Théau Guillot
Marketing Specialist at The Sandbox- Claim this Profile
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Bio
Experience
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The Sandbox
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Hong Kong
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Entertainment Providers
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300 - 400 Employee
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Marketing Specialist
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Nov 2022 - Present
Ville de Paris, Île-de-France, France - Developed and executed marketing strategies for the game, driving impactful results. - Contributed to the design and implementation of a dynamic live event strategy, enhancing user engagement. - Orchestrated end-to-end deployment of live events, overseeing planning, execution, and successful completion. - Collaborated closely with internal production teams to ensure seamless delivery and integration of assets. - Fostered effective communication and knowledge sharing among… Show more - Developed and executed marketing strategies for the game, driving impactful results. - Contributed to the design and implementation of a dynamic live event strategy, enhancing user engagement. - Orchestrated end-to-end deployment of live events, overseeing planning, execution, and successful completion. - Collaborated closely with internal production teams to ensure seamless delivery and integration of assets. - Fostered effective communication and knowledge sharing among stakeholders, promoting synergy and alignment. Show less
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BlaBlaCar
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France
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Technology, Information and Internet
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700 & Above Employee
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Digital Marketing Manager
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Sep 2021 - Mar 2022
Paris, Île-de-France, France - Managed online marketing levers such as Google Ads, Facebook Ads and Apple Search Ads for European countries. - Supervised the launch of new campaigns for Benelux. - Reported and analyzed performances in Europe on a weekly and monthly basis. - Optimized on a daily basis SEA, Display and Social campaigns. - Cross-collaborate with the Regional Marketing and Strategy Marketing teams.
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Microsoft
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United States
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Software Development
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700 & Above Employee
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Marketing Communication Manager
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Jan 2021 - Jul 2021
Paris, Île-de-France, France - Participated in the implementation of the strategic communication. - Promoted Microsoft initiatives through external-internal newsletters. - Managed and planned events as speech or product launch. - Organized the company's annual convention (2 000 people). - Cross-collaborate with all teams: Corporate, Social, Analytics, Agency.
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Kering
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France
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Retail Luxury Goods and Jewelry
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700 & Above Employee
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Web Marketing Intern
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Jun 2019 - Aug 2019
Paris, Île-de-France, France - Contributed to the launch of Kering's new website in 5 languages. - Monitored the group's website back office and cloud. - Worked on a daily basis with more than 30 people all over the group.
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Education
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KEDGE Business School
Grande Ecole Programme, Digital Marketing -
Université de Bretagne-Sud
Bachelor's degree, Economy Management -
Lycée SAINT-PAUL - VANNES
Baccalaureate, Scientific