Experience

University of Hawai'i Research and Innovation

• United States
• Research Services
• 1 - 100 Employee

• Director of Strategic Research & Innovation Initiatives

  • Nov 2023 - Present

  Honolulu, Hawaii, United States Advancing the vision of the University of Hawai'i (UH) System by promoting an innovative, creative, and entrepreneurial culture to enhance collaborations within the UH research community and further partnerships with the government, industry, and other research enterprises

• Interim Director of the Office of Research Services

  • Apr 2023 - Present

  Honolulu, Hawaii, United States Advancing the vision of the University of Hawai'i (UH) System by promoting an innovative, creative, and entrepreneurial culture to enhance collaborations within the UH research community and further partnerships with the government, industry, and other research enterprises.



ResearchLoupe

• United States
• Research

• Founder and CEO

  • Aug 2019 - Mar 2023

  Culver City, California, United States Launched an innovative subscription service providing research metric insights for and across universities, creating greater transparency, fairness, and bias reduction in research evaluations, faculty promotions, hiring, and ranking. Provided university administration with comparison across universities and research-related talking points.



University of Southern California - Marshall School of Business

• Assistant Dean, Faculty Research Initiatives

  • Aug 2018 - Nov 2022

  Greater Los Angeles Area Advanced faculty research and created innovative ways to stimulate research impact. Researched competitive data, collected research domain-specific trends and events, and tracked academic journals and publications. Developed and proposed strategic recommendations by analyzing data using qualitative and quantitative methods and tools. • Catalyzed research reach from a few hundred people to >70K in 2 years, leading initiatives to turn around lagging research quality reputation and… Show more Advanced faculty research and created innovative ways to stimulate research impact. Researched competitive data, collected research domain-specific trends and events, and tracked academic journals and publications. Developed and proposed strategic recommendations by analyzing data using qualitative and quantitative methods and tools. • Catalyzed research reach from a few hundred people to >70K in 2 years, leading initiatives to turn around lagging research quality reputation and advancing school from 13th to 9th in research ranking. • Created a comprehensive database to score faculty research and compare faculty achievements internally and among comparable business schools, eliminating manual collection, reducing training costs, and decreasing time to retrieve information from months to real-time. • Expanded alumni interest in research and cultivated donors in collaboration with advancement; created outreach opportunities for faculty to interact with domestic and international donors, alumni, and industry. • Generated talking points to advancement, created faculty and research environment awareness, and developed outlets to increase visibility of school’s research. Show less



Accelerated Acculturation

• United States
• Market Research
• 1 - 100 Employee

• Founder - Senior Marketing Strategist

  • Nov 2013 - Jul 2019

  Ithaca, New York, United States Partnered with companies to create and implement market entry and market development strategies. Advised organizations managing cross-cultural challenges. Projects included: • Developed strategy to dramatically increase market penetration and grow client base from 743 to more than 150K for sports software company struggling with customer acquisition. • Used cross-cultural marketing skills to help international fruit pulp company successfully establish account with Goya - largest… Show more Partnered with companies to create and implement market entry and market development strategies. Advised organizations managing cross-cultural challenges. Projects included: • Developed strategy to dramatically increase market penetration and grow client base from 743 to more than 150K for sports software company struggling with customer acquisition. • Used cross-cultural marketing skills to help international fruit pulp company successfully establish account with Goya - largest Hispanic-owned food company in the U.S. - after previous failure to establish any large-scale accounts with companies in the U.S. market. • Achieved successful cross-cultural negotiations and market entry for U.S. medical technology company previously struggling to establish connections with universities and research hospitals and penetrated Brazilian market. • Restored amicable environment, allowing for successful operations closure by identifying cross-cultural sources of conflict, creating new strategy, and guiding university team closing program in Asia. • Built bridges between marketing and engineering and developed program focused on cross-functional goals, strategies, and skills awareness for one of the largest international hobby companies in the U.S. to overcome significant obstacles to growth, and trained teams to work together towards unified goals and strategies. • Developed successful strategy focused on entry forms and market penetration strategies for national leadership training company, expanding internationally. Show less



UCLA Anderson School of Management

• United States
• Higher Education
• 700 & Above Employee

• Visiting Assistant Professor

  • Jul 2015 - Jun 2017

  Greater Los Angeles Area



Cornell University

• United States
• Higher Education
• 700 & Above Employee

• Lecturer in Marketing

  • Jul 2011 - Jun 2014

  Ithaca, NY



University of Illinois at Urbana-Champaign

• Higher Education
• 1 - 100 Employee

• Lecturer

  • Jul 2004 - Jul 2011

• Visiting Assistant Professor of Marketing

  • Jul 2002 - Jun 2004


Michigan State University
• United States
• Higher Education
• 700 & Above Employee
• Visiting Assistant Professor of Management

  • Jul 2001 - Jun 2002

Weatherhead School of Management at Case Western Reserve University
• United States
• Higher Education
• 1 - 100 Employee
• Assistant Professor of Marketing

  • Jul 2000 - Aug 2001


Pontifícia Universidade Católica do Rio de Janeiro

• Higher Education
• 700 & Above Employee

• Adjunct Professor

  • Jul 1994 - Jun 1995

  Rio de Janeiro, Brazil


Lusca
• United States
• VP of Marketing and Operations

  • Aug 1991 - Jun 1995


DATAPREV

• IT Services and IT Consulting
• 700 & Above Employee

• Senior System Analyst

  • Aug 1989 - Aug 1991

  Rio de Janeiro, Brazil



PETROBRAS PETROLEO BRASILEIRO SA

• Brazil
• Oil and Gas
• 700 & Above Employee

• System Analyst

  • Jul 1987 - Aug 1989

  Rio de Janeiro, Brazil