Tatiana Castellanos
Jr. Digital Strategist at Hager Sharp- Claim this Profile
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Spanish -
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Bio
Experience
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Hager Sharp
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Jr. Digital Strategist
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Oct 2021 - Present
• Maintain monthly content calendar for multiple clients. • Execute paid media from the editorial process to loading and optimizing ads on Google Ads and Facebook. • Conduct research and stay abreast of trends on social media - organic and paid content. • Create social media strategies for clients. • Report on organic and paid metrics on monthly, quarterly, and annual bases. • Maintain monthly content calendar for multiple clients. • Execute paid media from the editorial process to loading and optimizing ads on Google Ads and Facebook. • Conduct research and stay abreast of trends on social media - organic and paid content. • Create social media strategies for clients. • Report on organic and paid metrics on monthly, quarterly, and annual bases.
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The Higher Path Collective
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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Social Media Manager
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Apr 2021 - Sep 2021
• Organized video/photoshoots. • Shot & edited videos for social networks; Created infographics. • Maintained content calendars for Instagram, Facebook, LinkedIn, Twitter & Tik Tok. • Conducted social listening. • Responded to all customer outreach & reviews. • Organized video/photoshoots. • Shot & edited videos for social networks; Created infographics. • Maintained content calendars for Instagram, Facebook, LinkedIn, Twitter & Tik Tok. • Conducted social listening. • Responded to all customer outreach & reviews.
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Zero (zerogrocery.com)
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United States
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Manufacturing
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1 - 100 Employee
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Social Media Associate
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Oct 2020 - Apr 2021
• Brainstormed new ideas for social media video content • Shot & edited multiple videos for IG reels, IGTV, & Tik Tok • Responded to customer feedback via comments & DMs • Brainstormed new ideas for social media video content • Shot & edited multiple videos for IG reels, IGTV, & Tik Tok • Responded to customer feedback via comments & DMs
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English Teacher
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Sep 2018 - Sep 2020
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Special Education Teacher
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Jan 2019 - Jun 2019
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Teach For America
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United States
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Education Administration Programs
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700 & Above Employee
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Corps Member
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Apr 2017 - Jun 2019
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Harlem Children's Zone
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United States
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Non-profit Organizations
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1 - 100 Employee
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Lead Teacher
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Aug 2017 - Aug 2018
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MaciasPR
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Spain
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Construction
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Public Relations Intern
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Jul 2015 - Sep 2015
• Wrote an editorial for the CEO of one of the largest lending organizations in the U.S. which was published in the NY Daily News. • Wrote and edited pitches that secured media placement in news outlets such as NY Daily News, Craine's, Yahoo, CNN espanol, etc. • Wrote an editorial for the CEO of one of the largest lending organizations in the U.S. which was published in the NY Daily News. • Wrote and edited pitches that secured media placement in news outlets such as NY Daily News, Craine's, Yahoo, CNN espanol, etc.
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St. John's University
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United States
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Higher Education
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Marketing Intern
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Sep 2014 - Dec 2014
• Covered events on campus and wrote articles to market the University in an unbiased and professional manner to be published on the school's website. • Conducted interviews in person, over the phone and via e-mail. • Assisted and shadowed editors and writers with stories, press releases, and events. • Covered events on campus and wrote articles to market the University in an unbiased and professional manner to be published on the school's website. • Conducted interviews in person, over the phone and via e-mail. • Assisted and shadowed editors and writers with stories, press releases, and events.
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TimesLedger Newspapers
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Newspaper Publishing
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1 - 100 Employee
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Journalism Intern
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Mar 2013 - Jun 2013
• Conducted interviews for story leads. • Drafted news articles; Wrote features on events and leaders in the neighborhood. • Assisted journalists with articles and press releases. • Conducted interviews for story leads. • Drafted news articles; Wrote features on events and leaders in the neighborhood. • Assisted journalists with articles and press releases.
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Education
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St. John's University
Bachelor of Arts (B.A.), English -
Queens High School of Teaching
Liberal Arts