Thao Phan
Communications & Branding Lead at FEBE Ventures- Claim this Profile
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English Native or bilingual proficiency
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Vietnamese Native or bilingual proficiency
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French Professional working proficiency
Topline Score
Bio
Experience
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FEBE Ventures
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Singapore
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Venture Capital and Private Equity Principals
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1 - 100 Employee
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Communications & Branding Lead
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Feb 2022 - Present
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Vietcetera Media
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Vietnam
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Internet Publishing
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1 - 100 Employee
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Account Manager
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Mar 2021 - Dec 2021
Ensure top-to-end funnel of cross industry and multiple business scale Digital Communication Campaigns for Brands and Clients including: Tiki, Galaxy/ Heineken, Isobar/ Prudential, Elsa, VNG, RMIT Hanoi, TH True Nut, Gojek, Cambly, Kiehl’s, Anymind/ ASUS, Robert Walters, Keppel Land, Wendelbo, Gapo, UEH-ISB Ensure top-to-end funnel of cross industry and multiple business scale Digital Communication Campaigns for Brands and Clients including: Tiki, Galaxy/ Heineken, Isobar/ Prudential, Elsa, VNG, RMIT Hanoi, TH True Nut, Gojek, Cambly, Kiehl’s, Anymind/ ASUS, Robert Walters, Keppel Land, Wendelbo, Gapo, UEH-ISB
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Marketing Executive
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Mar 2020 - Feb 2021
- Ideated, planned and executed marketing communication campaigns- Organized events (including design, production, facilities and details) at various scales, 50 – 300+ attendees, budgeting upto US$ 300k+, e.g. workshops, regional customer meetings, trade fairs, annual partner – customer conferences- Copy-wrote and monitored the documents, press releases, printing materials, POSM (i.e. store signages, truck wraps, t-shirts, helmets, etc.) to aid sales and customer care- Managed the production of Apollo’s TV Commercial The Circle of Life, budgeted at US$100k+- Managed the company’s & brand’s online presence, increased fanpage’s followers from 5k to 9k+ within 3 monthso Generated weekly contents and developed targeted activities for website and fanpageo Held a month-long Facebook contest among construction material distributors to promote awareness in Apollo’s QRCode application against counterfeit products, received 200k+ engagementso Kept the pages up to date, uploaded approved contents across channels at the frequency of 3 times/ week o Monitored comments and messages; monitored and reported on competitors’ online activities and products
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Secretary to Chairman
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Aug 2018 - Mar 2020
- Worked closely with the Chairman, Board of Director, and international strategic partners such as Dow Chemical and Shin- Etsu through regular correspondence, arranged meetings, prepared briefing materials and meeting minutes for the Chairman- Coordinated departmental reports and documentation weekly, monthly, and quarterly- Conducted qualitative research/ analysis and written articles as directed by the Chairman- Tracked, managed and delegated follow-up action points on behalf of the Chairman- Provided administrative services including diary management, planning events, organizing travel itineraries, correspondence and prioritizing emails for the Chairman
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Providence College
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United States
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Higher Education
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700 & Above Employee
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Resident Assistant
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Sep 2015 - May 2018
- Fostered and developed an inclusive community of 300+ female freshman and sophomore residents from various socio- economic background, prioritizing students’ well-being and personal success- Counseled residents regarding problems or concerns and provided resources or referral information- Advertised, designed, and implemented fun and educational weekend programs all school-year round- Conducted “duty” from 8pm to 7am for the on-campus housing community twice a week
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Orientation Leader
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Aug 2015 - Aug 2015
• Facilitated transitional programs for incoming freshmen and transfer students, served as a positive role model for new students, and fostered relationships between new students
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Intern
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May 2015 - Aug 2017
- Cultivated meaningful partnership with two of the world's biggest chemical companies - Dow Corning (US), and Shin-Etsu (Japan)- Monitored the production status of monthly imported orders and arranged for proper shipment and delivery- Assisted in organizing and emceed the summer business conference of ~100 attendees in Singapore, July 2017- Assisted the Sales department during onsite events, ensuring pleasant experiences to all clients - Assisted the Marketing department in creating TVCs, promoting the brand on social media, and writing newsletters to clients in the campaign against counterfeit products- Assisted the CEO with daily correspondence and business operations in a business trip to Korea, June 2017
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Education
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Providence College
Bachelor of Arts - BA, Economics, Global Studies -
School for International Training
International Relations and Affairs -
UCL
Economics