Marketing Specialist

• Mar 2022 - Present

Orthodontic Treatment Coordinator

• Aug 2020 - Mar 2022

The orthodontic treatment coordinator is responsible for managing a variety of duties related to prospective and new orthodontic patients, including coordinating all elements before, during and following the new patient appointment. -Conduct financial consultations when new treatment plans are presented. -Manage and maintain payment options and financial policies. -Educate patients on their dental benefits. -Review treatment questionnaires with doctor. -Create proposals and treatment recommendation letters. -Educate and give follow-up advise to patients regarding diagnosed treatment. -Communicate proficiently with patients, doctors and staff. -Work with marketing director to brainstorm and execute internal and external marketing ideas. -Monitor and track the practice goals/statistics (Conversion rates, treatment starts, etc) -Monitor the wait time for consultations, evaluations and growth observation visits. Communicate with staff, doctors, and patients to ensure a positive and efficient flow. Show less

Marketing Events & Sponsorship Specialist

• Oct 2018 - Apr 2020

-Drove event strategy and execution planning across the entire calendar of events in partnership with stakeholders in Marketing, Sales, Product Management, and Executive Team -Ensured that all materials are ready and available for flawless execution at each event -Developed communication plans to guarantee that staff is well-briefed on objectives and that we’re operating most efficiently -Oversaw cross-functional projects on innovative ideas to test and expand within the marketing department -Identified new marketing opportunities and create techniques for improving existing marketing campaigns -Created a positive product impression and generate brand awareness to craft beer professionals and hobbyist Show less

Event Marketing Specialist

• Apr 2017 - Sep 2018

-Conceptualized and executed all in-market event strategy to increase brand recognition, lead generation and lead conversion -Developed a 30-60-90-day calendar to align sales and marketing teams through planning and execution of all event initiatives while serving as the liaison between the internal team and event staff -Oversaw the creation and production of all collateral for events (including presentation walkthroughs, transportation plans, and all creative & printed materials) -Created email marketing campaigns and managing email calendar for all event-related efforts -Researched, wrote, and developed supporting marketing materials and presenting proposed plans to marketing peers -Continuously analyzed event performance and using data to refine and improve conversion of leads from the events channel Show less

Marketing Event Coordinator

• Jan 2015 - Mar 2017

Achievement: Recipient of “Spirit Award” for Customer Appreciation Event in Columbus, OH -Lead event execution process for trade show support and customer appreciation events in Multifamily, Hospitality, Healthcare and Institutional industries -Handled logistics and operations for small show participation, including display inventory and shipping -Managed and streamlined reconciliation process for Event Marketing Department expenses for fiscal year -Administrative support to Event Marketing Management team across all industries within the company -Oversaw database management, training team, direct communication with development, & database maintenance, using ExhibitForce.com -Collaborated with creative marketing team to update content for company website and other promotional material -Assisted internal department on special projects, such as advertising schedule Show less

Front Desk Receptionist

• Oct 2010 - Dec 2014

Manage the front desk by performing the tasks of greeting customers, checking them in and out of the facility, answering the phones and providing excellent customer service. Other duties include operating the cash register for customer purchases, opening/closing register procedures, and managing the tennis courts schedule for recreational program and tournament use. Manage the front desk by performing the tasks of greeting customers, checking them in and out of the facility, answering the phones and providing excellent customer service. Other duties include operating the cash register for customer purchases, opening/closing register procedures, and managing the tennis courts schedule for recreational program and tournament use.

Aztec Pride Chair- Aztec Student Union Board

• Jun 2013 - May 2014

For the past school year, I volunteered as the Aztec Pride Chair for the Aztec Student Union Board. The Aztec Student Union Board is comprised of 8 committees and are dedicated to planning and executing exceptional programs and to help maintain the overall operations of the newly open Conrad Prebys Aztec Student Union. The Conrad Prebys Aztec Student Union serves as the "Living Room" for the students, faculty staff, and the community. ASUB gives students opportunity to get involved and to enhance campus life. As Aztec Pride Chair, I was responsible for collaborating with various departments on campus to put on events to promote Aztec Pride throughout the year. Additionally, the committee, which I facilitated weekly meetings, planned and execute Homecoming in the Fall as well as plan the student team competition events for GreenFest in the Spring. In my year as an executive position on the board, I had the opportunity of being apart of the grand opening of the Aztec Student Union. This has consisted of marketing for the opening, planning of events for the Welcome Home Week and the Grand Dedication Week and plan promotional items all under a budget provided by the University. Show less

Events & Trade Show Marketing Intern

• Jun 2013 - Aug 2013

-Streamline current trade show post show lead process. -Identified improvement opportunities with in current process. -Leveraged internal software and solutions. -Recommended changes to lead process future forward. -Coordinated and facilitated cross-functional Core Team Meetings. -Attended local trade shows to gain on-site event planning experiences. -Streamline current trade show post show lead process. -Identified improvement opportunities with in current process. -Leveraged internal software and solutions. -Recommended changes to lead process future forward. -Coordinated and facilitated cross-functional Core Team Meetings. -Attended local trade shows to gain on-site event planning experiences.