Tatiana Lazareva
Business Development Manager at Zeroqode- Claim this Profile
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English Professional working proficiency
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Russian Native or bilingual proficiency
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Romanian Limited working proficiency
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Bio
Experience
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Zeroqode
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Moldova
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IT Services and IT Consulting
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1 - 100 Employee
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Business Development Manager
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Jul 2017 - Present
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"Smart Click" S.R.L
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Chisinau Municipality, Moldova
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Head of marketing Department
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Jul 2016 - Jun 2017
- Work coordination & control of the department - Developing and implementing actions to increase sites’s conversion, including site’s optimization - Developing Content and Email marketing strategies - Developing reports, KPI - Social media: improvement strategies, performance overview. - Executing HR functions - Work coordination & control of the department - Developing and implementing actions to increase sites’s conversion, including site’s optimization - Developing Content and Email marketing strategies - Developing reports, KPI - Social media: improvement strategies, performance overview. - Executing HR functions
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Behavior Education Services Team (BEST)
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United States
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Individual and Family Services
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1 - 100 Employee
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Marketing Team Leader
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Sep 2015 - Dec 2015
- Work coordination & control - Traffic analytics: Google Analytics, Google Webmaster Tools, reporting - Social media: improvement strategies, analytics, performance overview. - Developing new site's design concept - Competitors research - WordPress: install, figure theme, set up, editing. - Work coordination & control - Traffic analytics: Google Analytics, Google Webmaster Tools, reporting - Social media: improvement strategies, analytics, performance overview. - Developing new site's design concept - Competitors research - WordPress: install, figure theme, set up, editing.
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Internet Marketing Manager
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Jun 2013 - May 2015
- E-mail marketing - Event-Triggered Emails - Developing and organizing promo offers - Researching new channels for advertising - Remarketing - Developing marketing strategies and plans - Collaborate effectively with editorial, web design and developer teams on website changes and promo newsletters - E-mail marketing - Event-Triggered Emails - Developing and organizing promo offers - Researching new channels for advertising - Remarketing - Developing marketing strategies and plans - Collaborate effectively with editorial, web design and developer teams on website changes and promo newsletters
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Eden Fantasys
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Manufacturing
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1 - 100 Employee
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PPC Bid Manager(Paid Search Marketing Manager)
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Sep 2008 - May 2013
- Pay-Per-Click advertisement in Google, Bing&Yahoo - Keywords researching & uploading to search engines accounts - Keywords monitoring and analysis (Google AdWords, Google Analytics), competitors analysis - Pay-Per-Click advertisement in Google, Bing&Yahoo - Keywords researching & uploading to search engines accounts - Keywords monitoring and analysis (Google AdWords, Google Analytics), competitors analysis
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Database Operator in Marketing Department
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Dec 2005 - Jul 2008
Points-based loyalty program Points-based loyalty program
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Education
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Moldova State University
Licentiate degree, Computer Science