Senior Digital Strategist

• Jun 2020 - Present

Digital Marketing Manager

• Sep 2016 - Oct 2021

- Content Planning, Keyword research, Optimization & Posting in Wordpress - Search engine optimization of individual blog posts by adding relevant meta tags using SEO yoast. - Posting in Linkedin, twitter, Google+, pinterest and steadily increasing twitter, pinterest and Google+ followers through content sharing. - Brand promotion and managing all social media profiles • Measuring performance through different web analytics tools and analyzing results for on-going improvements using Google Analytics, Stat counter, Piwik etc. Show less

SEO & Social Media Manager

• Jan 2015 - Aug 2016

Project : SEO & Social Media Management – Stubs Law, www.stubbslaw.com.au Responsibilities: • Content Planning, Keyword research, Optimization & Posting in Wordpress • Search engine optimization of individual blog posts by adding relevant meta tags using SEO yoast. • Posting in Linkedin, twitter, Google+ and steadily increasing twitter, pinterest and Google+ followers through content sharing. • Brand promotion and managing all social media profiles • Measuring performance through different web analytics tools and analyzing results for on-going improvements using Google Analytics, Stat counter, Piwik etc. Show less

Social Media Manager

• Dec 2013 - Oct 2015

Project : SEO & Social Media Management – Mommy Kat & Kids, mommykatandkids.com Responsibilities: • Design, develop, discuss and suggest best online advertising & marketing solutions • Defined overall strategy for all Social Media channels • Develop & coordinate promotions, stories, concept around business to spark social networks using Google+, Facebook, Twitter, LinkedIn, Pinterest, Stumbleupon etc. • Periodic campaign management for different giveaway products and publishing progress reports • Content Planning, Posting and Optimization in Wordpress Show less

SEO & Social Media Manager

• May 2012 - Sep 2015

Project : SEO & Social Media Management – Confident Life Web Sites : countrymusicromance.com | singles40plus.co.uk | countrysidefriends.co.uk Responsibilities: • Strategized, planned and implemented to increase subscribers and members of three newly launched dating websites • Established, developed and managed facebook, twitter and Google+ pages for 3 dating websites • Measuring performance through different web analytics tools and analyzing results for on-going improvements Show less

Digital Marketing Consultant

• Feb 2014 - Mar 2015

Project : Social Media Management & Marketing- http://planetandgo.com Responsibilities: • Managing social media profiles in Facebook, Google+, twitter and pinterest. • Increased fans and followers by 80% at the end of first month through organic reach. • Increased web traffic by 32% at the end of the first month through content sharing and social media marketing initiative (only organic) • Increased traffic to the website through relevant content sharing from high PR blogs and websites using sniply • Defined objectives, determined KPIs, strategized and implemented Google PPC campaign and Facebook CPC campaign Show less

Social Media Manager

• May 2012 - Dec 2014

Project : SEO & Social Media Management – Healthier Living, mywellnessrevolution.com Responsibilities: • Design, develop, discuss and suggest best online advertising & marketing solutions • Regular maintenance and updates of websites content using CMS platforms like Zoomla, Word press etc. as well as using web designing tools • Established, developed and managed facebook page. • Increased facebook fans from 0 to 16K+ through organic reach (mainly) through 3 short CPC campaigns of $20 each. • Assessed, strategized, implemented and managed Facebook ad campaigns (CPC & OCPM) to increase traffic and subscribers. Had a conversion rate of 37.5% and increased client revenue by 43% • Integrated website analytics and social media analytics to assess customer behaviour and created custom audience using Audience Insight • Improved existing websites (navigation, design, usability) and created landing pages for A/B multivariate testing • Manage and work with cross functional team of developers, content editors, designers to execute online strategies Show less

SEO & Social Media Consultant

• Jan 2009 - May 2012

Project : SEO & Social Media Management –Holistic Health,dawncampbellholistichealth.eu Responsibilities • Design, develop, discuss and suggest best online advertising & marketing solutions • Regular maintenance and updates of websites content using CMS platforms like Magento, Word press etc. as well as using HTML, DHTM, web designing tools (dreamweaver etc.) • Develop & coordinate promotions, stories, concept around business to optimise social networks using Google+, Facebook, Twitter, LinkedIn, Pinterest etc. • Periodic campaign management, email marketing, scheduling newsletters in mailchimp and publishing progress reports • Keyword research, search engine optimization, content spinning of individual blog posts by adding relevant meta tags using SEO yoast. • Liaise with web development, content editors, designing team to optimise website as per the marketing strategy Show less

Content writer & SEO-SMO consultant

• Apr 2007 - Dec 2010

Worked as a freelance content writer and an SEO (Search Engine Optimization) & SMO (Social Media Optimization) consultant for various customers through Upwork (formerly Odesk) Worked as a freelance content writer and an SEO (Search Engine Optimization) & SMO (Social Media Optimization) consultant for various customers through Upwork (formerly Odesk)

SEO consultant

• Oct 2006 - Nov 2008

Responsibilities included building his network in different social media websites and search engine optimization for his websites. Responsibilities included building his network in different social media websites and search engine optimization for his websites.