Experience

ZEROVA Technologies

• Taiwan
• Electronic and Precision Equipment Maintenance
• 1 - 100 Employee

• Sales and Marketing Administrator

  • May 2022 - Present



Phihong Technology USA

• United States
• Manufacturing
• 1 - 100 Employee

• Marketing Specialist

  • Jul 2015 - Present

  Develop and implement marketing campaigns; tracking sales data; maintaining promotional materials inventory; planning meetings and trade shows; preparing reports. Research competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases. Plan meetings and trade shows by identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments. Monitor budgets by comparing and analyzing actual results with plans and forecasts. Key Accomplishments: - Led the planning and execution of internal corporate events such as monthly luncheons and special holidays. - Enhanced the customer experience by proficiently managing website functionality as well as directed and managed email and social media campaigns. - Facilitated salespersons and company reps' by preparing and providing marketing collateral including, catalogs, course guides and training brochures for better understanding of product features. - Supported branding initiative featuring visual system and document templates. - Tracked marketing programs and campaigns to gain insights, moreover played an instrumental role in minimizing trade show event costs by 65% through active research and planning. - Created network protocol to streamline the communication flow and introduced a useful sales tool for field salespersons and company reps. Show less



Referral Realty Silicon Valley

• Santa Clara, CA

• Marketing Specialist

  • May 2011 - Jul 2015

  Conducted market research to find answers about consumer requirements, habits, and trends. Brainstormed and developed ideas for creative marketing campaigns. Assisted in outbound or inbound marketing activities by demonstrating expertise in various areas including content development and optimization, advertising, events planning. Planned and executed initiatives to reach the target audience through appropriate channels including email and social media. Key Accomplishments: - Planned and executed promotional events and campaigns to enhance customer loyalty. - Collaborated with marketing/other professionals to coordinate brand awareness and marketing efforts. - Assisted in analyzing marketing data including campaign results, conversion rates, and traffic to help shape future marketing strategies. - Improved web exposure by developing social media and online marketing campaigns. - Created marketing collateral for sales team and managed CRM to convert qualified leads into sales. Show less



Covenant Care

• United States
• Hospitals and Health Care
• 400 - 500 Employee

• Admissions Sales Manager

  • Sep 2008 - May 2011

  Exceeded sales quotas annually Sales management including budgeting and accounting Maintaining, creating and developing client relationships Improved the business customer rapport through new communication channels with case managersand affiliates to increase overall client satisfaction Greatly reduced resident turnover Exceeded sales quotas annually Sales management including budgeting and accounting Maintaining, creating and developing client relationships Improved the business customer rapport through new communication channels with case managersand affiliates to increase overall client satisfaction Greatly reduced resident turnover