominantly comprised of middle and top level executives.

Education

  • THIAGARAJAR SCHOOL OF MANAGEMENT
    Master of Business Administration - MBA, Marketing/Marketing Management, General
  • THE AMERICAN COLLEGE
    Bachelor of Science - BS, Mathematics
  • THIAGARAJAR SCHOOL OF MANAGE
  • Digital Vidya
    Digital marketing

Suggested Services

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Industry Focus. “IT Services and IT Consulting”

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