Tayla-Lee Chick

Managing Director at Bald. Agency
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Contact Information
us****@****om
(386) 825-5501
Location
United States, US

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Credentials

  • Database Design
    DataCamp
    Mar, 2022
    - Nov, 2024
  • Supervised Learning with scikit-learn
    DataCamp
    Mar, 2022
    - Nov, 2024
  • Introduction to SQL
    DataCamp
    Feb, 2022
    - Nov, 2024
  • Data Science For Everyone
    DataCamp
    Oct, 2021
    - Nov, 2024
  • Intermediate R
    DataCamp
    Oct, 2021
    - Nov, 2024
  • Introduction to R
    DataCamp
    Oct, 2021
    - Nov, 2024
  • Customer Service: Soft Skills Fundamentals
    Udemy
    Sep, 2019
    - Nov, 2024
  • Graphic Design Short Course Online
    University of Cape Town
    Aug, 2019
    - Nov, 2024
  • Certificate in Money Transfers
    Digital Frontiers Institute
    May, 2019
    - Nov, 2024
  • Gender in Digital Finance
    Digital Frontiers Institute
    Apr, 2019
    - Nov, 2024
  • Certificate in Digital Money
    Digital Frontiers Institute
    Oct, 2018
    - Nov, 2024

Experience

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • Managing Director
      • Oct 2022 - Present

    • Director of Account Management
      • Aug 2022 - Oct 2022

      🎙 Client Management and Communication-Act as the main point of contact in all matters relating to client concerns and needs-Responding to project inquiries and keeping clients updated and informed at all times.-Manage the relationship with the client and all stakeholders.-Schedule all client meetings and interviews or meetings with client stakeholders.-Build and strengthen client relationships to achieve long-term partnerships 👯‍♂️ Process and Management-Ensure all client work is completed on time and at perfection-Ensure all work is reviewed and approved before sending to clients-Making sure the ball keeps rolling, and that both the Client & Creative/Strategy team have what they need.-Creating, updating and staying on top of project timelines.-Work with internal creative teams as well as external suppliers-Establish and maintain relationships with third parties/vendors as required.-Analyze project progress and, when necessary, adapt scope, timelines, and costs to ensure that project team adheres to project requirements.-Establish and maintain processes to manage scope over the project lifecycle, setting project quality and performance standards, and assessing and managing risk within, and across, multiple projects.-Monitor and assign internal and external resources appropriately to streamline project efficiency and maximize deliverable outputs.-Report project outcomes and/or risks to the appropriate management channels as needed—escalating issues as necessary based on project work plans.-Meet deadlines and project budgets-Supervise a team of account managers and projects, motivating and mentoring staff to hit goals and produce successful materials for clients, as well as providing feedback. ✎ Administration and Organization-Organizing and filing project discovery and research into digestible chunks, executing final proofread on finished projects.-Ensuring all project assets and presentation decks are filed with easy access to the team. Show less

    • Director of Production
      • Jul 2022 - Aug 2022

    • South Africa
    • Food and Beverage Services
    • Co-Founder
      • Sep 2021 - Present

      🍎 More than just a smoothie! 🇿🇦 Mooi Soul – mooi meaning ‘beautiful’ in Afrikaans – is a proudly South African based powdered fruit smoothie aimed at tackling two very important topics that South Africa and many similar economies face: food waste due to products not meeting high ‘A-Grade’ standards and export requirements; and high levels of female unemployment. 👩‍🌾 Our product aims to positively affect 10 million people through our core commitments to empowerment, employment, education, and sustainability. 💰 We are in the early phases of development and fundraising. 🙋🏼‍♀️ My role includes: • Idea generation • Product Development & Research • Lead Designer • Brand Strategist • Market Research • Fundraising 🥇 HULT Prize London Campus 2021 Winner. http://mooisoul.com/ Show less

