Experience

Tiểu An - Stationery and Gift

• Retail
• 1 - 100 Employee

• Owner

  • Sep 2019 - Present

  Providing the CUTE Stationery and Gift which helps your work and studying space to be more exciting Providing the CUTE Stationery and Gift which helps your work and studying space to be more exciting



Perfect Storm Vietnam

• Vietnam
• Advertising Services

• COO

  • Sep 2020 - Jul 2022

  Perfect Storm offers a wide range of services across all areas of the digital market. The latest technologies will wow your customers; content strategy and data analysis help boost your marketing. Let Perfect Storm blow your business to a new level. Perfect Storm offers a wide range of services across all areas of the digital market. The latest technologies will wow your customers; content strategy and data analysis help boost your marketing. Let Perfect Storm blow your business to a new level.



Macaw - a Product for Collaborative Work Management

• United States
• IT Services and IT Consulting
• 1 - 100 Employee

• Co-Founder / Head of Marketing & Sales

  • Apr 2019 - May 2020

  - Building Marketing and Sales Teams - Setting Sales and Marketing KPI’s to manage activity within the team - Day to day management of the Marketing and Sales Teams ensuring they are on track - Overseeing all marketing activities and ensuring it fits with the marketing strategy - Training the Sales Team on Sales techniques and giving advice - Defining suitable channels to run marketing effectively and optimize the marketing budget - Managing the company’s social accounts and posting relevant content - Building the strategy partners to organize events together (workshop, conference, ...) Show less



Mr Bean Vietnam

• Head Of Marketing

  • Jul 2018 - Jul 2019

  (A Brand which is from Singapore) Be responsible for Marketing communication • Oversees the day-to-day management and operations of the Marketing team, while maintaining focus on the marketing strategic goals and financial objectives • Devises, develops and regularly maintains marketing strategies, short- and long-term marketing goals, plans, tactics and programs based on the budget, potential of market, target customers, consumer needs, competitors, resources and abilities. • Provides strategic thinking, leadership and good business judgment in all aspects of marketing for brand including copy, media, promotion, research, marketing materials, etc. • Monitors and evaluates brand performance to recommend and execute appropriate ways to improve brand equity and brand awareness. • Initiates and recommends new marketing opportunities and improvements to strengthen the brand equity/awareness • Be responsible for the marketing budget. • Cooperates on set up of sales plans, financial plans and budget, and tracks performance of marketing campaigns and activities versus budgets, ensuring achievement of plans despite variances/ challenging operating environment. • Be responsible to deliver marketing tasks on time and post evaluate for each campaign as well. • Supports related departments in branding tasks to ensure consistent brand image. • Carry-outs researches by ourselves or external agency to find out necessary data for business support and decisions. • Be responsible for relationship and cooperation management of external marketing, production and research agencies. • Closely keeps track on competitors’ business and marketing activities to provide right adjustments for company in time. • Sets performance goals/targets (KPI) for the whole Marketing team, and monitors performance of each team member on a continual basis. • Evolves and trains the Marketing team to ensure their superior performance, and personal and career development for each team member. Show less



Wavemaker

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Digital Media Manager (Wavemaker - GroupM)

  • Jan 2018 - Jul 2018

  - Be trusted advisor to clients for all things related to Digital & Media - Working with key media partners for planning and negotiations - Presentation of strategy and implementation ideas to clients, across different digital platforms - Developing and following best practices for media planning & operations - Ensuring projects/campaigns are tracked and measured based on agreed KPIs - Providing guidance to the team on planning, operations, and optimization of digital campaigns - Managing digital team and work well with all members of the team to ensure all tasks are fulfilled - Ensuring financial process is followed in terms of client set-up and invoicing Show less



Around Mobile Application/ IPI Co., Ltd

• Head Of Operations/ Head of Business Development

  • Jan 2017 - Jan 2018

  - Building policies for suppliers/clients/shippers - Organizing and managing all works of Customer Service team - Organizing and managing all works of Sales team - Pricing the products - Managing operation effectively and be suitable with the strategy - Looking for new clients/suppliers and supporting sales staffs - Contributing ideas to build products - Working closely with IT department - Managing a team with over 10 people - Building policies for suppliers/clients/shippers - Organizing and managing all works of Customer Service team - Organizing and managing all works of Sales team - Pricing the products - Managing operation effectively and be suitable with the strategy - Looking for new clients/suppliers and supporting sales staffs - Contributing ideas to build products - Working closely with IT department - Managing a team with over 10 people



Cốc Cốc

• Vietnam
• Software Development
• 200 - 300 Employee

• Marketing Manager

  • Jul 2014 - Jan 2017

  MAIN DUTIES - Building policies/regulations for direct clients, agencies and Sales staffs - Managing online and offline marketing campaigns of cooperations with clients - Researching, analysing Ads market and Cốc Cốc’s competitors - Creating, organizing and managing all promotions and events for clients - Creating/Updating/fixing info and data for Sales kit - Creating some product packages to sell - Participating in networking events of Marketing community - Managing Event Team (organize all events of Sales Department) - Managing Media Planning Team (making media plans and proposals for clients and agencies) Show less



24H Online Advertising Jsc.

• Vietnam
• Advertising Services
• 1 - 100 Employee

• Marketing Manager

  • Jan 2014 - Jul 2014

  MAIN DUTIES: - Planning and supervising for plan implementation of brand development with marketing tools (event, PR, media, activation) - Planning and supervising for development/optimization of cheap-price traffic - Analyzing market index and competitors about brand activation to get right directions and warn for internal departments - Analyzing business models in the world and Vietnam market - Following-up all reports of brand development and cheap-price traffic - Working closely with internal departments and out-sourcing partners ACHIEVEMENT: - Organizing good processes for team-work in internal departments - Choosing the right cheap-price traffic Show less

• TRADE MARKETING TEAM LEADER

  • Jan 2013 - Jan 2014

  MAIN DUTIES: - Being responsible for CIP revenue and Google Adsense revenue- Researching and analyzing market/index in online Market- Always test ads positions/ ads types to get good results (revenue and ads index) and working with Google Expert to improve ads index- Planning and executing CIP for clients (Direct Clients and Agencies) and 24H’s products with Marketing toolsEx: photo/video contest; Consulting; Reality Gameshow; Score Predictions; Lucky Draw; Survey; ...- Researching and looking for new CIP - Working closely with Sales Department to support CIP plans, proposal plans for clients- Coordinating with Marketing team of clients to run CIP plans perfectly - Working closely with internal departments (IT, Designers, Contents) to build and design micro-site for programsACHIEVEMENT:- Adsense revenue has achieved the goal of 2013 and the first 6 months in 2014- Organizing successfully many CIPs of big brands: ClearMen; Oppo; Song Hong; Cetaphil; Da Hương; Vinh Gia Medicine; Tourist Company (Vietnamese: Tổng công ty Du Lịch);... and more brands Show less

• Senior Data Analyst

  • May 2012 - Jan 2013

• Trade Marketing Executive

  • Aug 2010 - May 2012