Experience

Park Hotel Winterthur AG

• Switzerland
• Hospitality
• 1 - 100 Employee

• Head of Marketing & Business Development

  • Nov 2020 - Present



communivation

• Founder

  • Jun 2018 - Present

  On- and offline marketing for start-ups: I offer small businesses start-up assistance in the area of marketing and digitalisation of their business models. Especially when founding your own company, it is easy to lose track of the many marketing topics such as your own logo incl. CI/CD, various printed materials, online presence on various own and industry platforms, PR work, customer acquisition, customer loyalty measures and countless other aspects. I offer the all-round carefree starter package at an optimal price/performance ratio. My satisfied customers include several SMEs from the catering, construction, trade and consumer goods sectors.Direct enquiries are very welcome, but I currently am offline, as I can only accept limited projects due to my current projects, work and school commitments.



Baschnagel

• Switzerland
• Vehicle Repair and Maintenance
• 1 - 100 Employee

• Head Of Marketing

  • Apr 2020 - Nov 2020

  Head of the Marketing Team of E. Baschnagel AG Windisch, Garage Scheuber AG Muri, Garage Baschnagel AG Oensingen and Baschnagel AG stop+go Oensingen

• Marketing Manager

  • Dec 2018 - Apr 2020

  - developing new marketing strategies for all 4 locations - communication (incl. rebranding, acquisitions)- budget planning & controlling- proactively plan, coordinate and create press releases- digital marketing incl. implementation of social media strategy- content marketing (on- & offline incl. SEO)- essential marketing planning (acquisitions & centralization)- layout & content of print & online media (Illustrator, InDesign, Photoshop)- eventmanagement (internal, external incl. fairs)- project management (new website, events, ...)- implementing new CI/CD incl. name/logo change- CRM (specific mailings, events, actions, calls, ...)- analytics (Google, on- and offline)- sponsoring management- coordination between internal & external partners



Let's go Tours AG

• Switzerland
• Travel Arrangements
• 1 - 100 Employee

• Product Manager

  • May 2014 - Dec 2018

  - destination management (sales+marketing strategies)- preparation of brochures with own responsibility- calculation and definition of prices- social media management- sponsoring - creation of print and online media- organisation of internal events and fam trips- negotiating with partners / contracting- participation of fairs- individual trainings and customer presentations- reservations and operations - organisation and counseling - flight bookings and ticketing



LAL Sprachreisen GmbH

• Germany
• Leisure, Travel & Tourism
• 1 - 100 Employee

• Traveler

  • Nov 2013 - May 2014

  -improving my english skills-attending a C1 course at LAL School of Language in Cape Town for 8 Weeks-meeting other cultures in Africa, Arabia and Asia



Let's go Tours AG

• Switzerland
• Travel Arrangements
• 1 - 100 Employee

• Reservations & Operations Agent

  • Feb 2013 - Nov 2013

  - reservations and operations - organisation and counseling - flight bookings and ticketing

• Trainee Reservations & Operations

  • Jun 2012 - Jan 2013

  - reservations and operations - organisation and counseling - flight bookings and ticketing - system updates- diverse projects



NZZ

• Newspaper Publishing
• 300 - 400 Employee

• Customer Service Agent

  • Sep 2011 - May 2012



Trapeze Group

• Canada
• Software Development
• 500 - 600 Employee

• Trainee

  • 2008 - 2011