Taylor McGhee
Design and Marketing Director at BODIS- Claim this Profile
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Experience
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BODIS
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Design and Marketing Director
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Sep 2020 - Present
In my role at Bodis/Ads.com I will be focusing on the following:-Formulating a marketing plan to engage and activate new and current users.-Creating and managing, engaging and unique content across various channels such as: Facebook, Twitter, Instagram, Blog, and email newsletters.-Design material for conferences and special events: banners, videos, promotional material, giveaways.-Web design and marketing design needs for Bodis and Ads.com, including:graphic design, banner design, UX/UI design, social media backgrounds and designs, posters,emails/newsletters, product packaging, postcard, flyers, prints, landing pages, and other.-Performing statistical analysis related to ad/marketing campaigns for maximizing effectiveness and ROI; then defining and analyzing metrics to measure success.-Improving Bodis and Ads.com brand messaging by working on and adjusting content.
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Onyx Media Group LLC
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United States
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Media Production
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Co-Owner
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May 2015 - Present
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Chief Creative Officer
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May 2015 - Present
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ONE Sotheby's International Realty
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United States
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Real Estate
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700 & Above Employee
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Graphic Designer
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Jan 2019 - Sep 2020
Responsibilities included:·Creation of company pieces and agent templates: email, digital, social media, listing presentations and print·Work on a variety of corporate marketing materials: ads, videos, gifs, materials for websites, email campaigns, etc.·Deliver high-quality design work within the agreed timelines and ID standards·Help enforce consistency of the brand on all marketing materials.·Interpret the needs of each project and translates those needs into creative concepts that suit the project's purpose.·Thinking creatively to produce new ideas and fresh concepts. Position goals:·Agent Success: Agent satisfaction and impact in their marketing activities.·Consistency: A consistent look and feel across company brand and agent marketing materials.·Productivity: Utilize existing templates and working files as much as possible to deliver great work in less time.Specific tasks:Web design + developmentGraphic DesignVideography + post productionPhotography + retouchDesign marketing and advertising materialEmail Marketing, Printing CollateralCreation of Weekly Email BlastsSystem ManagementUX/UI Design
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J. MILTON & ASSOCIATES, INC.
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United States
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1 - 100 Employee
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Social Media Marketing Manager/Graphic Designer
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Sep 2016 - Jan 2018
Developed design briefs that suit the client's purpose using innovation to redefine a design brief. Completed projects by coordinating with outside agencies, art services, printers, etc. Managed and monitored all social media platforms (Instagram, Facebook, Google Reviews, and Yelp for over 20 Rental Communities in South Florida.) Create and post new engaging content daily/weekly Gather analytics for all platforms. Developed design briefs that suit the client's purpose using innovation to redefine a design brief. Completed projects by coordinating with outside agencies, art services, printers, etc. Managed and monitored all social media platforms (Instagram, Facebook, Google Reviews, and Yelp for over 20 Rental Communities in South Florida.) Create and post new engaging content daily/weekly Gather analytics for all platforms.
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Art by God
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United States
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Insurance
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1 - 100 Employee
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Head Of Web Development/Product Photographer
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Aug 2015 - Sep 2016
Developed and maintained front end and back end functionality of website. Writing cross-browser compliant XHTML, CSS & Java. Managed several databases and reporting tools. I also photographed and edited products for website. Developed and maintained front end and back end functionality of website. Writing cross-browser compliant XHTML, CSS & Java. Managed several databases and reporting tools. I also photographed and edited products for website.
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Education
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Barry University
Bachelor of Fine Arts - BFA, Photography