Experience

Gagasi FM
• Advertising Services
• 1 - 100 Employee
• Key Account Manager

  • May 2023 - Present


TSHELEKA FINANCE

• Head Of Sales

  • Jul 2022 - Apr 2023

  Collaborate with members of the Marketing team to penetrate key markets. Define the approach for the overall sale of new business and account retention. Develop a comprehensive sales and distribution strategy to maximize sales opportunities. Develop sales and distribution policies that reflect the organization's goals. Establish customer relationship management (CRM) systems and guidelines to manage customer relationships. Establish internal guidelines for personal data protection based on applicable legislations, to manage customer data. Foster relationships with new partners to achieve desired revenue. Influence senior stakeholders within customers' organizations. Investigate factors impacting sales performance. Monitor changes in the industry and leverage them for business opportunities. Outline objectives in key target areas such as sales volume, market share, distribution channels and profit margins to guide promotions and sponsorships. Participate in forums to keep abreast of new changes in the industry and practices. Promote positive relationships with major customers to understand their needs. Provide advice when preparing bid documents and integrated proposals for key accounts. Provide input on sales incentive structure and key performance indicators to help monitor targets. Recommend changes in pricing structures in products. New business development planning and management Collaborating with other senior managers to set credit policies, credit lines, procedures, and standards. Review sales performance by analyzing performance reports. Show less

• Key Account Manager

  • Sep 2018 - Feb 2021

  Responsible for generating the income for commercial radio station from advertising sales and sponsorship. Selling the benefits to agencies and clients of radio as an advertising medium. Work closely with colleagues involved in marketing, sponsorship, promotions, events, publicity and programming. Ensure that station output supports revenue generation and that clients receive a consistently high quality of service. Establishing and developing long-term business relationships; sourcing, identifying and securing new business opportunities; generating creative solutions for clients; presenting campaign proposals; making the sale; and delivering accurate reports and forecasts of revenue. Radio Sales Executives may work in a small team for a single station, or as part of a larger regional or national department, serving a number of stations or radio brands. Attending out of the office meeting with clients and prospects, making presentations, and attending events to network with clients or pursue prospects. Routine administrative work: maintaining records, producing reports and forecasts, and assisting with the resolution of problems about payments and revenue collection Show less



Ster-Kinekor Theatres

• South Africa
• Entertainment
• 200 - 300 Employee

• Regional Key Account Manager

  • Dec 2017 - Aug 2018

  Studies and understands all facets of the media products and services being offered Trains in various sales tactics and approaches approved by the company Approaches potential clients through new leads, cold calls, existing relationships, promotional events, or other means Hones and delivers a skilled sales pitch to potential clients, either by phone or in person, in an effort to secure a sale Explains the benefits and potential audience of specific media offerings to potential clients Details pricing and negotiates costs when necessary Facilitates successful sales by collecting client information and providing order information to the company Tracks every media purchase made to ensure that it is completed accurately and on time Works to maximize sales and meet quotas in the short and long term Maintains excellent relationships with all clients in the executive's portfolio Travels to see clients, attend trade-shows, or participate in industry events or training Meets clients outside of normal business hours when necessary Promotes and sells media products and services offered by the employer Approaches potential customers to make sales and maintains excellent relationships with all clients Works to reach sales quotas and delivers sales reports to upper management Show less



Kaya FM 95.9

• Media Marketing and Sales Consultant

  • Jun 2017 - Nov 2017

  Study and understand all facets of the media products and services being offered Sell digital media that includes Facebook (Kaya FM 95.9), Twitter (@kayafm95dot9), Podcasts, youtube and website (www.kayafm.co.za). Approach potential clients through new leads, cold calls, existing relationships, promotional events, or other means Hones and delivers a skilled sales pitch to potential clients, either by phone or in person to secure a sale Explain the benefits and potential audience of specific media offerings to potential clients Facilitate successful sales by collecting client information and providing order information to the company Track every media purchase made to ensure that it is completed accurately and on time Work to maximise sales and meet quotas in the short and long term Maintain excellent relationships with all clients in the executive's portfolio Travel to see clients, attend tradeshows, or participate in industry events or trainings Meet clients outside of normal business hours when necessary Work closely with colleagues involved in marketing, sponsorship, promotions, events, publicity and programming Ensure that station output supports revenue generation and that clients receive a consistently high quality of service Establish and develop long-term business relationships; sourcing, identifying and securing new business opportunities; generating creative solutions for clients; presenting campaign proposals; making the sale; and delivering accurate reports and forecasts of revenue. Show less



