Tessa McKenney

Creative Specialist | Graphic Designer at Green Loop Marketing
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Contact Information
us****@****om
(386) 825-5501
Location
Columbus, Indiana, United States, IN

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Bio

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Credentials

  • Academic Research Foundations: Quantitative
    LinkedIn
    Jul, 2021
    - Nov, 2024
  • Planning a Career in User Experience
    LinkedIn
    Jul, 2021
    - Nov, 2024
  • UX Foundations: Research
    LinkedIn
    Jul, 2021
    - Nov, 2024
  • Design Thinking: Understanding the Process
    LinkedIn
    Jun, 2021
    - Nov, 2024
  • Learning Brainstorming
    LinkedIn
    Jun, 2021
    - Nov, 2024
  • Time-Saving Tips Using Illustrator
    LinkedIn
    May, 2020
    - Nov, 2024
  • Mograph Techniques: Shape Animation in After Effects
    LinkedIn
    Apr, 2020
    - Nov, 2024
  • Branding for Designers
    LinkedIn
    Oct, 2019
    - Nov, 2024
  • Typography: Hierarchy and Navigation
    LinkedIn
    Oct, 2019
    - Nov, 2024
  • Graphic Design Foundations: Layout and Composition
    LinkedIn
    Sep, 2019
    - Nov, 2024
  • Layout and Composition: Grids
    LinkedIn
    Sep, 2019
    - Nov, 2024
  • Typography: Choosing and Combining Typefaces
    LinkedIn
    Sep, 2019
    - Nov, 2024
  • Typography: Color Contrast and Scale
    LinkedIn
    Sep, 2019
    - Nov, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Creative Specialist | Graphic Designer
      • Dec 2021 - Present

      Designing compelling social media graphics, branding, print designs, and motion graphics for a variety of clients and internal agency projects Creating strategic design solutions using Canva and Adobe Creative Suite: Illustrator, Photoshop, InDesign, and AfterEffects to support client objectives Designing cross-platform social media graphics for Instagram, Facebook, Twitter, LinkedIn, email banners, and slide decks consistent with brand guidelines Designed social campaign graphics resulting in a 104% increase in product sales from Instagram from September to October 2022 Collaborating remotely via Slack, Trello, Zoom, and Google Workspace Suite Show less

  • Self-employed
    • Indiana, United States
    • Freelance Graphic Designer
      • Dec 2021 - Present

      Providing comprehensive design services to help bring the brands of small businesses to life Designing custom branding, website designs, print booklets and brochures, and social graphic templates for a variety of small business clients Self-managing project scope and deadlines for efficient delivery of assets Conducting professional client relations remotely via email and Zoom Providing comprehensive design services to help bring the brands of small businesses to life Designing custom branding, website designs, print booklets and brochures, and social graphic templates for a variety of small business clients Self-managing project scope and deadlines for efficient delivery of assets Conducting professional client relations remotely via email and Zoom

    • United States
    • Information Technology & Services
    • 1 - 100 Employee
    • Design Specialist
      • Dec 2020 - Dec 2021

      Promoted to Design Specialist in December 2020, specializing in UX Design, Strategic Design, and Graphic Design.Designed and iterated UX design solutions from wireframes to high fidelity mockups using FigmaIncorporated internal and client feedback into designs and user experiencesCollaborated with designers, UX researchers, and developers on cross-functional teamsWorked with a team of 5 students to design UX solutions for clients from initial ideation to development and completion using FigmaDesigned a website with a team of 3 designers within 5 hours during a 24-hour hackathon to raise donations for Afghan Refugees Show less

    • User Experience Intern
      • Jun 2021 - Aug 2021

      Designed responsive sites from wireframes to high fidelity mockups in FigmaDeveloped 2 websites using HTML & CSS, Wordpress, and WebflowCompleted 10 weeks of self-guided online training on user research, design thinking, ideation, and interaction design training

    • Design Team Apprentice
      • Sep 2019 - Dec 2020

      Created visual designs, developed logos, and animated motion graphicsMet deadlines and communicated with superiors within a fast-paced agency environmentCollaborated with cross-functional teams of 4-10 people on multiple ongoing projects, including developers, videographers, and project managersImproved knowledge and design skills in Adobe Creative Suite and HTML & CSS

    • United States
    • Retail
    • 700 & Above Employee
    • Seasonal Sales Associate
      • Nov 2018 - Dec 2021

    • United States
    • Retail
    • 700 & Above Employee
    • Sales Associate
      • Aug 2016 - Aug 2018

Education

  • Ball State University
    Advertising, Graphic Design
    2018 - 2021

Community

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