    • Marketing Services
    • Co-Founder
      • Oct 2017 - Jul 2021

      👩‍🎨 (Initially part-time) I co-founded a creative brand agency in Ho Chi Minh City, Vietnam that specialized in all aspects of branding and marketing. 🚀 Working with a multitude of brands in different stages of their lifecycle, focusing on client acquisition and management, brand strategy, digital marketing, customer experience strategy, market segmentation, and research as well as creative direction. Brands included luxury resorts, restaurants, breweries, luxury jewelry, Vegan apparel, and more (for a full list of companies please visit my website - www.taylaleechick.com). • Optimization of marketing spend and client budgets by building customized strategies that maximize growth based on individual client requirements. • Market segmentation and personalized strategies (integrated marketing communication strategies). • Client acquisition; responsible for the acquisition of new clients, client retention, and upselling of services offered. • Brand creation and strategy; responsible for brand identity creation and implementation across all communication channels and touchpoints. • Online marketing management; responsible for creating, implementing, and managing social media strategies for brands as well as creating and managing online marketing budgets and monthly report generation. • Content creation that is geared towards providing valuable and personalized information to consumers at different points of their evolving customer journeys. Show less

  • The Closet Concept Store
    • Thao Dien, District 2 Ho Chi Minh City
    • Marketing Manager
      • Mar 2017 - Dec 2017

      🇻🇳 While living in Ho Chi Minh, Vietnam I worked over and above my full-time position as a part-time Head of Marketing and Advertising at an International Designer Boutique where I managed all social media accounts, including photoshoots and content creation to drive sales both online and instore. 🇻🇳 While living in Ho Chi Minh, Vietnam I worked over and above my full-time position as a part-time Head of Marketing and Advertising at an International Designer Boutique where I managed all social media accounts, including photoshoots and content creation to drive sales both online and instore.

    • Australia
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Operations & Brand Manager
      • May 2016 - Nov 2017

      🇦🇺 I worked in Vietnam for an Australian Jewellery company, where I was responsible for Branding and Operational Management. My role included; online marketing, stock management, photo shoot coordination, creative direction, product quality control including factory trips to Bangkok, event organization (both in Vietnam and Australia), Trade Show coordination in Australia & Paris. I was also responsible for the acquisition and management of stockists across Australia and Asia. • Cross channel marketing management. • Customer growth lifecycle management and retention strategies aimed at building the customer base and creating loyalty and repeat purchases. • Online Marketing Coordination and management; responsible for running all social media platforms, including content creation, photoshoots, blogs, influencers, and media relations. • Stock Management. • Assisted with design of jewelry; responsible for trend analysis, ensuring new designs reflected seasonal trends. • Trade Show (Paris & Melbourne) & Photoshoot coordination and creative direction; responsible for the design of trade show stands and organized suppliers, photoshoot coordination, and creative direction. • Paid advertising; management, implementation, and reporting. • Copywriting (posts, articles, blogs). Show less

    • Vietnam
    • Arts & Crafts
    • 1 - 100 Employee
    • Art Teacher
      • May 2016 - Dec 2016

      🎨 Part-time art teacher at VinSpace Art Studio & Gallery in Ho Chi Minh City to children aged 4-10 years old. 🎨 Part-time art teacher at VinSpace Art Studio & Gallery in Ho Chi Minh City to children aged 4-10 years old.

    • South Africa
    • Design Services
    • 1 - 100 Employee
    • Social Media Manager
      • 2015 - 2016

      📈 Managed all online social media channels, created social media strategies, competitions and managed overall online growth. 📈 Managed all online social media channels, created social media strategies, competitions and managed overall online growth.

Education

  • Hult International Business School
    Master of Science - MS, Business Analytics
    2021 - 2022
  • Hult International Business School
    Master of Science - MS, International Marketing
    2020 - 2021
  • Vega School
    Bachelor of Business Administration - BBA, Brand Buildging & Business Management
    2013 - 2015
  • Wynberg Girls High School
    2010 - 2012
  • Dainfern College
    2000 - 2010

Community

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