Sumit Kakade
Business Development Manager - Email Marketing Domain at Market Insights Reports (Ameliorate Digital Consultancy Pvt Ltd. Group Company)- Claim this Profile
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Bio
Experience
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Market Insights Reports (Ameliorate Digital Consultancy Pvt Ltd. Group Company)
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United States
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Research
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1 - 100 Employee
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Business Development Manager - Email Marketing Domain
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Jan 2022 - Present
Successfully led a team of professionals to strategically plan and execute email marketing campaigns, resulting in increased lead generation, customer acquisition, and revenue growth. - Managed a team of 15-16 Email Marketing Executives. - Provided guidance and mentorship for team growth. - Led team meetings to discuss campaign strategies and performance. - Conducted regular performance evaluations and set clear goals. - Coordinated campaign execution and optimized… Show more Successfully led a team of professionals to strategically plan and execute email marketing campaigns, resulting in increased lead generation, customer acquisition, and revenue growth. - Managed a team of 15-16 Email Marketing Executives. - Provided guidance and mentorship for team growth. - Led team meetings to discuss campaign strategies and performance. - Conducted regular performance evaluations and set clear goals. - Coordinated campaign execution and optimized workflows. - Collaborated on segmentation, personalization, and A/B testing. - Efficiently allocated tasks and resources to meet deadlines. - Acted as a liaison between the team and senior management. - Encouraged innovation and exploration of new trends. - Implemented training programs to enhance team skills. - Achieved a 20% increase in lead count, driving significant business growth through strategic email marketing campaigns. - Familiar with email marketing regulations, including GDPR and CAN-SPAM Acts.
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Senior Business Development Executive- Email Marketing Domain
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Sep 2020 - Jan 2022
- Played a key role as a Senior Executive in the Email Marketing team. - Assisted in developing and executing email marketing campaigns. - Contributed insights and ideas during team meetings. - Demonstrated consistent performance and achievement of goals. - Executed email campaigns and tasks effectively and efficiently. - Collaborated on segmentation, personalization, and testing efforts. - Managed tasks and responsibilities within the email marketing team. - Assisted in… Show more - Played a key role as a Senior Executive in the Email Marketing team. - Assisted in developing and executing email marketing campaigns. - Contributed insights and ideas during team meetings. - Demonstrated consistent performance and achievement of goals. - Executed email campaigns and tasks effectively and efficiently. - Collaborated on segmentation, personalization, and testing efforts. - Managed tasks and responsibilities within the email marketing team. - Assisted in reporting campaign results to senior management. - Stayed updated with email marketing trends and innovations. - Contributed to A/B testing for email campaign optimization.
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Ameliorate Digital Consultancy Pvt Ltd.
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India
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Advertising Services
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1 - 100 Employee
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Business Development Manager - Email Marketing Domain
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Jan 2022 - Present
- Successfully expanded the client base by identifying and acquiring new email marketing clients, driving revenue growth. - Developed and executed email marketing strategies, resulting in increased open rates, click-through rates, and conversion rates for clients. - Built and nurtured strong client relationships by understanding their specific needs and providing tailored email marketing solutions. - Stayed up-to-date with industry trends and best practices to ensure the delivery of… Show more - Successfully expanded the client base by identifying and acquiring new email marketing clients, driving revenue growth. - Developed and executed email marketing strategies, resulting in increased open rates, click-through rates, and conversion rates for clients. - Built and nurtured strong client relationships by understanding their specific needs and providing tailored email marketing solutions. - Stayed up-to-date with industry trends and best practices to ensure the delivery of cutting-edge email marketing solutions. - Led cross-functional teams to create and deliver email marketing campaigns, from concept to execution, meeting or exceeding client expectations. - Analyzed and reported on the performance of email marketing campaigns, providing valuable insights and recommendations for optimization. - Implemented and managed automated email marketing workflows, enhancing client engagement and nurturing leads. - Collaborated with internal teams and external partners to create and execute co-marketing initiatives, driving increased brand visibility and customer acquisition. Show less - Successfully expanded the client base by identifying and acquiring new email marketing clients, driving revenue growth. - Developed and executed email marketing strategies, resulting in increased open rates, click-through rates, and conversion rates for clients. - Built and nurtured strong client relationships by understanding their specific needs and providing tailored email marketing solutions. - Stayed up-to-date with industry trends and best practices to ensure the delivery of… Show more - Successfully expanded the client base by identifying and acquiring new email marketing clients, driving revenue growth. - Developed and executed email marketing strategies, resulting in increased open rates, click-through rates, and conversion rates for clients. - Built and nurtured strong client relationships by understanding their specific needs and providing tailored email marketing solutions. - Stayed up-to-date with industry trends and best practices to ensure the delivery of cutting-edge email marketing solutions. - Led cross-functional teams to create and deliver email marketing campaigns, from concept to execution, meeting or exceeding client expectations. - Analyzed and reported on the performance of email marketing campaigns, providing valuable insights and recommendations for optimization. - Implemented and managed automated email marketing workflows, enhancing client engagement and nurturing leads. - Collaborated with internal teams and external partners to create and execute co-marketing initiatives, driving increased brand visibility and customer acquisition. Show less
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Transalesation Technology Pvt Ltd.
