Tarana Jalanugraha

Ecommerce Marketing Manager at Huawei Technologies (Thailand) Co., Ltd.
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Contact Information
us****@****om
(386) 825-5501
Location
Bangkok City, Thailand, TH

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Experience

    • Ecommerce Marketing Manager
      • 2016 - Present

      •Thailand E-Commerce Marketing manager (January 2020 – Present) -Business development project management; Looking for new partner to do campaign for new model launch together, create plan, timeline, budget control, coordinate, negotiation, media support of partner and all internal requirement. -Coordinate with online platform; Lazada, Shopee, JD central to support internal and external requirement. -Support RHQ budget to manage online media plan. -Coordinate with online agency to create more channel and increase sales. -Livestream project manager for E-Commerce channel (Shopee, Lazada, Huawei store). -Contact with Office of The Consumer Protection Board to apply documents for Huawei Thailand online official store. •Retail Marketing Management (January 2016 – December 2019) -Promotion manage; Create nationwide promotion Ex.: 2016 summer promotion, Create and conduct Event promotion -Point Of Sales Material; Create budget plan and budget allocation and budget control, Create all POSM for each model by specific POSM and manage by shop type to reach shop coverage -Coordinate with internal team; Retail, GTM, Mkt., Sales, Service to get all information and requirement. -Coordinate with supplier and vendor, by conduct timeline as in the plan. -Warehouse management; Manage and control capacity, warehouse separate by quantity, value, aging stuffs by report to management and related PIC. -Business Inspection Manager -Create Planning Strategy, Action plan, Timeline, Operation Plan, and Result Report by weekly & Quarterly. -Support retails for inspect; PC’s behavior, POSM, Retail shop standard, and Nationwide Huawei Brand shop construction that follow BOQ and include all Huawei all asset. -Support sales for regulation and recheck nationwide front shops. -Support marketing for regulation and recheck nationwide out of home media. -Support GTM for regulation and recheck nationwide front shops. -Follow management focusing issues and support, serve report time by time. Show less

    • Marketing Communication Manager (Below the line)
      • Jun 2013 - Dec 2015

      •Create and control budget plan for annual and quarterly •To manage marketing activities distributor of Asia pacific (Thailand, Singapore, Malaysia, Indonesia and etc.) •Develop and follow up processes of internal events and Exhibitions (Motor Show) (KLAV Show 2013, Indonesia International Motor Show 2013 - 2015, Bangkok International Motor Show 2014 and 2015) •Coordinating with distributor and brainstorming among team members •Maintaining connections with distributor, partners, headquarter and suppliers •Managing timeline and budget for delivering the most effective events with Alpine Standard •Alpine Product promotion represent; Create Mkt. key selling Point that will be useful for media •Preparing related proposal, data and documents •Co-operating with both internal and external to complete services •Reporting to internal management and headquarter in terms of event’s effectiveness •Monitoring and supervising project team members •Brand promotional tools, merchandising item development and implementation management (Catalog, Brochure, P.O.P., Demo sample) Show less

Education

  • Bangkok University
    Master of Business Administration - MBA, Marketing/Marketing Management, General
    2011 - 2013
  • Bangkok University
    Bachelor's degree, Communication Art : Advertising and PR
    1999 - 2002

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