Experience

Ajman University

• United Arab Emirates
• Higher Education
• 700 & Above Employee

• Senior Data Analyst

  • Feb 2020 - Present

  As a Senior Analyst, the primary duties include, but are not limited to, managing the complete strategy and KPI cycle for institute, statistical analysis and data processing operations by utilizing various types of statistical software packages (e.g., Tableau, Power BI) and performance management of institutional KPIs (Strategic Planning). Achievements:• Developed and implemented the KPI Performance card system (Strategic Performance Management). The project included developing KPIs for each office/college, linking them to Strategic organizational goals, and creating a KPI Documentation system with real-time reporting on Tableau dashboards;• Developing institutional goals and objectives, setting targets (based on benchmarking initiative), and developing an overall five-year plan for comprehensive assessment;• Attending international conferences and ranking exhibits to enhance the international partnership and alliances. • Developing a survey system that includes centralized policy and procedure, a question database, an online system to support the run, and producing recommendation reports to senior management;• Initiated benchmarking study on corporate and departmental levels to compare the best market practices and develop future strategic plans to achieve organizational goals.My job profile revolves around the following:• Communicated, trained, and provide guidance and tools to leaders and employees to accomplish performance objectives;• Develop and implement databases, data collection systems, data analytics, and other strategies that optimize statistical efficiency and quality;• Identify, analyze, and interpret trends or patterns in complex data sets;• Working with management to prioritize business and information needs; locating and defining new process improvement opportunities• Implement technical documentation of data analysis processes, solutions, and results to achieve 100% quality in all work products; Show less

• Strategic Planning Specialist

  • Oct 2018 - Present

• Acting Manager Office of Student Recruitment & Admissions

  • Dec 2021 - Jan 2023

  As an Acting Manager, I was responsible for devising and implementing recruitment & admission strategies and operational plans that support the increase of recruitment of well-qualified students wishing to study at AU. Achievements:• Handled the merging of the Office of Student Recruitment and Office of Admissions into one office and developed the new policy and strategy accordingly;• Initiated the GCC recruitment plan by scheduling school visits in 8 new unexplored countries. This resulted in a new student pool for admissions;• Implementation and completion formation of a new CRM system for Admissions and Recruitment;• Achieved the highest Enrollment ratio in seven past AYs. This resulted from the rigorous follow-up system developed in collaboration with college teams and the University task force.My job profile revolves around the following:• Establish evidence-based enrolment targets and recruitment plans for each country within the region, in line with Universities Internationalization Strategy to maximize recruitment from the region • Conducting presentations at different school groups through target marketing and improving the active lead database;• Monitor and review key performance indicators ensuring that application and offer-making response times are met• Review applications and make decisions based on agreed entry requirements, MOE, and CAA requirements, designing offer letters to have clear information on conditional and provisional admission. • Up-to-date knowledge and understanding of relevant legal, statutory and best practice within Higher Education and turning them into good practice;• Participation in key recruitment events locally, regionally, and internationally Show less

• Data Analyst

  • Aug 2018 - Feb 2020

  As a Senior Analyst, the main duties include, but not limited to, managing and coordinating statistical analysis and data processing operations and performing data analysis by utilizing various types of statistical software packages (e.g. SPSS, Tableau, VBA), performance management of institutional KPIs. With advanced level proficiency in Microsoft Word and Microsoft Excel to perform database, creating and utilizing formulas, efficiently organizing data and information and analyzing and displaying data. Achievements:• Developed and implemented the KPI Performance card system. The project included developing KPIs for each office/college; linking them to Corporate Strategic goals and developing KPI Documentation system, with real-time reporting on Tableau dashboards;• Attending international conferences on behalf of University to strengthen the corporate ties and external engagement (QS EduData summit at London, QS Asia Summit in India etc.)• Developing a survey system that includes developing centralized policy and procedure, developing centralized question database, developing online system to support the run and developing sample reports• Initiated benchmarking study on corporate and departmental level to compare the best market practices and developing future strategy plan to achieve organizational goals. Show less



