Experience

UNPLUGGED Amsterdam

• Netherlands
• Design Services
• 1 - 100 Employee

• Strategy Designer

  • Oct 2019 - Present



Jungle Minds

• Netherlands
• Design
• 1 - 100 Employee

• Digital Strategist / Business Designer

  • Aug 2017 - Oct 2019

  As a business designer / Strategist at Jungle Minds I have many responsibilities, but it always comes down to using design thinking and human-centered methodologies to discover new value propositions and to transform them into real business value. As a business designer / Strategist at Jungle Minds I have many responsibilities, but it always comes down to using design thinking and human-centered methodologies to discover new value propositions and to transform them into real business value.



Ligas Competition BV

• Amsterdam Area, Netherlands

• Brand and Product Manager

  • Jan 2014 - Jul 2017

  In 2013, one of my best friends asked me to help him to start-up a new platform for sports. Since then, I use my knowledge in technology and design to create the brand strategy and help drive innovation of Ligas Competition. The goal of Ligas Competition is to bring technology to all levels in sports. We create the best solution to manage teams and competitions, to keep track of individual and team performance, and to improve communication between players, administrators and sponsors. In this all, I am responsible for the look and feel of the holistic brand and what direction we should go as a company. Show less



Delft University of Technology

• Netherlands
• Research Services
• 700 & Above Employee

• Master student Strategic Product Design

  • Feb 2011 - Apr 2014

  As a student Strategic Product Design I learned to successfully exploit market opportunities – and create great products – by thinking strategically about product design and development. With the help of techniques such as market and trend analyses, and by giving consideration to future scenarios, government policies, environmental requirements and new technologies, I gained insight into the processes that drive strategic product design. Other aspects of the programme include product launch, analysis of economic rationales, and the international dimension of product development. Show less

• Student assistent Research & Design

  • Mar 2012 - Jul 2012

  Tutoring and assisting first and second year students of Industrial Design with practicals which consisted of SPSS exercises



Make it Happy

• United States
• Civic and Social Organizations

• Internship New York City at LeadDog Marketing / Make it Happy

  • Jan 2013 - May 2013

  I lived in New York City to do the research for my graduation project. During my stay I was part of a team that managed a start-up within a larger company, which is called LeadDog Marketing Group. In this team I was responsible to research opportunities for new services that could be offered to potential clients. I researched competitors, interviewed stakeholders, and designed a new strategy for the start-up to make the transition from a nonprofit organization to a for-profit business. I lived in New York City to do the research for my graduation project. During my stay I was part of a team that managed a start-up within a larger company, which is called LeadDog Marketing Group. In this team I was responsible to research opportunities for new services that could be offered to potential clients. I researched competitors, interviewed stakeholders, and designed a new strategy for the start-up to make the transition from a nonprofit organization to a for-profit business.



Prima Personeel BV

• Netherlands
• Staffing and Recruiting
• 1 - 100 Employee

• Employee

  • 2007 - 2012



Delft University of Technology

• Netherlands
• Research Services
• 700 & Above Employee

• Board and treasurer Lagerhuysch bar

  • Sep 2009 - Jul 2010

  Together with three fellow students we helped setting up a new faculty bar. In the first six months I was responsible for making the budgetary and was participating meetings with TU Delft and the architect. When the bar opened I was responsible for all the tasks that concerned money. Furthermore I had the final responsibility during receptions and parties. Together with three fellow students we helped setting up a new faculty bar. In the first six months I was responsible for making the budgetary and was participating meetings with TU Delft and the architect. When the bar opened I was responsible for all the tasks that concerned money. Furthermore I had the final responsibility during receptions and parties.



TU Delft Minor

• Technology, Economics & Innovation

  • Sep 2009 - Feb 2010

  I followed this minor to get more indepth knowledge of economics, technology and innovation. I followed this minor to get more indepth knowledge of economics, technology and innovation.