Tanya Hague
Key Account Manager, International Events at Sector Marketing- Claim this Profile
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Bio
Credentials
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CRB
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Wedding Planning
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Experience
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Sector Global
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United Kingdom
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Events Services
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1 - 100 Employee
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Key Account Manager, International Events
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Sep 2015 - Present
Sector Marketing is a creative marketing agency and the UK representative for Deutsche Messe, the world’s leading trade show organiser. I looked after the agencies key account Deutsche Messe promoting the shows to the UK market (Average 220,000 visitors and 3000 exhibitors per show). Networking was a key part of my role to build and maintain excellent client rapport. I reported directly to the CEO. Major show’s I am working/worked on are: Hannover Messe (Being attended and opened by Barack Obama), CeBIT, CeMAT, Domotex, Metropolitan Solutions, BioTechnica, and ILMAC. Key Responsibilities: • Liaison with Directors of the key accounts I managed • Marketing strategy creation and implementation for each show • Client care of the exhibitors & closing deals from the lead generation team • Overseeing the lead generation and CRM team to ensure maximum sales • Project management from signed contract, through to after show feedback from exhibitors and the client. • Liaising with high profile press and major trade associations to negotiate contra deals • Organising press conferences, ensuring major press from the industry were present • Researching, organising and contacting high profile delegates, speakers and government bodies relevant to the industry of the show • Keeping track of and pushing sales, making sure targets were met • Keeping track of budget for internal man hours and anything outsourced Show less
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Alchemy Corporate Marketing and Events
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Bristol, United Kingdom
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Director
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Mar 2015 - Jun 2015
Alchemy Corporate Marketing and Events will work with your business to revolutionise the marketing strategy as well as organising the events necessary to compliment the promotion of your service or product. A full understanding of the needs and the goals of the company will be taken into consideration, along with the budget and the preferred method of implementation. We will be there to support you from the initial consultation, through to the appointments with prospective clients, and the events being delivered. Customer service is second to none, and the brief will be studied and competitors/market researched and analysed, to make sure that your business will be able to reach its full potential with minimal financial outlay and on site man hours. Please do call us for an informal chat about requirements on 0203 481 0765, website currently under construction. Show less
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Weston College
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United Kingdom
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Education Management
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1 - 100 Employee
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Marketing and Account Manager
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Mar 2013 - Mar 2015
Pure Comms is a reselling Telecoms Company with offices in North Somerset and Cornwall, they provide data solutions, mobility, telephony and telephone systems, I was the first member of staff taken on in the sales and marketing department, meaning the role was mine to grow, I reported directly to the Managing Director. My responsibilities included: • Finding Images and working with the design company to put together adverts for press • Organising networking events and client events, selecting key businesses we wished to work with and project managing all aspects of the event, budget, attending on the day and following up with prospective clients gained. • Attending business networking events and entertaining clients out of hours, regularly visiting clients and suppliers to maintain good relationships • New business development and devising marketing strategies, delegating to the team and implementation of the campaigns. • Constant consultations with existing clients to market, upsell and demonstrate new products • Attending industry relevant seminars to keep on top of what was hot on the market and available products as the market changes so fast. • Liaising with PR companies for constant marketing campaigns to increase visibility. • Writing award ceremony entries Show less
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Parsnip Mash Ltd
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United Kingdom
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Food and Beverage Services
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1 - 100 Employee
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Event Manager
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Dec 2012 - May 2013