Middlesex University

• United Kingdom
• Higher Education
• 700 & Above Employee

• Quality Assistant

  • Jun 2013 - Aug 2018

  As the Quality Control officer, my primary job responsibilities involved facilitating, designing, and implementing organizational effectiveness, quality assurance, corporate research, and assessment of processes. I have also been an active part of the Student Recruitment team in attending GETEX, the Sharjah Student expo, and Najah exhibitions to attract students and create brand awareness. I have also actively participated in Admissions activities to ensure that the registration and enrollment process of the leads are completed smoothly, resulting in a higher enrollment ratio. Key Accomplishments include: • Scheduling workshops and tutorials to faculty and students on Quality Assurance process and procedure compliance. Also, I assisted in organizing IELTS workshops and sessions for students to improve their scores. • Successfully assisted with the organizational validation process by UK Board and local governing authority. The tasks included preparing Market feasibility reports, resource statements, quality assurance practices, and statistical evaluations to support our words. • Successfully implemented the online survey portal under which 20 successful online surveys were conducted, and timely reports were presented to management. • Developed a series of external publications (campus guides, QA newsletters, handbooks) and content for the web portal • Evaluating and managing the Policy & Procedures manual and updating on any changes in liaison with home campus rules & regulations. • Independently managed a comprehensive student feedback system consisting of qualitative focus groups, survey research, and feedback measures and recommended the steps to be undertaken for continuous improvement. Show less



Ipsos

• France
• Market Research
• 700 & Above Employee

• Research Analyst - Freelancer

  • Sep 2012 - Mar 2015

  As a Research associate, I have worked on variety of projects with Banks, Manufacturing industries, Telecom, MNCs and Government organisations. The role involves Continuous interaction analyzing market trends, segment performance, competitive analysis and giving monthly, quarterly, yearly updated to the team on the brands and their projects to provide consumer insights. Projects Completed (Yearly Basis): 1. Loyalty Program Analysis for ENBD, Mashreq Bank, Commercial Bank of Dubai, ADCB, NBAD, FGB 2. Customer satisfaction (with competitor analysis) for Nestle Water 3. Four wheel branding analysis for Mercedes 4. Promotion analysis on Dubai Duty free staff for Marlboro and related product line. 5. RTA, Dubai Transport, Dubai Executive Council customer service analysis based on CSR product knowledge Show less



Al Ghurair University

• United Arab Emirates
• Education Administration Programs
• 1 - 100 Employee

• Quality Assurance

  • Feb 2010 - May 2013

  • Providing necessary definition, development and deployment of education quality assurance strategy, addressing all phases of quality education • Handling full accreditation process that included auditing all University colleges & Units in order to check the readiness for the MOHESR visit, providing recommendations, follow-up on the process until the closures of loops. • Providing Production support, Documentation management (Ministry requirements), Process management: (quality improvement processes); Organizational liaison (customer support); Quality management (Assuring effectiveness of education tools); Deployment and delivery; Project management (managing the planning and execution) Show less



university of dubai

• United Arab Emirates
• Higher Education
• 200 - 300 Employee

• Executive Assistant

  • Apr 2007 - Jan 2010

  University of Dubai is the educational arm of the Dubai Chamber of Commerce and Industry. This experience provided a wealth of knowledge in developing and maintaining detailed administrative and procedural processes that reduce redundancy, improve accuracy and efficiency, and achieve organizational objectives. April 2007 – Jan. 10’ Job Profile:  Perform general administrative duties to support day-to-day department operations in such areas as phone coverage; scheduling meetings; completing travel arrangements; expense reporting; maintaining management calendar; taking and distributing meeting minutes; generating copies; screening mail; filing; ordering supplies and maintaining department records.  Handling all Training activities of the Department required for the Growth of employees by analyzing the Faculty Evaluation Report based on the data provided by the students  Evaluation the reports provided by the Head of Institutional Effectiveness and thus preparing the Performance Appraisal report for the respective Department. Show less