CRM & Email Specialist

• Aug 2022 - Present

Senior CRM Executive

• Jun 2022 - Aug 2022

CRM Executive

• Nov 2021 - Jun 2022

-Manage the execution of all global email campaigns, including planning, briefing, implementation and post campaign analysis-Monitor all automated emails, as well as building and implementing new ones-Creation of VIP segments to deliver targeted campaigns-Manage reactivation campaigns-Conduct A/B testing campaigns and email programmes

Account Manager

• Sep 2020 - Nov 2021

-Managing and designing e-mail campaigns.-Management of company and clients social media.-Project managing marketing and PR campaigns.-Collecting monthly analytics to generate reports and feedback to clients. Information gathered is used to determine next months strategy.-Producing and sending press releases to trade and national press. -Creating assets such as brochures, presentations, PDF documents and banners.-Strong communication with clients to build and maintain relationships.

Digital Marketing Assistant

• Jul 2019 - Sep 2020

-Run social media accounts by planning, creating and finding content that's coherent with the clients calendar and marketing goals.-Conduct in depth market research and analysis of clients industries to create thorough marketing strategies.-Managing and designing e-mail campaigns.-Involved in the production of social films such as script writing, project management and on set assistance.-Active role in updating the company website such as research, design, creating pages and producing content.-Composition of blogs involving the correct keywords for SEO purposes.-Participated in creating style and brand guides.

Stylist

• Sep 2018 - Apr 2019

-Delivered a luxury customer service and put the customer first to ensure they had an enjoyable and memorable experience.-Developed client relationships which consequently bought them back to store to be styled regularly by me.-Took the initiative to be aware of current fashion trends, press mentions and who was wearing Karen Millen.-Conducted back of house tasks such as deliveries, transferring stock, and managing click and collect orders. -Delivered a luxury customer service and put the customer first to ensure they had an enjoyable and memorable experience.-Developed client relationships which consequently bought them back to store to be styled regularly by me.-Took the initiative to be aware of current fashion trends, press mentions and who was wearing Karen Millen.-Conducted back of house tasks such as deliveries, transferring stock, and managing click and collect orders.

Marketing Assistant

• Aug 2018 - Apr 2019

-Worked freelance for start-up company Wallzie while at university.-Set up and ran their social media accounts in order to build a presence in the market.-Managing paid social media posts.-Conducted in-depth research into their target market, competitors and potential partners to build a marketing strategy.-Supported the team with non-marketing tasks such as website support, creating online product codes and organising key information into spreadsheets. -Worked freelance for start-up company Wallzie while at university.-Set up and ran their social media accounts in order to build a presence in the market.-Managing paid social media posts.-Conducted in-depth research into their target market, competitors and potential partners to build a marketing strategy.-Supported the team with non-marketing tasks such as website support, creating online product codes and organising key information into spreadsheets.

Student Brand Ambassador

• Nov 2017 - May 2018

-Promoted the launch of Ape Snacks being stocked in Sainsbury's Liverpool.-Handed out free samples and communicated key elements of the brand and product. -Documented sampling days on their social media.-Gathered consumer feedback to report back to the company. -Promoted the launch of Ape Snacks being stocked in Sainsbury's Liverpool.-Handed out free samples and communicated key elements of the brand and product. -Documented sampling days on their social media.-Gathered consumer feedback to report back to the company.

Student Intern

• Jul 2015 - Oct 2015

-During my work experience at React I was given several roles such as proof reading reports and communicating with customers and clients. -I was put in charge of putting together a presentation for the British Heart Foundation, relaying our market research findings. -After completing my work experience, I was employed as a freelancer to do proofreading. -During my work experience at React I was given several roles such as proof reading reports and communicating with customers and clients. -I was put in charge of putting together a presentation for the British Heart Foundation, relaying our market research findings. -After completing my work experience, I was employed as a freelancer to do proofreading.

Student Intern

• Jul 2014 - Jul 2014

This role involved putting together newsletters in order to promote their latest products. I was then put in charge of sending these off to relevant newspapers and blogs within a database in order to get the products featured. I also worked with the buying and merchandising department where I was asked to research their target audiences and present my findings. I then attended pitches and meetings with current and potential clients such as Emma Bridgewater in order to assist in the decision of which products to buy.