Brandon Watkins

Managing Partner at Forge Labs
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Location
Seattle, Washington, United States, US

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5.0

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Bryce Kropf

Brandon Watkins is a high-quality individual and professional. As an SDR on my team, he was always driving new processes and ideas to help the entire team be more efficient, sell more, and bring more opportunities for everyone. He was a key player on many projects as an SDR and as a project driver and ideator when he transitioned into a sales ops role. If you are looking for someone who is highly analytical but also has sales chops and knows how to hit the phones Brandon is your triple-threat real deal. I feel honored to have worked with him and learned a great deal from his insights and approach.

Kaylee Martin

Brandon and I had the pleasure of working together at NAZ Today. While a news station often brings hectic time crunches and stories subjected on the opposite ends of the spectrum, Brandon's work soared above the normal student standards. This allowed for NAZ Today to gain a professional feel and establish higher credibility for our audiences and clients.

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Experience

    • United States
    • Blockchain Services
    • 1 - 100 Employee
    • Managing Partner
      • Apr 2022 - Present

    • Head of Operations / Client Services
      • Apr 2022 - Jul 2023

      FORGE is a web3 revenue accelerator whose mission is to ignite innovation by empowering & accelerating projects that are creating the infrastructure for a tokenized world, and to help Web2 brands and businesses thrive and survive in a Web3-based internet.Previous Clients:Matry Labs & X.LA

    • United States
    • Software Development
    • 700 & Above Employee
    • Marketing Operations Specialist
      • Oct 2020 - Mar 2022

      I oversaw and contributed to a quarterly lead volume of 7.5k+ within a global database of 1.1M+ records. Additionally, I played a key role in a successful branding transition by planning and rolling out updated assets across 4 business units, 28 products, 400+ emails, and a complete site migration. I oversaw and contributed to a quarterly lead volume of 7.5k+ within a global database of 1.1M+ records. Additionally, I played a key role in a successful branding transition by planning and rolling out updated assets across 4 business units, 28 products, 400+ emails, and a complete site migration.

    • Australia
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Sales and Marketing Operations Consultant
      • Mar 2020 - Sep 2020

      • Implement innovative technology initiatives to significantly expand market impact by improving marketing campaigns and programs. • Execute and optimize technology stack, using CRM, marketing automation, sales enablement, reporting and analytics, demand generation, chatbot and account based marketing. • Carry out strategies that thus far unlocked $105k+ in additional ARR through the implementation of an initial nurture campaign framework. • Influence up to present 490% QoQ growth in annualized GMV through contract sales & marketing operations support. • Provide services that include - sales tech stack optimization, scale new sales process with COO, process documentation, database migration, lead distribution strategy, workflow automation & information systems support. Show less

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Sales Operations Specialist
      • Dec 2019 - May 2020

      • Guided and instructed the national sales team towards subject matter expertise in the technology stack and business processes. • Helped create and support a sales technology roadmap via phased rollout of a new phone system, lead distribution optimization, executive reporting, text integration, stakeholder request fulfillment & process/training documentation.

    • Sales Development Representative
      • Nov 2018 - Dec 2019

      • Exceeded expectations achieving $541k+ in net new business within 12 months through outbound prospecting and lead qualification efforts. • Encouraged and refocused team strategic direction through insight contribution and project deliverables; included training materials, peer coaching, clean data initiatives & strategic planning.

    • United States
    • Retail
    • 300 - 400 Employee
    • Email Marketing Specialist
      • Jun 2016 - Apr 2017

      • Headed strategic directive and operations of a $20M+ yearly B2C email marketing program. • Increased YoY domestic eCommerce sales by 38% utilizing testing tactics aimed to provide insight into our optimization efforts. • Liaised with management in the implementation of technology roadmap and procurement process of a marketing automation platform. • Headed strategic directive and operations of a $20M+ yearly B2C email marketing program. • Increased YoY domestic eCommerce sales by 38% utilizing testing tactics aimed to provide insight into our optimization efforts. • Liaised with management in the implementation of technology roadmap and procurement process of a marketing automation platform.

    • India
    • Software Development
    • 1 - 100 Employee
    • Business Development Associate
      • Aug 2015 - Apr 2016

    • eCommerce Marketing Specialist
      • Jan 2015 - Apr 2016

      • Influenced a 40% decrease in complaints and addressed 50+ examples through critical opportunities with global business stakeholders.• Directed contextual analytics research that influenced UX/UI digital experience in business decisions across the direct purchase cycle.• Carried through QA initiatives before product and feature launch, ensuring all product content met specifications before delivery.

Education

  • Northern Arizona University
    Bachelor of Science - BS, Public Relations, Advertising, and Applied Communication
    2011 - 2014
  • Portland State University
    2017 - 2018

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