Experience

Whalar

• United States
• Marketing Services
• 200 - 300 Employee

• Global SVP of Business Affairs

  • Nov 2020 - Present

  Whalar is a global creator commerce company that powers the creator economy. We believe Everything is Better with Creators. Whalar is a full-service creator marketing and content creation solution. We leverage the most creative and credible talent to produce high-quality content for brands. We're on a mission to Liberate the Creative Voice. We make advertising more personable, more culturally relevant, and more effective by the inclusion of ALL creative voices. As the only official marketing partner of all 5 major social platforms: Facebook, Instagram, TikTok, Snap, and Twitter - and the first and only Cannes Lions-winning influencer marketing platform, our model has proven it works. Show less



Zenergy

• United States
• Entertainment

• Founder | Negotiation Workshop Facilitator and Coach

  • Nov 2018 - Present

  I work with talent (and talent agencies) to make you a better negotiator of talent endorsements of any size. With an attention for detail and years of talent negotiation experience, I facilitate workshops and coaching sessions providing a step-by-step process on talent negotiation that will save your team time and money, but most of all allow for the execution of better deals. Side-by-side, we will create a solid negotiation strategy for your projects. I work with talent (and talent agencies) to make you a better negotiator of talent endorsements of any size. With an attention for detail and years of talent negotiation experience, I facilitate workshops and coaching sessions providing a step-by-step process on talent negotiation that will save your team time and money, but most of all allow for the execution of better deals. Side-by-side, we will create a solid negotiation strategy for your projects.



Spool

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Consultant

  • Nov 2018 - Nov 2020

  Consulting on Talent and Partnership procurement, working with amazing people to create groundbreaking work. Consulting on Talent and Partnership procurement, working with amazing people to create groundbreaking work.



Starworks Group (SWG)

• Chicago, Illinois (remote)

• Head of Partnerships//Starworks Artists

  • Dec 2017 - Nov 2018

  Responsible for direct reports as well as simultaneous sponsorship, endorsement, and public relations oversight for roster of over 50 artists. Implemented new systems to streamline artists sponsorships, contracts, and public relations; as well as secured new business opportunities in the brand space and sought out unique opportunities for the SWA brand. Responsible for direct reports as well as simultaneous sponsorship, endorsement, and public relations oversight for roster of over 50 artists. Implemented new systems to streamline artists sponsorships, contracts, and public relations; as well as secured new business opportunities in the brand space and sought out unique opportunities for the SWA brand.



Burns Entertainment

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Vice President

  • Oct 2007 - Dec 2017

  Integration and Partnership department lead, responsible for management of team as well as simultaneous creation and implementation of strategic services for multiple domestic and international clients in the areas of CPG, Beauty, Pharma, Auto, Electronics, Beverage, and Retail. Responsible for negotiating, contracting, and executing partnership deals across multiple media platforms and UX programs to develop holistic 360-marketing plans for clients, ensuring comprehensive communication strategies and activations. Senior Vice President of Partnerships, 2015 to 2017 Vice President of Partnerships, 2013 to 2015 Director of Partnerships, 2007 to 2013 Show less



MSL (Global)

• France
• Public Relations and Communications Services
• 700 & Above Employee

• Senior Manager

  • May 2004 - Oct 2007

  Instrumental in creation of Entertainment Marketing Practice for agency and lead the team that exceeded financial growth expectations by 60% year one and exceed the talent negotiations business expectations by 55% years one through three. Clients Included: Best Buy, Heineken, Febreze, Charmin, Bounty, Mr. Clean, Swiffer, Western Union, Vonage Previous position included Account Manager. Instrumental in creation of Entertainment Marketing Practice for agency and lead the team that exceeded financial growth expectations by 60% year one and exceed the talent negotiations business expectations by 55% years one through three. Clients Included: Best Buy, Heineken, Febreze, Charmin, Bounty, Mr. Clean, Swiffer, Western Union, Vonage Previous position included Account Manager.



Ketchum

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Associate Manager

  • Feb 2002 - May 2004

  Planned, coordinated and provided on-site support for high-profile media and corporate events, provided research assistance for spokespeople for media campaigns while working closely with agents and managers. Clients Included: Frito-Lay, Estee Lauder, Levi’s, ABSOLUT, and Chrysler Previous positions included Account Associate and Assistant Account Manager. Planned, coordinated and provided on-site support for high-profile media and corporate events, provided research assistance for spokespeople for media campaigns while working closely with agents and managers. Clients Included: Frito-Lay, Estee Lauder, Levi’s, ABSOLUT, and Chrysler Previous positions included Account Associate and Assistant Account Manager.



Solomon Friedman Advertising

• United States
• Advertising Services
• 1 - 100 Employee

• Assistant Publicist

  • Aug 2000 - Dec 2001



New Line Cinema

• Entertainment Providers
• 100 - 200 Employee

• Intern, National Promotions and Licensing

  • May 2000 - Aug 2000