Taya Ros
Director of Marketing at NEW JERSEY STATE BAR FOUNDATION- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
English Native or bilingual proficiency
Topline Score
Bio
Jim Ward
As a Recruiter at AQUENT Staffing, I have the pleasure to work with the talented Taya Ros, currently engaged at MetLife as Marketing Campaign Manager Consultant. In this highly visible role, Taya successfully creates and executes B2B marketing strategies in alignment with Group Benefits’ growth initiatives in the small business and regional market segments which include market opportunity analysis, direct marketing campaigns, and creative content development. Other high-level responsibilities include data management, reporting, campaign development, as well as crafting campaign messages. Taya has received excellent client reviews and her assignment has been extended several times. Taya is passionate about her work and I hope to continue to work with Taya again and again.
Jim Ward
As a Recruiter at AQUENT Staffing, I have the pleasure to work with the talented Taya Ros, currently engaged at MetLife as Marketing Campaign Manager Consultant. In this highly visible role, Taya successfully creates and executes B2B marketing strategies in alignment with Group Benefits’ growth initiatives in the small business and regional market segments which include market opportunity analysis, direct marketing campaigns, and creative content development. Other high-level responsibilities include data management, reporting, campaign development, as well as crafting campaign messages. Taya has received excellent client reviews and her assignment has been extended several times. Taya is passionate about her work and I hope to continue to work with Taya again and again.
Jim Ward
As a Recruiter at AQUENT Staffing, I have the pleasure to work with the talented Taya Ros, currently engaged at MetLife as Marketing Campaign Manager Consultant. In this highly visible role, Taya successfully creates and executes B2B marketing strategies in alignment with Group Benefits’ growth initiatives in the small business and regional market segments which include market opportunity analysis, direct marketing campaigns, and creative content development. Other high-level responsibilities include data management, reporting, campaign development, as well as crafting campaign messages. Taya has received excellent client reviews and her assignment has been extended several times. Taya is passionate about her work and I hope to continue to work with Taya again and again.
Jim Ward
As a Recruiter at AQUENT Staffing, I have the pleasure to work with the talented Taya Ros, currently engaged at MetLife as Marketing Campaign Manager Consultant. In this highly visible role, Taya successfully creates and executes B2B marketing strategies in alignment with Group Benefits’ growth initiatives in the small business and regional market segments which include market opportunity analysis, direct marketing campaigns, and creative content development. Other high-level responsibilities include data management, reporting, campaign development, as well as crafting campaign messages. Taya has received excellent client reviews and her assignment has been extended several times. Taya is passionate about her work and I hope to continue to work with Taya again and again.
Experience
-
NEW JERSEY STATE BAR FOUNDATION
-
United States
-
Non-profit Organizations
-
1 - 100 Employee
-
Director of Marketing
-
Aug 2022 - Present
-
-
-
Randolph Township Schools
-
United States
-
Primary and Secondary Education
-
100 - 200 Employee
-
Program Manager - Marketing
-
May 2021 - Dec 2022
-
-
-
FRIENDS OF THE KENNEDY-MARTIN- STELLE-FARMSTEAD INC
-
United States
-
Non-profit Organizations
-
Marketing Communications Consultant
-
Mar 2019 - Jun 2021
Independent contractor - Ros Marketing, LLC In consultation with the board of trustees (Farmstead Arts Center), managed all aspects of marketing, communications and operations for this 501(c)(3) not-for-profit arts center including arts programming (concerts, lectures, theater, art exhibits, etc.) as well as grant writing and submission coordination for arts and preservation grants. Independent contractor - Ros Marketing, LLC In consultation with the board of trustees (Farmstead Arts Center), managed all aspects of marketing, communications and operations for this 501(c)(3) not-for-profit arts center including arts programming (concerts, lectures, theater, art exhibits, etc.) as well as grant writing and submission coordination for arts and preservation grants.
-
-
-
MetLife
-
United States
-
Insurance
-
700 & Above Employee
-
Marketing Campaign Manager Consultant
-
Feb 2017 - Mar 2019
Contractor via Aquent. Managed development, coordination, implementation of and reporting on email marketing campaigns targeting U.S. broker and employer audiences. Conducted data analysis, created dashboards and results summaries pertaining to campaign results. Identified areas for quality and process improvements. Contractor via Aquent. Managed development, coordination, implementation of and reporting on email marketing campaigns targeting U.S. broker and employer audiences. Conducted data analysis, created dashboards and results summaries pertaining to campaign results. Identified areas for quality and process improvements.
-
-
-
Wellsoft Corporation
-
United States
-
Software Development
-
1 - 100 Employee
-
Marketing & Communications Manager
-
Jul 2007 - Feb 2017
Responsible for all marketing and communication activities for privately owned healthcare software and IT services company including internal and external corporate communications pieces (eblasts, direct mail, newsletters, press releases, promotional materials, client case studies, website content and brochures). Managed RFP and proposal process including writing, editing and compiling tailored responses for prospects worldwide. Responsible for all marketing and communication activities for privately owned healthcare software and IT services company including internal and external corporate communications pieces (eblasts, direct mail, newsletters, press releases, promotional materials, client case studies, website content and brochures). Managed RFP and proposal process including writing, editing and compiling tailored responses for prospects worldwide.
-
-
-
Hey Cool Parties
-
United States
-
Hospitals and Health Care
-
Co-Founder
-
Jul 2004 - Dec 2007
Created, planned and launched a locally run, internet-based small business including development and execution of product and marketing plans, using traditional and electronic based communication tools including print ads, fliers, direct-mail, e-newsletters, search engine optimization, pay-per-click and referral-based marketing. Created, planned and launched a locally run, internet-based small business including development and execution of product and marketing plans, using traditional and electronic based communication tools including print ads, fliers, direct-mail, e-newsletters, search engine optimization, pay-per-click and referral-based marketing.
-
-
-
AT&T
-
United States
-
Telecommunications
-
700 & Above Employee
-
Product Marketing & Marketing Communications Manager
-
Nov 1984 - Nov 1998
During tenure at AT&T, successfully created and executed strategic and tactical plans to meet annual business and financial objectives as Product Manager and/or Marketing Manager for wide range of telecommunications products. Cross organizational team and project leader in development and execution of marketing plans. Manger of multiple, overlapping projects to meet deadlines. Managed direct reports in product management, product marketing and sales management roles. Supervised and directed external vendors and advertising agencies
-
-
Education
-
University of Connecticut
Masters, Marketing Communications
Community
