Tasha Gladman
Founder at FLINTLOCK - Strategic Business & Brand Marketing Consultancy- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
English -
-
French -
Topline Score
Bio
Chris Gilroy FCIM
When starting a new marketing role at Decathon UK, I needed the best team possible to help me prepare me for the biggest brand relaunch in 20 years. I turned to Tasha and the team at Flintlock to help me form a new brand and communications framework. In record time we got into understanding the customer, the market and the opportunity to position our brand. Tasha was able to facilitate internal strategy alignment workshops to understand the business and whats unique about it. There are lots of reasons that makes #decathlonUK unique, and the good news is we are now ready to tell the counrty what makes us so unique. #LetsPlayUK #Decathlon thanks Tasha, Kerry and team.
Robin Gadsby
Tasha is a world class Chief Marketing Officer and Marketing Director. Her drive and understanding of people, culture, markets, brands - as well as a brilliant creative eye makes her invaluable to any organisation. Flexible in her approach I've worked with Tasha on many assignments and across progessive brands. Her straight talking, no nonsense approach is refreshing when you want to produce the best work. I've known and worked with Tasha across many brands and her understanding and focus on the development of insight, brand strategy, advertising, delivery and also internal comms and cultural change projects. Tasha and the Flinklock team always delivers and are always a positive decision when making a step change to any brand strategy and business change transformation. Projects are always delivered from strategy to execution, working with multiple stakeholders to ensure all performance measures are achieved.
Chris Gilroy FCIM
When starting a new marketing role at Decathon UK, I needed the best team possible to help me prepare me for the biggest brand relaunch in 20 years. I turned to Tasha and the team at Flintlock to help me form a new brand and communications framework. In record time we got into understanding the customer, the market and the opportunity to position our brand. Tasha was able to facilitate internal strategy alignment workshops to understand the business and whats unique about it. There are lots of reasons that makes #decathlonUK unique, and the good news is we are now ready to tell the counrty what makes us so unique. #LetsPlayUK #Decathlon thanks Tasha, Kerry and team.
Robin Gadsby
Tasha is a world class Chief Marketing Officer and Marketing Director. Her drive and understanding of people, culture, markets, brands - as well as a brilliant creative eye makes her invaluable to any organisation. Flexible in her approach I've worked with Tasha on many assignments and across progessive brands. Her straight talking, no nonsense approach is refreshing when you want to produce the best work. I've known and worked with Tasha across many brands and her understanding and focus on the development of insight, brand strategy, advertising, delivery and also internal comms and cultural change projects. Tasha and the Flinklock team always delivers and are always a positive decision when making a step change to any brand strategy and business change transformation. Projects are always delivered from strategy to execution, working with multiple stakeholders to ensure all performance measures are achieved.
Chris Gilroy FCIM
When starting a new marketing role at Decathon UK, I needed the best team possible to help me prepare me for the biggest brand relaunch in 20 years. I turned to Tasha and the team at Flintlock to help me form a new brand and communications framework. In record time we got into understanding the customer, the market and the opportunity to position our brand. Tasha was able to facilitate internal strategy alignment workshops to understand the business and whats unique about it. There are lots of reasons that makes #decathlonUK unique, and the good news is we are now ready to tell the counrty what makes us so unique. #LetsPlayUK #Decathlon thanks Tasha, Kerry and team.
Robin Gadsby
Tasha is a world class Chief Marketing Officer and Marketing Director. Her drive and understanding of people, culture, markets, brands - as well as a brilliant creative eye makes her invaluable to any organisation. Flexible in her approach I've worked with Tasha on many assignments and across progessive brands. Her straight talking, no nonsense approach is refreshing when you want to produce the best work. I've known and worked with Tasha across many brands and her understanding and focus on the development of insight, brand strategy, advertising, delivery and also internal comms and cultural change projects. Tasha and the Flinklock team always delivers and are always a positive decision when making a step change to any brand strategy and business change transformation. Projects are always delivered from strategy to execution, working with multiple stakeholders to ensure all performance measures are achieved.
Chris Gilroy FCIM
When starting a new marketing role at Decathon UK, I needed the best team possible to help me prepare me for the biggest brand relaunch in 20 years. I turned to Tasha and the team at Flintlock to help me form a new brand and communications framework. In record time we got into understanding the customer, the market and the opportunity to position our brand. Tasha was able to facilitate internal strategy alignment workshops to understand the business and whats unique about it. There are lots of reasons that makes #decathlonUK unique, and the good news is we are now ready to tell the counrty what makes us so unique. #LetsPlayUK #Decathlon thanks Tasha, Kerry and team.
Robin Gadsby
Tasha is a world class Chief Marketing Officer and Marketing Director. Her drive and understanding of people, culture, markets, brands - as well as a brilliant creative eye makes her invaluable to any organisation. Flexible in her approach I've worked with Tasha on many assignments and across progessive brands. Her straight talking, no nonsense approach is refreshing when you want to produce the best work. I've known and worked with Tasha across many brands and her understanding and focus on the development of insight, brand strategy, advertising, delivery and also internal comms and cultural change projects. Tasha and the Flinklock team always delivers and are always a positive decision when making a step change to any brand strategy and business change transformation. Projects are always delivered from strategy to execution, working with multiple stakeholders to ensure all performance measures are achieved.
