Tatiana Rud
ASO specialist at OsmAnd- Claim this Profile
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Russian Native or bilingual proficiency
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Ukrainian Native or bilingual proficiency
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English Professional working proficiency
Topline Score
Bio
Credentials
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AdWords Fundamentals
GoogleJun, 2018- Oct, 2024 -
Analytics Fundamentals
Google Analytics AcademyJun, 2018- Oct, 2024 -
GTM Fundamentals
Google Analytics AcademyJun, 2018- Oct, 2024
Experience
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OsmAnd
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Netherlands
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Software Development
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1 - 100 Employee
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ASO specialist
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Aug 2019 - Present
Responsibilities: - Tracking and analyzing the main application metrics; - Optimization of the content of the application pages in Google Play (Android), App Store (iOS), App Gallery (Huawei); - Set up, management & optimization of PPC campaigns in Google Ads, Apple Search Ads, Microsoft Advertising, Twitter Ads; - Reporting & analyzing of PPC campaigns results; - Regular study of the competitive environment. Responsibilities: - Tracking and analyzing the main application metrics; - Optimization of the content of the application pages in Google Play (Android), App Store (iOS), App Gallery (Huawei); - Set up, management & optimization of PPC campaigns in Google Ads, Apple Search Ads, Microsoft Advertising, Twitter Ads; - Reporting & analyzing of PPC campaigns results; - Regular study of the competitive environment.
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RichAdvert
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Ukraine
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Technology, Information and Internet
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1 - 100 Employee
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Affiliate Marketing Coach
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Jul 2018 - Jul 2019
Responsibilities: - Lead the affiliate students and form strategic partnerships that stimulate network growth; - Planning and execution of digital marketing campaigns; - Reporting & analyzing of digital marketing campaign results; - Promo materials creation with Adobe Photoshop; - Monitor affiliates’ marketing methods frequently to prevent fraud; - Identify new market opportunities. Responsibilities: - Lead the affiliate students and form strategic partnerships that stimulate network growth; - Planning and execution of digital marketing campaigns; - Reporting & analyzing of digital marketing campaign results; - Promo materials creation with Adobe Photoshop; - Monitor affiliates’ marketing methods frequently to prevent fraud; - Identify new market opportunities.
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PPC
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May 2018 - Jun 2018
Responsibilities: - PPC Audit; - Budget planning; - Developing PPC Strategies; - Creation, Management & Optimization of PPC campaigns in Google Adwords; - Collecting data and Post-click analysis; - Reports and developing recommendations to improve the advertising campaigns and website to achieve better results. Responsibilities: - PPC Audit; - Budget planning; - Developing PPC Strategies; - Creation, Management & Optimization of PPC campaigns in Google Adwords; - Collecting data and Post-click analysis; - Reports and developing recommendations to improve the advertising campaigns and website to achieve better results.
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SMM Manager
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May 2017 - Oct 2017
Responsibilities: - Creation and realization of the development strategy of the social networks accounts; - Copywriting: writing texts for social networks; - Taking part in organizing and carrying out events; - Participation in the development of creative concepts; - Budget planning for advertise; - Regular study of the competitive environment. Responsibilities: - Creation and realization of the development strategy of the social networks accounts; - Copywriting: writing texts for social networks; - Taking part in organizing and carrying out events; - Participation in the development of creative concepts; - Budget planning for advertise; - Regular study of the competitive environment.
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Education
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National University of Food Technologies
Master of Technology - MTech