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India
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Advertising Services
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1 - 100 Employee
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Assistant Marketing Manager Digital Operations - Email Marketing
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Sep 2019 - Aug 2020
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Team Lead Digital Operations - Email Marketing
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Jan 2019 - Sep 2019
- Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns. - Developing and monitoring campaign budgets. - Preparing accurate reports on our marketing campaign’s overall performance. - Report daily on Email Performance to ensure Plans and Forecast are met. - Coordinating with advertising and media experts to improve marketing results. - Identifying the latest trends and technologies… Show more - Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns. - Developing and monitoring campaign budgets. - Preparing accurate reports on our marketing campaign’s overall performance. - Report daily on Email Performance to ensure Plans and Forecast are met. - Coordinating with advertising and media experts to improve marketing results. - Identifying the latest trends and technologies affecting our industry. - Evaluating important metrics that affect our website traffic, service quotas, and target audience. - Working with our team to brainstorm new and innovative growth strategies. - Overseeing and managing all contests, giveaways, and other digital projects. - Maintain email project workflow process to ensure on time email launches - Working with account managers for campaign related process - Continuously develop knowledge of digital best practices. - Supported Account-Based Marketing (ABM) strategies with targeted email campaigns.
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JSM Info-Tech
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Pune, Maharashtra, India
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Senior Digital Marketing Associate- Team Lead
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Nov 2017 - Jan 2019
- Provides workflow supervision to Marketing Campaign Specialists, , and Campaign Analytics Specialists - Serves as a coach to team members to different marketing projects and/or initiatives - Serves as an escalation point-of-contact for team issues or concerns related to permission marketing and campaign management - Works with requestors to fine-tune campaign strategy before assigning resources - Updating and allocating campaigns to DMAs and taking proper delivery… Show more - Provides workflow supervision to Marketing Campaign Specialists, , and Campaign Analytics Specialists - Serves as a coach to team members to different marketing projects and/or initiatives - Serves as an escalation point-of-contact for team issues or concerns related to permission marketing and campaign management - Works with requestors to fine-tune campaign strategy before assigning resources - Updating and allocating campaigns to DMAs and taking proper delivery files from them - Prioritizes campaign according to strategic value - Performs quality control review of campaign assets created by clients and delivery managers accuracy - Monitor and report on campaign error rates and provide actionable recommendations. Show less - Provides workflow supervision to Marketing Campaign Specialists, , and Campaign Analytics Specialists - Serves as a coach to team members to different marketing projects and/or initiatives - Serves as an escalation point-of-contact for team issues or concerns related to permission marketing and campaign management - Works with requestors to fine-tune campaign strategy before assigning resources - Updating and allocating campaigns to DMAs and taking proper delivery… Show more - Provides workflow supervision to Marketing Campaign Specialists, , and Campaign Analytics Specialists - Serves as a coach to team members to different marketing projects and/or initiatives - Serves as an escalation point-of-contact for team issues or concerns related to permission marketing and campaign management - Works with requestors to fine-tune campaign strategy before assigning resources - Updating and allocating campaigns to DMAs and taking proper delivery files from them - Prioritizes campaign according to strategic value - Performs quality control review of campaign assets created by clients and delivery managers accuracy - Monitor and report on campaign error rates and provide actionable recommendations. Show less
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MachBizz Marketers Pvt Ltd
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India
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Advertising Services
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500 - 600 Employee
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Digital Marketing Associate
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Feb 2017 - Nov 2017
