Taylor Georgeson

Account Supervisor at M&C Saatchi Sport & Entertainment North America
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Location
New York City Metropolitan Area, US

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Experience

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Supervisor
      • Mar 2022 - Present

      Brand storyteller and providing PR support across a variety of sport, fitness, wellness and tech clients, including Reebok (Global/US), WHOOP, Specialized Bikes, NOBULL, adidas Headphones, G-SHOCK, New Era, William Grant & Sons, Candy Crush Friends Saga, and more.Experience in crafting press materials, developing strategic campaigns and media relations strategies, event management, daily pitching for client products and campaigns, and more.

    • Senior Account Executive
      • Jun 2021 - Mar 2022

    • Account Executive
      • Jun 2020 - Jun 2021

    • Assistant Account Executive
      • Jun 2019 - Jun 2020

    • Account Coordinator
      • May 2018 - Jun 2019

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Public Relations & Communications Intern
      • Sep 2017 - Dec 2017

      - Responsible for managing, implementing and executing event for Macy's 2017 Believe Campaign- Had weekly calls with Macy's NYC Media Relations Team- Conducted live social media posts for Make A Wish Ball and Ms. Orange Fan luncheon,including live tweeting and a Facebook Live video- Edited press releases and media alerts for Make-A-Wish CNY external events- Edited guest booklet for Ms. Orange Fan luncheon- Used Hootsuite to create and schedule social media posts - Responsible for managing, implementing and executing event for Macy's 2017 Believe Campaign- Had weekly calls with Macy's NYC Media Relations Team- Conducted live social media posts for Make A Wish Ball and Ms. Orange Fan luncheon,including live tweeting and a Facebook Live video- Edited press releases and media alerts for Make-A-Wish CNY external events- Edited guest booklet for Ms. Orange Fan luncheon- Used Hootsuite to create and schedule social media posts

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • New Business Development Intern
      • Jun 2017 - Aug 2017

      -Assisted the New Business Development team in creating meeting notes before meetings with potential new clients. - Wrote meeting summaries from notes taken at meetings with potential new clients.-Organized and updated clip books for all current and past agency clients. - Created several media lists for various agency clients.- Assisted at Maplewood Senior Living's Groundbreaking event for its new project on the Upper East Side.- Assisted at Urban Tech's annual gala to raise money to make more technology available for children residing in urban areas.

    • Public Relations Coordinator
      • Dec 2015 - Dec 2016

      -Responsible for increasing a positive image for the chapter among the greek community as well as Syracuse University. -Updated the chapter's Twitter, Facebook and Instagram weekly.- Promoted the positive efforts and events held by the chapter, as well as individual accomplishments of sisters in the chapter. - Interacted with chapter alumnae to provide clear means of communication prior to International Reunion Day. -Responsible for increasing a positive image for the chapter among the greek community as well as Syracuse University. -Updated the chapter's Twitter, Facebook and Instagram weekly.- Promoted the positive efforts and events held by the chapter, as well as individual accomplishments of sisters in the chapter. - Interacted with chapter alumnae to provide clear means of communication prior to International Reunion Day.

    • Peer Advisor and Mentor
      • Aug 2015 - Dec 2016

      - Assisted and gave advice to four Freshman throughout the semester to help their transition into college. - Worked as a teacher assistant and peer mentor in an introductory Freshman seminar for 14 first-year students. - Worked closely with a professor to prepare for weekly discussions, as well as provided advice and answered questions on classes, professors, and college life for the students. - Created a student panel for the Freshman seminar to give them personal insights on how a Newhouse student can excel in college.

    • Public Relations Intern
      • May 2016 - Aug 2016

      -Worked on accounts for Reebok US, Oakley US/Global, NHL, Red Bull TV, Paris Saint-Germain, and Lokai- Created mock communications proposal for CoachUp and presented to the company- Compiled media lists and coverage reports- Conducted market research for top industry influencers - Put together briefing documents and briefing books for various press events- Worked on and attended Reebok's JJ Watt shoe launch, and Reebok's Ronda Rousey #PerfectNever campaign launch- Attended Oakley Fall/Winter '16 press preview

    • Editorial Intern
      • Mar 2015 - Aug 2015

      - Wrote stories on player and team updates for the New York Mets and New York Giants. - Covered minor league baseball games and conducted interviews with players and coaches on the Binghamton Mets. - Assisted in producing both free and subscription based articles along with video content to help build the network's number of subscribers. - Wrote stories on player and team updates for the New York Mets and New York Giants. - Covered minor league baseball games and conducted interviews with players and coaches on the Binghamton Mets. - Assisted in producing both free and subscription based articles along with video content to help build the network's number of subscribers.

Education

  • S.I. Newhouse School of Public Communications at Syracuse University
    Bachelor of Science (B.S.), Public Relations
    2014 - 2018

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