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Credentials

  • Certified Marketing Management Professional
    International Institute of Marketing Professionals

Experience

    • Canada
    • Leasing Non-residential Real Estate
    • 1 - 100 Employee
    • Business Development Manager
      • Mar 2023 - Present
    • France
    • Design Services
    • 1 - 100 Employee
    • Commercial Account Manager
      • May 2021 - Mar 2023
    • Canada
    • Accounting
    • 1 - 100 Employee
    • Organizational Development Manager
      • Oct 2019 - May 2021
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Business Development Consultant
      • Jan 2017 - Apr 2021
    • Canada
    • Government Administration
    • 700 & Above Employee
    • Business Development Officer - Entrepreneurship
      • Jul 2017 - Oct 2017

      The Regional Business Centre connects existing and aspiring entrepreneurs to the entrepreneurial ecosystem in the City of Greater Sudbury and surrounding areas. We aspire to be the one stop resource for information and guidance on starting, operating, and of course, expanding your business.Many people come to the Centre with the foundational pieces of a business idea. Our staff works with clients to assemble these ideas into the framework of a sustainable business venture. We achieve this through educational programs and seminars, mentorship, one-on-one consultations, market research reports, and many additional value added services.Our Collaborative Network at the Centre also provides beneficial points of reference for our clients. This network of professional services firms, media partners, Governmental organizations, and other business start-up services providers are available as a resource to all clients of the Centre and are available to assist with individual business needs.My role at the Centre is to work with other community stakeholders and partners to develop the entrepreneurial ecosystem in the City of Greater Sudbury and area. I hope to achieve this by blending both traditional and contemporary approaches to economic development and look forward to growing the impact our services provide entrepreneurs in our region. Show less

    • Project Coordinator - Northern Ontario Exports Program
      • Jun 2016 - Jun 2017

      Hired to support the Project Manager and Director of Economic Development in the administration and delivery of the Northern Ontario Exports Program, a pan Northern Ontario program run through Ontario’s North Economic Development Corporation between the Cities of Greater Sudbury, Timmins, North Bay, Sault Ste Marie, and Thunder Bay.• Guide, advise, and counsel clients through application processes for the Strategic Export Marketing Program, Export Marketing Assistance, SEMP Plus, and Customize Sales Training programs.• Assist in the sale and recruitment of Northern Ontario mining and mining supply private sector organizations.• Provide assistance with the development of program, seminar, and presentation materials.• Lead the administration, reconciliation, and distribution of funds for Export Marketing Assistance clients.• Collaboratively draft, manage, and coordinate program specific content for marketing and communications initiatives related to; program marketing materials and brochures, digital marketing activities, email marketing campaigns, relationship management strategies, social media presence, website, and partner seminars and events.• Promote and facilitate client access to international industrial information databases.• Actively carry out, organize, and distribute large industrial information database reports to metal and mineral sector industrial clients.• Plan, coordinate, and promote program specific events, including but not limited to; seminars, key note addresses, tradeshow receptions, networking events, partner meetings, and conference calls.• Attend industry specific tradeshows, seminars, conferences, and networking events.• Develop and manage relationships with Northern Ontario economic development officers and corporations.• Develop and manage network of Northern Ontario mining supply and service sector executives and business development personnel. Show less

    • Canada
    • Accounting
    • 1 - 100 Employee
    • Marketing Director
      • May 2012 - Jun 2016

      Recruited to support the Partnership group; work with Senior Management to draft and implement the annual marketing plan, contribute to the corporate strategic management of the Firm, facilitate continuous improvement of the client service model, evaluate market for opportunities and analyze industry trends, and; manage strategic relationships within the Firm’s competitive environment. ● Collaborated with Management to develop and implement the annual marketing strategy for Northern Ontario’s largest accounting firm ● Collaborated with Partners and Senior Management to translate corporate strategic vision into marketing objectives, and business development goals ● Maintained up-to-date knowledge of market and industry trends, competitive strategies, and client sentiment ● Managed project teams and four inter-corporate committees each with independent strategic objectives and who’s deliverables reinforce larger organizational goals ● Managed corporate brand strategy, overseeing all decisions related to content development, creative strategy, design, copy, print, and digital materials production ● Worked with corporate small business clients to produce business development strategies, business plans, go to market strategies, and marketing plans while leveraging networked relationships with financial institutions, legal council, governmental organizations, and local business development organizations ● Analyses existing client data, leveraging database information to prospect internal business development and revenue opportunities ● Maintains strategic relationships with industry partners, lead and referral contacts, and support organizations Show less

Education

  • Laurentian University/Université Laurentienne
    Honours Bachelor of Commerce, Marketing and Finance
    2009 - 2012
  • St. Charles College
    2005 - 2008

Community

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