Tara Morrison
Senior Strategist at LPK- Claim this Profile
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Experience
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LPK
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United States
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Advertising Services
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100 - 200 Employee
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Senior Strategist
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Oct 2022 - Present
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Strategist
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Nov 2021 - Oct 2022
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Strategy Intern
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Jul 2021 - Nov 2021
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Minerva Project
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United States
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Higher Education
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1 - 100 Employee
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Strategic Partnerships
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Jun 2020 - Sep 2020
• Designed a Collegiate Accelerator Curriculum booklet by revitalizing 13 course descriptions to better fit with Minerva’s target audience • Administered and analyzed a pilot of the Expressive Clarity pre-course test (planned, graded, supervised, and summarized the test results) • Leveraged data to modify rubrics, which led to a 45% improvement in grading consistency amongst 4 graders • Designed a Collegiate Accelerator Curriculum booklet by revitalizing 13 course descriptions to better fit with Minerva’s target audience • Administered and analyzed a pilot of the Expressive Clarity pre-course test (planned, graded, supervised, and summarized the test results) • Leveraged data to modify rubrics, which led to a 45% improvement in grading consistency amongst 4 graders
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EdTechX
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United Kingdom
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Technical and Vocational Training
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Business and Graphic Designer
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May 2019 - Aug 2019
• Helped organized Europe’s largest edtech conference for 900+ attendees with 4 colleagues • Supported global marketing strategy by creating branding collateral, and conducting global edtech market analysis, and writing thought pieces • Managed front-to-end speaker experience and assisted in all event operations (customer support, ticketing, presentation organization, speaker management) • Helped organized Europe’s largest edtech conference for 900+ attendees with 4 colleagues • Supported global marketing strategy by creating branding collateral, and conducting global edtech market analysis, and writing thought pieces • Managed front-to-end speaker experience and assisted in all event operations (customer support, ticketing, presentation organization, speaker management)
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Certified Yoga Teacher
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Jul 2018 - Aug 2018
• Completed a 200 Hour Vinyasa Yoga Training Course in Bangkok, Thailand • Taught classes to students at Minerva Schools at KGI • Completed a 200 Hour Vinyasa Yoga Training Course in Bangkok, Thailand • Taught classes to students at Minerva Schools at KGI
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Concept i
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Thailand
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Design Services
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1 - 100 Employee
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Design Researcher
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Jun 2018 - Aug 2018
• Conducted in-depth research on Thailand’s shopping centers to forecast retail space design trends • Compiled and designed a research document using Adobe InDesign distributed across 3 social media channels. • Conducted in-depth research on Thailand’s shopping centers to forecast retail space design trends • Compiled and designed a research document using Adobe InDesign distributed across 3 social media channels.
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Peer Tutor
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Aug 2017 - Dec 2017
• Hosted and facilitated writing lessons for students on an online learning platform (The Minerva Active Learning Forum) • Assisted and edited student's assignments during assigned office hours • Hosted and facilitated writing lessons for students on an online learning platform (The Minerva Active Learning Forum) • Assisted and edited student's assignments during assigned office hours
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QUO
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United States
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Apparel & Fashion
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Market Research Intern
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Jun 2016 - Aug 2016
• Researched consumer trends in the hotel and hospitality industry • Created typographies and consumer profiles of different traveling consumers • Presented findings to senior executives for firm marketing purposes • Researched consumer trends in the hotel and hospitality industry • Created typographies and consumer profiles of different traveling consumers • Presented findings to senior executives for firm marketing purposes
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Operation Smile
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United States
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Non-profit Organizations
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300 - 400 Employee
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Leader of Operation Smile Service Group
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Aug 2013 - Jul 2015
I led a group of 20 high school students in weekly meetings to raise awareness and funds for operations for children with cleft lip. I attended mission trips and operations, organized a 2015 Charity Colour Miles for Smiles Marathon a Marathon in central Bangkok. The Event Raised $50,000, double the amount of the previous year. I led a group of 20 high school students in weekly meetings to raise awareness and funds for operations for children with cleft lip. I attended mission trips and operations, organized a 2015 Charity Colour Miles for Smiles Marathon a Marathon in central Bangkok. The Event Raised $50,000, double the amount of the previous year.
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Education
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Minerva Schools at KGI
Bachelor's degree, Business, Management, Marketing, and Related Support Services