Founder | E-Commerce Consultant

• Oct 2019 - Present

I built a sustainable men's fashion marketplace in an attempt to learn more about D2C e-commerce and the Shopify platform. The business achieved: • 14 Brand Partners • Over 500 SKUs Onboarded • £2k of Organic Sales • PR in GQ, The Story, the Independent and Draper's • B Corps Pending Certificate Following the closure of the site I have pivoted to supporting businesses with their marketplace activity as a growth consultant, using the depth and breadth of experience that I picked up as a Founder and leader in the industry. Show less

Head Of Strategy

• Jun 2021 - Present

Incubeta is an international team of experts in marketing, technology, data and creative, who want businesses to make the most of the opportunities the digital landscape provides. Too many brands and companies get trapped between multiple partners, competing strategies or conflicting technologies. Incubeta is the antidote to that – passionate about the digital strategy, technology and creative that supercharges growth. From the fundamentals to the final creative, the business is dedicated to helping brands on their journey. In my role as Head of Strategy within the team focused on marketplaces (Amazon, Zalando, Bol, eBay and ManoMano) I have: • Supported 29 clients across 36 accounts and 8 countries • Generated over 100% YoY growth across all client accounts in 2022 • Launched 3 UK clients into Europe, opening them up to 4 new markets each and increased • Managed a team of 3, introducing a mentoring scheme and supporting career development Show less

Account Manager

• Jul 2019 - Jun 2021

Amazon is the biggest online retailer in the US and Europe. Based in the Marketplace team in the UK, I focused on supporting 3rd party sellers to expand their accounts into Europe. My role was split 60:40 across my core role and special projects. In my core role, I worked directly with sellers assigned to me by management to unlock growth opportunities through Amazon’s European marketplace. In particular I: • Owned a pipeline of 150 sellers totalling $118MM in Gross Merchandise Sales (GMS), of which ~50% were actively engaged• Generated $22.4MM GMS vs. goal of $21MM (+6%) in 2020 equating to 38% conversion of my active leadsIn terms of projects, I worked on three key initiatives reporting to senior stakeholders. VAT Compliance:A marketplace-wide initiative to enable sellers access to Europe which led to 5.4k accounts receiving seven VAT numbers representing a business opportunity of around $162M in Gross Merchandise Sales per annum. As part of this, I also managed the recall of $673k in unpaid funds to the supporting VAT advisors.Pan-European FBA Commercial Goal:A team-focused initiative where I was responsible for the team hitting target. This involved having a view over the total value of opportunities in the team's pipelines and organising meetings or events to encourage sell-through. Softlines (Fashion & Apparel) Category Target:A category-wide project where I worked closely with senior international stakeholders across my program. Ran weekly analysis on the category status to influence the next steps on reaching the GMS goal. Show less

Data and Finance Lead @ Amazon's Sustainability Ambassadors London Network

• Jan 2020 - Jan 2021

A role outside of my day-to-day working with the leadership of Amazon's largest internal network focused on sustainability.Responsibilities include:• Budget management• Data analysis• Reporting to leadership teams• Ambassador engagement

Financial Analyst

• Jul 2017 - Jan 2019

C. Hoare & Co. is a family run private bank founded in 1672. The bank’s clients are generally High Net Worth individuals and businesses. It predominantly provides retail banking services such as loans, mortgages and savings products. In my role as an analyst, I sat within the Operations team. I covered two focuses over my role including outgoing payments and savings accounts. The role included data input and analysis as well as internal and external stakeholder management. • Ran Faster Payments desk and CHAPs payments, making sure they were processed correctly and trouble-shooting if not • Set up and maintained savings products such as fixed-term accounts making sure interest was being correctly applied and working with stakeholders to ensure they were correctly maintained Show less

Business Development Executive

• Jun 2016 - Mar 2017

When I joined, Instant Impact was a start-up graduate recruitment firm. It has since evolved into an in-house recruitment agency providing support to businesses and charities across the wider technology industry. I started out as a Recruitment Consultant before moving over to the sales team as a Business Development Executive. In the role I worked as part of a team to develop leads and sign new recruitment business.• Ran whole sales process from generating leads and networking at events through to negotiating contracts and ongoing account management• Created and maintained relationships with decision-makers taking a long-term view to upsell Show less

Recruitment Consultant

• Nov 2015 - Jun 2016

Lead Generation Intern

• Aug 2015 - Oct 2015

David Phillips is a company that provides a range of furniture solutions to landlords and property developers. This role was a brief summer job, which I took whilst looking for something full-time. It involved the outbound development of estate agent leads. • Generated leads for the sales team by visiting estate agents around London • Hit my daily target of 30 new leads each day David Phillips is a company that provides a range of furniture solutions to landlords and property developers. This role was a brief summer job, which I took whilst looking for something full-time. It involved the outbound development of estate agent leads. • Generated leads for the sales team by visiting estate agents around London • Hit my daily target of 30 new leads each day

Work Experience

• Aug 2011 - Aug 2011

Work Experience

• Jul 2011 - Jul 2011