Thao Phan

Communications & Branding Lead at FEBE Ventures
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Contact Information
us****@****om
(386) 825-5501
Location
Ho Chi Minh City, Vietnam, VN
Languages
  • English Native or bilingual proficiency
  • Vietnamese Native or bilingual proficiency
  • French Professional working proficiency

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Experience

    • Singapore
    • Venture Capital and Private Equity Principals
    • 1 - 100 Employee
    • Communications & Branding Lead
      • Feb 2022 - Present

    • Vietnam
    • Internet Publishing
    • 1 - 100 Employee
    • Account Manager
      • Mar 2021 - Dec 2021

      Ensure top-to-end funnel of cross industry and multiple business scale Digital Communication Campaigns for Brands and Clients including: Tiki, Galaxy/ Heineken, Isobar/ Prudential, Elsa, VNG, RMIT Hanoi, TH True Nut, Gojek, Cambly, Kiehl’s, Anymind/ ASUS, Robert Walters, Keppel Land, Wendelbo, Gapo, UEH-ISB Ensure top-to-end funnel of cross industry and multiple business scale Digital Communication Campaigns for Brands and Clients including: Tiki, Galaxy/ Heineken, Isobar/ Prudential, Elsa, VNG, RMIT Hanoi, TH True Nut, Gojek, Cambly, Kiehl’s, Anymind/ ASUS, Robert Walters, Keppel Land, Wendelbo, Gapo, UEH-ISB

    • Marketing Executive
      • Mar 2020 - Feb 2021

      - Ideated, planned and executed marketing communication campaigns- Organized events (including design, production, facilities and details) at various scales, 50 – 300+ attendees, budgeting upto US$ 300k+, e.g. workshops, regional customer meetings, trade fairs, annual partner – customer conferences- Copy-wrote and monitored the documents, press releases, printing materials, POSM (i.e. store signages, truck wraps, t-shirts, helmets, etc.) to aid sales and customer care- Managed the production of Apollo’s TV Commercial The Circle of Life, budgeted at US$100k+- Managed the company’s & brand’s online presence, increased fanpage’s followers from 5k to 9k+ within 3 monthso Generated weekly contents and developed targeted activities for website and fanpageo Held a month-long Facebook contest among construction material distributors to promote awareness in Apollo’s QRCode application against counterfeit products, received 200k+ engagementso Kept the pages up to date, uploaded approved contents across channels at the frequency of 3 times/ week o Monitored comments and messages; monitored and reported on competitors’ online activities and products

    • Secretary to Chairman
      • Aug 2018 - Mar 2020

      - Worked closely with the Chairman, Board of Director, and international strategic partners such as Dow Chemical and Shin- Etsu through regular correspondence, arranged meetings, prepared briefing materials and meeting minutes for the Chairman- Coordinated departmental reports and documentation weekly, monthly, and quarterly- Conducted qualitative research/ analysis and written articles as directed by the Chairman- Tracked, managed and delegated follow-up action points on behalf of the Chairman- Provided administrative services including diary management, planning events, organizing travel itineraries, correspondence and prioritizing emails for the Chairman

    • United States
    • Higher Education
    • 700 & Above Employee
    • Resident Assistant
      • Sep 2015 - May 2018

      - Fostered and developed an inclusive community of 300+ female freshman and sophomore residents from various socio- economic background, prioritizing students’ well-being and personal success- Counseled residents regarding problems or concerns and provided resources or referral information- Advertised, designed, and implemented fun and educational weekend programs all school-year round- Conducted “duty” from 8pm to 7am for the on-campus housing community twice a week

    • Orientation Leader
      • Aug 2015 - Aug 2015

      • Facilitated transitional programs for incoming freshmen and transfer students, served as a positive role model for new students, and fostered relationships between new students

    • Intern
      • May 2015 - Aug 2017

      - Cultivated meaningful partnership with two of the world's biggest chemical companies - Dow Corning (US), and Shin-Etsu (Japan)- Monitored the production status of monthly imported orders and arranged for proper shipment and delivery- Assisted in organizing and emceed the summer business conference of ~100 attendees in Singapore, July 2017- Assisted the Sales department during onsite events, ensuring pleasant experiences to all clients - Assisted the Marketing department in creating TVCs, promoting the brand on social media, and writing newsletters to clients in the campaign against counterfeit products- Assisted the CEO with daily correspondence and business operations in a business trip to Korea, June 2017

Education

  • Providence College
    Bachelor of Arts - BA, Economics, Global Studies
    2014 - 2018
  • School for International Training
    International Relations and Affairs
    2017 - 2017
  • UCL
    Economics
    2016 - 2016

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