Experience

Revu Vietnam

• Vietnam
• Advertising Services
• 1 - 100 Employee

• Account Executive

  • Dec 2021 - Present

  12/2021 – Now: Account Executive at Revu Viet Nam Work as a PIC - Execute projects for brands (Friso, VPBank, Toshiba, Blackrouge, Fila, Skechers:, Dior, Acecook, Chin-su...): - Receive the campaign from Sale Team, Account Manager and proceed. - Select Nano Influencer on the system or work with Operators to book KOLs - Keep contact with client team, find out information, requirement and goal; take note and feedback to agency team - Create the content direction, photo or video brief for each KOL group - Check media products before sending to client, ensure products meet requirements and quality. - Handle problems arising while running the campaign such as: KOL cancel booking, unsatisfactory products, deleted posts, negative reactions from viewers. - Analyze performance, buzz and evaluate campaign effectiveness. - Make campaign final reports - Other administrative tasks such as making contracts, acceptance and liquidation, payment procedures,...



T&A Ogilvy

• Vietnam
• Advertising Services
• 100 - 200 Employee

• Account Coordinator

  • Dec 2020 - Jun 2021

  Execute projects for brands (Clear, Vaserline, Budweiser, Tresemme, Imperial Blue,…): • Receive brief from client, discuss with creative team to create big idea, key message, IMC plan, content direction, visual direction, propose KOLs, and make proposal. • Work with vendors, third parties and agencies such as copy writer, designer, booking agency, production house, seeding agency, digital agency and make sure the campaign aligned with the agreed strategy and plan. • Keep contact with client team, find out information, requirement and goal; take note and feedback to agency team. • Handle ad-hoc issues during the campaign such as KOLs cancel booking; unsatisfactory deliverables, negative comments from users • Analyze performance, buzz and evaluate campaign effectiveness. • Prepare reports for line manager (internal reports, campaign final reports) • Other administrative tasks such as creating vendor code, preparing contracts, liquidation agreement, testing record



McDonald's Vietnam

• Food and Beverage Services
• 1 - 100 Employee

• Marketing Assistant

  • May 2020 - Aug 2020

  Run new products launching (Spicy Chicken, Burger Vị Phở) and new stores opening projects including: • Work with agencies (Creatory, Innity, VCommunication) to discuss about event organizing plan & timeline, review script, prepare workforce, support TVC recording and producing. • Contact and follow up with MC • Monitor customers at the events • Provide content, images for KOLs/fanpage/community, review KOLs posts • Contact and book media partners (Kenh14, Dân Trí, Vnexpress, Vietnamnet, Báo Mới, …) provide content and prepare thank-you gifts for them • Manage and distribute merchandise: promotional gifts, vouchers, leaflets to build brand love and achieve PR goals Be responsible for social & digital tasks: • Write product review posts, provide gifts to fanpage followers • Set up website, wifi page, menu board, delivery app • Write promotional information for website • Check and collect media traffic, measure website operation effectiveness Other administrative tasks such as renewing billboard contract, searching for suppliers, purchasing materials for marketing, expense claim, promotional registration, translating.