Experience
-
FLINTLOCK - Strategic Business & Brand Marketing Consultancy
-
Advertising Services
-
1 - 100 Employee
-
Founder
-
Nov 2014 - Present
From household name brands to SMEs, we come into the heart of your business, and help to get it growing faster with a powerful mix of exceptional consultative brand strategy and brilliant creative output that works. From household name brands to SMEs, we come into the heart of your business, and help to get it growing faster with a powerful mix of exceptional consultative brand strategy and brilliant creative output that works.
-
-
-
WooWoo
-
United Kingdom
-
Retail Health and Personal Care Products
-
1 - 100 Employee
-
Non Executive Director
-
Jan 2021 - Present
-
-
-
Breedr
-
United States
-
Ranching
-
1 - 100 Employee
-
Board Marketing Advisor
-
Mar 2018 - Present
-
-
-
Haines Boatyard Ltd Itchenor
-
Maritime Transportation
-
Non Executive Director
-
Nov 2017 - Present
-
-
-
Royal Yachting Association (RYA)
-
United Kingdom
-
Spectator Sports
-
100 - 200 Employee
-
Non Executive Director
-
Nov 2018 - Apr 2021
-
-
-
Simplyhealth
-
United Kingdom
-
Wellness and Fitness Services
-
700 & Above Employee
-
Marketing Director (A Flintlock project)
-
Jul 2019 - Mar 2020
-
-
-
Boots UK
-
United Kingdom
-
Retail
-
700 & Above Employee
-
Brand and Marketing Communications Director (Flintlock Project)
-
Jun 2018 - Feb 2019
Developed a transformational mar comms plan including Christmas and Summer to drive re-appraisal of the brand. Developed a transformational mar comms plan including Christmas and Summer to drive re-appraisal of the brand.
-
-
-
Co-op
-
United Kingdom
-
Retail
-
700 & Above Employee
-
Marketing Director Co-op Food (Flintlock Project)
-
Jul 2017 - Mar 2018
CMO of the food business created the customer strategy to drive growth. CMO of the food business created the customer strategy to drive growth.
-
-
-
B&Q
-
United Kingdom
-
Retail
-
700 & Above Employee
-
Customer and Marketing Director and other roles (Flintlock Project)
-
Apr 2015 - Mar 2017
Took on the Customer and Marketing Board role taking a customer centric approach to move from selling products to projects. Took on the Customer and Marketing Board role taking a customer centric approach to move from selling products to projects.
-
-
-
Tesco
-
United Kingdom
-
Retail
-
700 & Above Employee
-
Brand Communications Director
-
Jan 2013 - Sep 2014
-
-
-
Young's Seafood
-
United Kingdom
-
Food and Beverage Manufacturing
-
400 - 500 Employee
-
UK Board Marketing & NPD Director
-
Jan 2011 - Jan 2013
In Jan 2011 the Seafood Company and the Young's and Findus Frozen brands merged together to form the Young's Seafood Company. My role changed from Marketing Director of Frozen to UK Board Marketing & NPD Director of Frozen and Chilled. In Jan 2011 the Seafood Company and the Young's and Findus Frozen brands merged together to form the Young's Seafood Company. My role changed from Marketing Director of Frozen to UK Board Marketing & NPD Director of Frozen and Chilled.
-
-
-
Findus Group
-
United Kingdom
-
Food Production
-
100 - 200 Employee
-
Marketing Director UK Frozen
-
Sep 2010 - Jan 2011
Findus Group UK PE Owned by LION Capital – Sept 2010 to Jan 2010 UK Marketing Director – Young’s and Findus Findus Group UK PE Owned by LION Capital – Sept 2010 to Jan 2010 UK Marketing Director – Young’s and Findus
-
-
-
Unilever
-
United Kingdom
-
Manufacturing
-
700 & Above Employee
-
Brand Development Director North America Ragu, Bertolli sauces and Knorr
-
Jan 2007 - Aug 2010
Unilever North America 2007 - August 2010 NA Brand Development Director – Ragu, Bertolli Pasta Sauce and Knorr Setting brand strategies and developing communication and innovation for the portfolio. Unilever North America 2007 - August 2010 NA Brand Development Director – Ragu, Bertolli Pasta Sauce and Knorr Setting brand strategies and developing communication and innovation for the portfolio.
-
-
-
Mars
-
United States
-
Manufacturing
-
700 & Above Employee
-
European Brand Development Director – Snickers, Milky Way and Innovation
-
Jan 2004 - Dec 2006
-
-
Brand Building Director – Mars, Snickers and Twix
-
Jan 2003 - Dec 2004
-
-
UK Brand Building Director –Galaxy, Topic and Flyte
-
Jan 2003 - Dec 2003
-
-
-
-
2001 - 2003 Business Group Director Ambrosia
-
Mar 1995 - Mar 2003
-
-
Group Brand Activation Manager Savoury Brands
-
Jan 2000 - Jan 2001
-
-
Education
-
1989 - 1992
University of Warwick
BA Hons, Economics and International Studies -
1982 - 1989
St Catherine's School, Bramley, Surrey
Community
