Thanita Nualta
Business innovation at Ayudhya Capital Services Co.,Ltd.- Claim this Profile
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Bio
Experience
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Ayudhya Capital Services Co.,Ltd.
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Financial Services
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200 - 300 Employee
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Business innovation
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Jul 2011 - Present
• Develops new products to better serve customers, responsibility inclusive of customer insight, market research, market analysis, design, gather business requirement, develop, test and launch to the market • Improves existing products by enhancing features, expanding convenient channels to customers, and increasing customer satisfaction • Designs marketing communication for new product launch which must be comply with regulatory concerns • crisis management • Develops new products to better serve customers, responsibility inclusive of customer insight, market research, market analysis, design, gather business requirement, develop, test and launch to the market • Improves existing products by enhancing features, expanding convenient channels to customers, and increasing customer satisfaction • Designs marketing communication for new product launch which must be comply with regulatory concerns • crisis management
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Product Development: Project Manager (Core team for all 4 entities under Krungsri Consumers)
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Jan 2006 - Jun 2011
• In charged of new project management to improve products features, develop new distribution channels, and to comply with changes on regulations • Coordinated with all parties involved to gather requirements, create business requirement, and implement plan for project roll out within given timeline • Provided information and support to cross-functional teams • Utilized project solutions to deliver the optimize outcomes • In charged of new project management to improve products features, develop new distribution channels, and to comply with changes on regulations • Coordinated with all parties involved to gather requirements, create business requirement, and implement plan for project roll out within given timeline • Provided information and support to cross-functional teams • Utilized project solutions to deliver the optimize outcomes
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GE Money Personal Credit: Marketing Coordinator
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Dec 2004 - Jan 2006
• Assisted Marketing Manager in development of new products • Coordinated with advertising agency in bringing out the just-right campaigns • Managed special events i.e. Money Expo with all parties concerned • Provided administrative works in coordination with suppliers to support the business • Maintained reports and records of weekly, monthly sales reports and ad hoc • Assisted Marketing Manager in development of new products • Coordinated with advertising agency in bringing out the just-right campaigns • Managed special events i.e. Money Expo with all parties concerned • Provided administrative works in coordination with suppliers to support the business • Maintained reports and records of weekly, monthly sales reports and ad hoc
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Local Marketing Department : Sales Coordinator
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Dec 2002 - Jun 2004
• Provided services to clients on responsible accounts to ensure timeline met, from order receiving to delivering completed products with • Coordinated with production team and other departments involved to guarantee on-time- delivery and best quality printings • Provided services to clients on responsible accounts to ensure timeline met, from order receiving to delivering completed products with • Coordinated with production team and other departments involved to guarantee on-time- delivery and best quality printings
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Customer Service Department : Customer Service Department Manager
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Mar 2001 - May 2002
• In charged of Customer Service Department, Western Union Counter, Pay Point and Premium Lounge to ensure customers satisfaction at all time • In charged of Customer Service Department, Western Union Counter, Pay Point and Premium Lounge to ensure customers satisfaction at all time
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FREE LANCE IN-BOUND and DOMESTIC TRAVEL GUIDE
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Jan 1998 - Dec 2001
• Serviced designated tourists from schedule arrangement, coordinated customers prior to tour dates and entertained throughout the trip to ensure happy holiday for all tourists • Serviced designated tourists from schedule arrangement, coordinated customers prior to tour dates and entertained throughout the trip to ensure happy holiday for all tourists
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Education
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มหาวิทยาลัยศรีนครินทรวิโรฒ
Bachelor of Arts (B.A.), Social Science