- Maintain email project workflow process to ensure on time email launches - Intellectual curiosity to look for trends and improvements - Send promotional email of our client to the prospect and get the data for further process - Aid in the development and implementation of new process flows for the consumer email programs - Aid in the development of trigger-based email campaigns (i.e. abandon cart, product recommendations, birthday and product replenishment) - Report… Show more - Maintain email project workflow process to ensure on time email launches - Intellectual curiosity to look for trends and improvements - Send promotional email of our client to the prospect and get the data for further process - Aid in the development and implementation of new process flows for the consumer email programs - Aid in the development of trigger-based email campaigns (i.e. abandon cart, product recommendations, birthday and product replenishment) - Report daily on Email Performance to ensure Plans and Forecast are met - Work on the upgrade/enhanced database, resulting in proper field information for segmentation. Show less - Maintain email project workflow process to ensure on time email launches - Intellectual curiosity to look for trends and improvements - Send promotional email of our client to the prospect and get the data for further process - Aid in the development and implementation of new process flows for the consumer email programs - Aid in the development of trigger-based email campaigns (i.e. abandon cart, product recommendations, birthday and product replenishment) - Report… Show more - Maintain email project workflow process to ensure on time email launches - Intellectual curiosity to look for trends and improvements - Send promotional email of our client to the prospect and get the data for further process - Aid in the development and implementation of new process flows for the consumer email programs - Aid in the development of trigger-based email campaigns (i.e. abandon cart, product recommendations, birthday and product replenishment) - Report daily on Email Performance to ensure Plans and Forecast are met - Work on the upgrade/enhanced database, resulting in proper field information for segmentation. Show less
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Jakhuji E-Consulting Pvt Ltd
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Advertising Services
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1 - 100 Employee
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Digital Marketing Executive
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Jan 2016 - Feb 2017
- Work on the upgrade/enhanced database, resulting in proper field information for segmentation - Liaised with organization’s clients and councils during - Projects’ startup phases. Constructed, generated and reviewed marketing strategy to ensure thoroughness . - Report daily on Email Performance to ensure Plans and Forecast are met Intellectual curiosity to look for trends and improvements. - Played a role in A/B testing to enhance email campaign effectiveness. -… Show more - Work on the upgrade/enhanced database, resulting in proper field information for segmentation - Liaised with organization’s clients and councils during - Projects’ startup phases. Constructed, generated and reviewed marketing strategy to ensure thoroughness . - Report daily on Email Performance to ensure Plans and Forecast are met Intellectual curiosity to look for trends and improvements. - Played a role in A/B testing to enhance email campaign effectiveness. - Supported Account-Based Marketing (ABM) efforts by crafting tailored email campaigns. - Assisted in the creation of ideal customer profiles for precise targeting. - Skilled in using Email service providers like Benchmark Email and MailChimp.
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Network Engineer
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Jul 2015 - Jan 2016
- Designed and implemented robust network infrastructures, spanning LANs, WANs, and data centers, ensuring seamless connectivity. - Proficient in troubleshooting network issues by utilizing diagnostic tools and methodologies to maintain uninterrupted network operations. - Expertise in network security, encompassing firewall setup, intrusion detection, and compliance with industry standards. - Optimized network performance by identifying and eliminating bottlenecks, significantly… Show more - Designed and implemented robust network infrastructures, spanning LANs, WANs, and data centers, ensuring seamless connectivity. - Proficient in troubleshooting network issues by utilizing diagnostic tools and methodologies to maintain uninterrupted network operations. - Expertise in network security, encompassing firewall setup, intrusion detection, and compliance with industry standards. - Optimized network performance by identifying and eliminating bottlenecks, significantly reducing latency and enhancing overall efficiency. - Managed and maintained network equipment, including Cisco routers, switches, and Juniper firewalls. - Maintained comprehensive network documentation and generated performance reports for efficient network management and decision-making.
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