Tara Eshghi
Director of Marketing & Strategy at GLS Landscape | Architecture- Claim this Profile
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Persian Native or bilingual proficiency
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French Professional working proficiency
Topline Score
Bio
Experience
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GLS Landscape | Architecture
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United States
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Architecture and Planning
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1 - 100 Employee
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Director of Marketing & Strategy
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Jan 2023 - Present
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Marketing and Operations Manager
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Mar 2016 - Dec 2022
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Operations Manager
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Feb 2015 - Mar 2016
● Curated, planned, and promoted monthly art shows featuring artists local to the Bay Area ● Managed merchandise inventory and vendor accounts ● Created written promotional content, including press releases, newsletters, and calls to artists ● Created visual graphics using Adobe Creative Suite ● Built social media presence across multiple platforms ● Curated, planned, and promoted monthly art shows featuring artists local to the Bay Area ● Managed merchandise inventory and vendor accounts ● Created written promotional content, including press releases, newsletters, and calls to artists ● Created visual graphics using Adobe Creative Suite ● Built social media presence across multiple platforms
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Media and Events Coordinator
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Sep 2013 - Jan 2015
● Created and managed website content, including blog and events pages ● Engaged/expanded dialogue with Workshop’s community through newsletters and press releases ● Directed brand management and social media campaigns ● Created and managed website content, including blog and events pages ● Engaged/expanded dialogue with Workshop’s community through newsletters and press releases ● Directed brand management and social media campaigns
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Google
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United States
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Software Development
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700 & Above Employee
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Speech and Handwriting Data Specialist
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Jan 2014 - Mar 2014
● Collected and compiled Persian language data for the development of speech and handwriting language recognition software within the Android team. ● Short term project contracted via Adecco ● Collected and compiled Persian language data for the development of speech and handwriting language recognition software within the Android team. ● Short term project contracted via Adecco
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KDVS 90.3 FM
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Program Advisory Boardmember
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Jan 2012 - Jun 2013
● Heard and resolved disputes between general staff and core staff● Ensured that KDVS meets FCC by-laws● Advised program director(s) on decision-making protocol
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On-Air DJ/Host
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Jan 2010 - Jun 2012
● Compiled and hosted weekly 2-hour broadcast ● Wrote and copy-edited content for KDViationS Magazine ● Developed and implemented creative fundraising strategies ● Created and managed lobby staffing schedule ● Organized, supervised, and promoted shows and events ● Served on Program Advisory Board to ensure KDVS met standards of FCC by-laws
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Sacramento News & Review
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United States
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Newspaper Publishing
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1 - 100 Employee
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Freelance Writer
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Sep 2010 - Jun 2012
● Wrote music reviews and previews to connect readers to bands and musicians touring the area ● Researched and wrote reports covering environmental topics affecting Sacramento region ● Published interviews with unique and influential community members
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Editorial and Social Media Intern
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Jun 2010 - Sep 2010
● Contributed content ideas to weekly editorial staff meetings ● Managed SN&R's social media sites and updated on-line calendar weekly ● Wrote show previews and reviews for acts touring the region
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University of California, Davis
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United States
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Higher Education
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700 & Above Employee
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Media Tutor/Course Assistant
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Mar 2010 - Mar 2011
● Media Industry (CMN 140), Communication Technology (CMN 160), and News (CMN 142) ● Directed review sessions to facilitate students' understanding of course material ● Reviewed and edited exams for errors prior to the testing period ● Held weekly office hours to proctor make-up exams and clarify concepts ● Media Industry (CMN 140), Communication Technology (CMN 160), and News (CMN 142) ● Directed review sessions to facilitate students' understanding of course material ● Reviewed and edited exams for errors prior to the testing period ● Held weekly office hours to proctor make-up exams and clarify concepts
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Communications Intern
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Jun 2010 - Sep 2010
● Wrote and distributed CCY's bi-weekly newsletter. Wrote and copy-edited press releases ● Updated and managed CCY's social media sites, blog, and email lists ● Worked closely with CCY’s development team to design and promote campaigns ● Wrote and distributed CCY's bi-weekly newsletter. Wrote and copy-edited press releases ● Updated and managed CCY's social media sites, blog, and email lists ● Worked closely with CCY’s development team to design and promote campaigns
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Education
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University of California, Davis
Bachelor of Arts, International Relations/Communication