Experience

GroundUp Music

• Musicians
• 1 - 100 Employee

• Label Manager

  • Feb 2023 - Present



Text Me Records

• United States
• Musicians
• 1 - 100 Employee

• Label & Publishing Manager

  • Nov 2017 - Present

  Record Label• Cultivate long-lasting business relationships as the company's main point of contact• Social media, email, and website management: copywriting + sourcing and creating content• Pitch and develop creative strategy for artist campaigns in alignment with artist teams• Oversee development of content and timelines: artwork, videos, promotional marketing assets• Work cross-functionally with artists, managers, publicists, booking agents, freelancers, and others• Submit all release assets to distributors and ensure they meet technical requirements• Develop partnerships to align label and artists with brands and programs• Create artist one sheets and execute playlist pitchingSync• Curate playlists for pitches from music supervisors and sync agencies• Maintain detailed documentation of on-going catalogs with accurate metadata• Build and maintain systems for clearance and payment tracking• Organized storage of synchronization licenses (master and publishing)• 60+ confirmed syncs Digital Advertising• Facebook Ads Manager• Google AdwordsPublishing• Manage contracts with renewals, advances, sunsets, recoups in Excel and Infinite Catalog• Ongoing organization of metadata, splits, and audio files (DISCO)• Maintain database of outside writers and their respective publishing companies• 25+ songwriter / producer catalogs and contractsRoyalties & Accounting• All invoices and Excel statements: PROs, DSPs, Sync, Tracklib, Soundtrack by Twitch• Bi-yearly statements to artists and writers Show less

• Social Media Manager

  • Mar 2017 - Nov 2017

  • Launch and build social media accounts, including building brand identity, creating and sourcing content, running ads, and growing follower count and brand awareness



HIFI Labs

• United States
• Musicians
• 1 - 100 Employee

• Royalty & Music Publishing Specialist

  • Jun 2022 - Jul 2022

  • Design a modern guide for HiFi Labs artists distinguishing music copyrights, royalties, and collection agencies with a practical section on setting splits, organizing assets and metadata. • Design a modern guide for HiFi Labs artists distinguishing music copyrights, royalties, and collection agencies with a practical section on setting splits, organizing assets and metadata.



Future Bars

• Social Media Manager

  • Dec 2014 - Jun 2016

  • Manage social media accounts for craft cocktail bars Local Edition and Tradition • Manage social media accounts for craft cocktail bars Local Edition and Tradition



Vessel

• Entertainment Providers
• 1 - 100 Employee

• Social Media Manager

  • Jun 2014 - Jun 2015

  • Design a social media strategy to increase engagement and boost weekly • Coordinate with artist teams and develop engaging content to generate show interest • Increased Instagram following by 70.1% and doubled engagement on all platforms • Increased tweet impressions and links followed on Twitter by an average of 300% • Design a social media strategy to increase engagement and boost weekly • Coordinate with artist teams and develop engaging content to generate show interest • Increased Instagram following by 70.1% and doubled engagement on all platforms • Increased tweet impressions and links followed on Twitter by an average of 300%



Fame House

• Entertainment Providers
• 1 - 100 Employee

• Digital Marketing Intern

  • Aug 2013 - Jun 2014

  • Create and schedule social media calendars in Excel for multiple clients • Compile platform insights for monthly analytic reports on campaign development in PowerPoint • Provide tour support by creating event pages and coordinate with client management teams • Manage and write articles for the monthly in-house paper on current industry news • Optimize client Soundcloud pages with relevant iTunes links and hashtags • Assist in email marketing via Topspin • Create and schedule social media calendars in Excel for multiple clients • Compile platform insights for monthly analytic reports on campaign development in PowerPoint • Provide tour support by creating event pages and coordinate with client management teams • Manage and write articles for the monthly in-house paper on current industry news • Optimize client Soundcloud pages with relevant iTunes links and hashtags • Assist in email marketing via Topspin



Om Records

• United States
• Entertainment Providers
• 1 - 100 Employee

• Marketing Intern

  • Jan 2013 - Jun 2013

  • Carry out marketing initiatives for new releases and live events • Research licensing and sponsorship opportunities for artist roster • Maintain and update client accounts on Beatport and Resident Advisor • Carry out marketing initiatives for new releases and live events • Research licensing and sponsorship opportunities for artist roster • Maintain and update client accounts on Beatport and Resident Advisor