Capital Media (Pty) LTD

• South Africa
• Advertising Services
• 1 - 100 Employee

• Special Projects Executive

  • Aug 2015 - Jan 2017

  Locate and contact potential clients to offer advertising services Explain to clients how specific types of advertising will help promote their products or services in the most effective way possible Provide clients with estimates of the costs of advertising products or services Process all correspondence and paperwork related to accounts Prepare and deliver sales presentations to new and existing clients Inform clients of available options for advertising art, formats, or features and provide samples Deliver advertising or illustration proofs to clients for approval Prepare promotional plans, sales literature, media kits, and sales contracts Recommend appropriate sizes and formats for advertising Organising sales visits demonstrating/presenting products Establishing new business, negotiating contracts and maintaining accurate records Attending trade exhibitions, conferences and meetings Show less



Africomm Media

• South Africa
• Advertising Services
• 1 - 100 Employee

• Business Development Manager

  • Jan 2014 - Jul 2015

  Prospects for target clients for an increased business growth. Analyses and plans innovative strategies of selling. Endeavours to build healthy bonds with new clients. Determines sales targets and ensures they are successfully achieved by the sales personnel. Identifies new opportunities for sales campaigns that can lead to increased sales. Discusses and consults with other managers on latest business trends with a view to introduce innovative products or services in future. Understands the company's reputation and ensures to retain that image by continually enhancing the organisation’s performance. Show less



Vuma FM

• South Africa
• Media Production
• 1 - 100 Employee

• Marketing and Sponsorship Executive

  • Oct 2012 - Dec 2013

  Oversee, secure and carry out sponsorship, Trade exchange, and general marketing activities for the station. Plan all logistics for events, expos, activations, press conferences and press tours Liaise and maintain corporate and brand communication with internal staff and external listeners, media, stakeholders, regulatory bodies and other associates. Scouting the radio station for sponsorship and trade exchange opportunities which could be presented to prospective partners which would help promote positive and impactful PR, audience loyalty, credibility and reach of the radio brand, excitement around the brand, deepen relationships with clients, great content, increased marketing and consumer brand awareness, all for the benefit of the station. Ensure consistent communication in all station activities, presentations, brand marketing, events, partnerships, sponsorships and general PR output where applicable Foster community relations through events such as open days and through involvement in community initiatives. Work directly with the sales team, on air content teams in order to carry out the role of Marketing and Sponsorship Executive. Manage budgets relevant to my areas of responsibility and ensure efficient use of resources. Ensure that my work complies with media law, regulation and industry codes, as well as Vuma’s Editorial Policy and Philosophy Show less



98.9 North West FM

• Australia
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Sales and Marketing Manager

  • Aug 2010 - Jun 2012

  Planning and Development of Internal and External Communications Ensure articulation of organization’s desired image and position Responsible for editorial direction, design, production and distribution of all organization publications. Coordinate media interest in the organization and ensure regular contact with target media and appropriate response to media requests. Coordinate the appearance of all organization print and electronic materials Ensure that the organization regularly conducts relevant market research Responsible for the achievement of marketing, communications and public relations mission, goals and financial objectives. Help make sure that the organization’s philosophy, mission and vision are pertinent and practiced throughout the organization. Develop short- and long-term plans and budgets for the marketing and communications program and its activities, monitor progress, assure adherence and evaluate performance. Develop, implement and monitor systems and procedures necessary to the smooth operation of the marketing, communications and public relations function. Ensure effective management within the marketing, communications and public relations function, with provision for succession. Develop Sales strategy and all other sales management activities Show less



Gagasi 99.5 FM

• Key Account Manager

  • Sep 2006 - May 2010

  Act as the client's liaison with the radio station and balance the input of the various radio departments, ensuring it meets the client's objective Prospect and sell new advertising to key clients; Identify new growth strategies and implement them Prepare and present presentations to customers and potential customers; Provide high level of customer service to various key clients Take initiative toward solving problems and recommending creative advertising solutions Know all there is to know about the client’s product or service, the market and its consumer Understand the client's marketing objectives in terms of sales, market-share, competitor products Brief the programming department so it can develop the programming strategy Prepare the creative brief for the creative team to produce advertisements Oversee the various production stages every advertisement goes through Assist the client in solving their marketing problems Ensure the advertising is created on time and on budget Show less