Experience

LG Ad Solutions

• United States
• Advertising Services
• 200 - 300 Employee

• Senior Campaign Manager

  • Apr 2022 - Present

  • Resolve a high volume of queue-based tasks with a primary emphasis on productivity and accuracy against strict deadlines and SLA’s. • Trafficking digital campaigns, optimize performance through data analysis and reporting and reporting back actionable takeaways per designated KPIs. • Resolve issues that arise including reporting discrepancies, creative policing, trafficking requirements. • Optimize with programmatic bidding techniques to reach KPI goals set. End to end campaign management • Provide granular report to client weekly/monthly. • In touch with Sales/AM to provide update on campaigns KPI and reach. • Experience in media planning, managing and/or optimizing media campaigns. • Experience handling/monitoring digital campaigns, familiarity with Ad servers, third party report handling from DFA and other third-party vendors. • Automation skills to get work done faster. • QA and troubleshoot VAST, VPAID and banner ads for CTV. Show less



IVS Group Ltd

• United Kingdom
• Events Services
• 1 - 100 Employee

• Publisher Solutions Engineer [ Consultant ]

  • Oct 2020 - Mar 2022

  Role: Customer success Manager 1. Working closely with the Sales & Clients (onboarding, adoption, retention, etc.), helps to fix bug/issues or reach out to engineer and get component fixed. 2. Handle revenue reporting application for daily revenue/analytics ingestion into database tables via API or email reports. 3. Handle code stuff to make new implementations and bug fixes (player, revenue, analytics, dashboard) 4. Define and optimize the customer lifecycle, map the customer journey, develop listening points in the journey and create standardized interventions for each point in the journey. 5. Demonstrate case management skills for each case by resolving various issues quickly and proactively involving resources as needed to achieve high customer’s satisfaction. 6. Accurately determine the criticality of customer issues based on customer communication, project progress and other factors. 7. Diagnose and resolve problems within our sphere of the customer environment, defining operational metrics for the team. 8. Research, troubleshoot, and resolve escalated customer issues. Interact with various internal teams such as ad operations, engineering and facilitate communication between customers and other teams. 9. Lead a team of customer support and customer experience professionals, providing direction, coaching, and development opportunities. 10. Analyze customer feedback and data to identify trends and areas for improvement in the customer experience. Show less



Yahoo

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Senior Ad-operations Specialist

  • May 2015 - Sep 2020

  ● Develop and maintain strong relationships with sales and advertisers/agencies through excellent communication and related understanding of business needs to reach customer goals. ● Communicate with the clients on campaign status as well as scope and timeline changes to set proper client expectations. ● Trouble shoot ad events and inventory layout for campaigns having issue in delivery. Perform optimization to improve the campaign performance to reach the KPI goal. ● Account management and campaign KPI reach for clients in DSP. Daily and weekly stats report to client on the reach and KPI. ● Work cross functionally within the company to communicate with all stakeholders across skill sets about client requirements and manage delivery. ● An understanding of Programmatic, interactive media, the advertising industry and knowledge of emerging technologies, including rich media, ad servers, impression verification services, and other key industry technologies. ● Mentor and lead team in different projects like migrations, new template launch, testing and provide consistent support over new projects. ● Queue Management, creating and assigning tickets. Updating service requests as per SLA and played a role of customer success to ensure delivery of work within time frame. ● Handle daily trafficking requests and help team members in the process work on tools [DSP, 1AS, One-Video, One Creative tool, Gemini-Native] creative uploads, quality check. Show less



Accenture

• Ireland
• Business Consulting and Services
• 700 & Above Employee

• Business Operations Manager

  • Mar 2014 - Apr 2015

  Achievements: ● Got Kudos from Sales Manager for helping the sales queries with good technical assistance and completing their cases in a quick turnaround. ● Received appreciation from sales for working on extended hours on a case for huge campaigns and budget even if the tools do not support. ● Awarded as “Unstoppable” in the month of December 2014. Roles and Responsibilities: Traffic Operations Manager • Traffic Operations Manager, to assist sales in Implementing and managing the campaign as per their concern in Ad-Words. • Manage Third-party, True View, Site served, VAST, VPAID, HTML5 and CPE ads in creative uploads, quality check and reporting in Ad-Words. • Testing the functionality of ads like HTML5 and expandable ads on all devices [Desktop/Mobile/tablet] for the performance and functionality of the ads. • Subject Matter Expert on floor to assist teammates in process. • Work closely with the technical team on creating and implementation of custom ads as per our policy to have good user interactions. • QA and troubleshoot 3rd party, rich media tags, pixel tracking, XML codes, specifications of the creative with our tools. • Provide technical support to the sales team & clients through chat or VC. Show less



Movate

• United States
• IT Services and IT Consulting
• 700 & Above Employee

• Ad trafficker

  • Jun 2013 - Feb 2014



Idea Smart Solution

• Search Engine Marketing Specialist

  • Aug 2009 - Jun 2010