Parsnip Mash provides bespoke catering and event services for everything from weddings to conferences and slick corporate events. I am the event manager at Parsnip mash and I was responsible for all aspects of events we ran including being there on the day and running the event. Some of my tasks included: • Organising Business Networking events to market our services • New business development • Devising Marketing strategies for the business • The recruitment, retention and training of our part time work force to include liaising with our accountant on payroll the submission of accurate time sheets and issue of zero hour contracts • Running the event from start to finish and managing event staff • Delivering events on time, within budget, that meet (and hopefully exceed!) expectations. • Setting, communicating and maintaining timelines and priorities on every project • Communicating, maintaining and developing client relationships • Providing leadership, motivation, direction and support to our team • Travelling to onsite inspections and project managing events • Being responsible for project budgets from start to finish • Project Management for the life cycle of event. • Holding customer catering and planning meetings • Liaison with 3rd party suppliers • Personal time management to most effectively deliver events Show less
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Senior Appointment NHS Procurement Specialist Consultant
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Dec 2012 - Mar 2013
Ashton Consulting was a primarily IT and project management senior appointment Consultancy. I was taken on to open up a new division, Public Sector Corporate Services. This is something I suggested to the company Director during my interview. This division was launched successfully and now has a public sector procurement function and a finance division. Through research I discovered that their mother company is part of the Government Procurement Service Framework and the Managing Director then negotiated for Ashton to be able to expand the business and supply into the Public Sector and NHS for the first time in the company’s history. I often met clients at CEO level as I placed Directors and have presentation skills that are second to none when pitching at that level. Networking Events were a large part of my job role at Ashton. Show less
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Cow & Gate
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South West
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PR Ambassador
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May 2011 - Sep 2011
I worked for Cow & Gate on a temporary contract when they were starting a campaign to increase brand awareness and change the public opinion of “jar food” I held large presentations and public speaking was a large part of this position as was brand awareness and marketing. . I worked for Cow & Gate on a temporary contract when they were starting a campaign to increase brand awareness and change the public opinion of “jar food” I held large presentations and public speaking was a large part of this position as was brand awareness and marketing. .
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Marriott International
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United States
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Hospitality
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700 & Above Employee
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Event Manager
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Oct 2005 - May 2011
I was an Event Manager for 5 years for the Marriott Hotel in Bristol. I was in charge of new business therefore establishing and developing good relationships with clients, making sure that the ideas and help that they received was without comparison to ensure they re-booked year after year attention to detail being key so a real end to end project. A large part of my job was sales based, and target driven. This included trying to secure new business and cross selling, over the telephone and face to face, both business to business and direct sales. Other duties included sourcing and advising on AV, décor, menus, drinks and themes, drawing up event contracts, contacting key clients, re-booking events and invoicing. I achieved excellent results in a survey that went out to every client that booked an event with us. I have a certificate in wedding planning, catering and numerous Marriott training awards. Show less
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Angels
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International
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Event Team Leader
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May 2000 - Oct 2005
I worked my way up from being part of the events team to a supervisory role at large events all over the UK. My experience ranges from stand organization at exhibitions to corporate hospitality and also sales and hostessing and networking with VIP's at specific events such as exhibitions or corporate fleet car shows Duties I have undertaken include organizing caterers and bar staff, meeting with clients to discuss their requests and holding team briefings to allocate roles, I was in charge of briefing my team and close contact with the client to ensure everything was delivered to the highest standard. Some roles involved sales and being briefed on pitching to clients that may attend the event to ensure product knowledge and VIP attendance ran smoothly throughout teams. Some of the clients and events included: Skoda at the Birmingham NEC Motorshow. The Ryder Cup held at the belfry. Walkers Crisps Corporate event. Business Mans Club held at the Dorchester Hotel, London. Royal Ascot VIP Hospitality Suites. FA cup Hospitality Suites, Cardiff. Nordoff Robbins Music Therapy trust charity events In Hyde Park. Sanddown races Hospitality. Targetforce CAFM Expo, Earls court. Mercedes company car show, Torquay. Bestways team building events. Kodak product launch expo, London. The Perfect Swing Golf Aid - Orange County Golf Fair, Florida. F1 Events Silverstone Corporate Events Brandshatch Racing Show less
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Education
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Barbara Speak Stage School
GCSE'S; B-Tech National Diploma, English; Maths; Performing Arts -
Kingston College
B Tech National Diploma, Visual and Performing Arts
Community
