Thomas Merelli
TPO Director - National TPO Sales Manager. Production, Training, Marketing at Land Home Financial Services, Inc., Your Preferred Wholesale Lender- Claim this Profile
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Bio
Experience
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Land Home Financial Services, Inc., Your Correspondent Partner
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United States
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Financial Services
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1 - 100 Employee
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TPO Director - National TPO Sales Manager. Production, Training, Marketing
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Jan 2012 - Present
Marketing director responsibilities include developing marketing material for email marketing, social media, account executive handouts. Work with regional sales directors setting up monthly campaigns, manage these campaigns, track campaigns success, and provide reports. In addition, I am responsible in maintaining data integrity across all data basis. As a corporate trainer I develop training material, presentations, and assessments. Conducts new account executive, and continued sales training. New Account Executive training consist of day one employment needs and requirements, product offering, process flow, marketing, and how to use and train their clients. In addition to employee on boarding I provide on boarding for our broker partners. Review of products, website, and how to utilize our business to business portal. Product Management is an area that ties in with marketing and training. I assist in the development of product matrix and how it is delivered to the public. Assist in the announcements, webinars, and promotion of the new product or current product updates or changes. Training and marketing both developed to support this area. Oversee management of our customer service and broker partner approval department. Show less
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Aurora Bank FSB
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United States
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Banking
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100 - 200 Employee
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Vice President Consumer Banking
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Sep 2010 - Dec 2011
Built a retail lending platform for the Colorado market utilizing an outside sales team to originate mortgage loans from Realtor’s, local builders, and calling on the existing portfolio. Taking the team to a monthly closed loan volume of 8 million leading up to the sale of the bank. Built a retail lending platform for the Colorado market utilizing an outside sales team to originate mortgage loans from Realtor’s, local builders, and calling on the existing portfolio. Taking the team to a monthly closed loan volume of 8 million leading up to the sale of the bank.
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Banker Mortgage
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United States
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Financial Services
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Retail Sales Manager
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Apr 2007 - Sep 2010
Developed a retail marketing campaign in a decreasing market environment which increased company closed unit volume from 20 to 100 units a month utilizing all mortgage products available at the time. Developed a retail marketing campaign in a decreasing market environment which increased company closed unit volume from 20 to 100 units a month utilizing all mortgage products available at the time.
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Wilmington Finance
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Financial Services
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1 - 100 Employee
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Regionial Sales Manager
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Nov 2003 - Apr 2007
Developed, motivated, evaluated, provided support and leadership to region sales and service team to acheive objectives. Designed and conducted training classes. Negotiated employee contracts and offer letters as well as prepared and performed employee annual reviews. Responsible for recruitment and prospecting of potential candidates. Developed, motivated, evaluated, provided support and leadership to region sales and service team to acheive objectives. Designed and conducted training classes. Negotiated employee contracts and offer letters as well as prepared and performed employee annual reviews. Responsible for recruitment and prospecting of potential candidates.
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Education
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Metropolitan State College of Denver
BS, Computer Management and Sciences