Experience

El Nekhely Electronics Mall

• Egypt
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Sales Marketing Manager

  • Jan 2017 - Present



Souq.com

• United Arab Emirates
• Technology, Information and Internet
• 700 & Above Employee

• Category Buyer

  • Feb 2015 - Aug 2016

  • Source suppliers and negotiate the best deals to meet the targeted margins and gross merchandizing volume of the department.• Create, plan and implement the yearly targets plan divided quarterly according to the seasonal forecast.• Controls the stock level and monitor its rotation to sustain a healthy cash flow cycle and product variety.• Coordinate with marketing department to launch various campaigns associated with the marketing calendar to push the category and boost the sales and maximize revenue.• Work on the contribution between the marketing and e-commerce modules to ensure the best customer experience by providing the best selection combined with boosting them through various marketing channels.• Prepare weekly and monthly reports to monitor the category performance respectively with the category traffic, views and conversion.• Attend yearly exhibitions and supplier lobbies to maximize the variety and range into offering new brands and better deals. Show less

• Category Specialist

  • Sep 2014 - Feb 2015

  • Work side by side with content department to ensure correct listing of the items and make sure its matching to the guidelines.• Gather supplier data and info and record it in the ERP system.• Follow up with the purchase orders and coordinate with procurement department for deliveries and warehouse receiving.• Manages product live cycle on the website, performing stock updates and reordering process.• Coordinate with financial department to settle the outstanding balances and checks issuance.• Maintain and develop a business relationship with the suppliers.• Execute Deal of The Day promotional page planning and make sure that the content displayed is freshened periodically. Show less

• Retail Executive

  • Mar 2014 - Sep 2014

  • Building an intranet database for the company to facilitate the workflow between departments and ensure accurate update of info and events.• Surveying the offline market trends to maximize the product mix on the website and secure the best prices on the whole catalogue range.Generating replenishment plans to support the other departments and giving further insights to each category.



El Nekhely Electronics Mall

• Egypt
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Operations Manager

  • Aug 2009 - Feb 2014

  • Manage El Nekhely’s website, updating the database and responsible for the ongoing activity of the product descriptions (written and visual), price listings and their periodic updates, launching the online payment system in coordination with the web designing service provider company. • Managing three of total twelve stores and managing the operational sales and marketing of our exclusive brands. • Monitor the stock level of three stores and initiate rotational transfers in accordance with the best selling and\or slow moving items. • Handling all the admin, logistics coordination (reservations, research, planning and appointments) of all international yearly exhibitions. • Provisioning high-level administrative support by conducting research of the market and finding potential clients. • Analyzing and monitoring sales volumes, market share trends and competitors’ activities. • Developing and executing promotional initiatives. Coordinate product management and/or cost reduction projects with internal and external resources to achieve results (product development, production planning, trade promotion, sales, market research, consultants and advertising agencies). Show less