Tanya Gupta
Marketing Executive at CodersArts- Claim this Profile
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Bio
Experience
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CodersArts
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India
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IT Services and IT Consulting
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1 - 100 Employee
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Marketing Executive
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Jan 2021 - Jul 2023
Delhi, NCR Senior Management Executive | Marketing & Customer Success Leader Proven track record leading marketing and customer success teams, driving exceptional results at Codersarts, a leading ed-tech company. Key Contributions: Developed and executed comprehensive marketing strategies aligned with company goals, maximizing brand presence and revenue growth. Led high-performing teams, fostering collaboration, innovation, and achieving outstanding performance. Orchestrated… Show more Senior Management Executive | Marketing & Customer Success Leader Proven track record leading marketing and customer success teams, driving exceptional results at Codersarts, a leading ed-tech company. Key Contributions: Developed and executed comprehensive marketing strategies aligned with company goals, maximizing brand presence and revenue growth. Led high-performing teams, fostering collaboration, innovation, and achieving outstanding performance. Orchestrated end-to-end execution of multi-channel marketing campaigns, elevating brand awareness and customer acquisition. Implemented customer success strategies, ensuring high satisfaction, retention, and loyalty. Forged strategic partnerships, expanding market reach and driving business growth. Leveraged data analytics to derive actionable insights, enabling data-driven decision-making and continuous improvement. I am passionate about driving success through strategic marketing and customer-centric approaches. Show less
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ValueXPA
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India
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Financial Services
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1 - 100 Employee
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Digital marketing intern
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Apr 2023 - Jun 2023
Chennai, Tamil Nadu, India During the period of internship, I was responsible for the following support areas. 1. Collaborated directly with upper management to drive the firm's overseas go-to-market activities. 2. Helped with content generation through existing tools and research and prepared design assets and collaterals for marketing and promotion purposes. 3. Managed ValueXPA social media pages primarily on LinkedIn. 4. Kept track of SEO recommendations and drive content and keywords… Show more During the period of internship, I was responsible for the following support areas. 1. Collaborated directly with upper management to drive the firm's overseas go-to-market activities. 2. Helped with content generation through existing tools and research and prepared design assets and collaterals for marketing and promotion purposes. 3. Managed ValueXPA social media pages primarily on LinkedIn. 4. Kept track of SEO recommendations and drive content and keywords inclusion, Managed updates to ValueXPA's website and periodical content management. 5. Support in email marketing - coordination on lead database sourcing and using manual or automated tools to track email reach. 6. Helped in organizing content and help in the publication of magazines and newsletters. 7. Managed marketing MIS and supported Ad hoc tasks for the marketing teams. Show less
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HSPM Solutions LLP.
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India
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Information Technology & Services
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1 - 100 Employee
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Digital Marketing Intern
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Sep 2020 - Nov 2020
Delhi, India Digital Marketing Intern | Content Development & Strategic Planning Interned at HSPM Solutions, where I played a pivotal role in content development and strategic planning for digital marketing initiatives.
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Education
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Institute of Management Studies, Banaras Hindu University
Master of Business Administration - MBA, Marketing -
Symbiosis Institute of Management Studies
PGCM, Digital Marketing -
University of Delhi
Bachelor's degree, Office management and Secretarial practice -
Modern School
Senior Secondary, PCM