Experience

Bolo Live

• India
• Technology, Information and Internet
• 1 - 100 Employee

• Co founder and CPO

  • Dec 2019 - Present

  -Led Bolo Live's rapid growth: 10M MAU in a year, 50x supply increase. -Enhanced user engagement via product hooks, exceeding 57 mins/day/user. Performed Strategic brand and celebrity partnerships, fostering organic content growth. - Spearheaded the implementation of targeted content campaigns, resulting in a 50% increase in lead generation and a 20% boost in conversion rates for the sales team. - Successfully led and managed a cross-functional team consisting of 25 engineers, as… Show more -Led Bolo Live's rapid growth: 10M MAU in a year, 50x supply increase. -Enhanced user engagement via product hooks, exceeding 57 mins/day/user. Performed Strategic brand and celebrity partnerships, fostering organic content growth. - Spearheaded the implementation of targeted content campaigns, resulting in a 50% increase in lead generation and a 20% boost in conversion rates for the sales team. - Successfully led and managed a cross-functional team consisting of 25 engineers, as well as 20 marketing and content professionals, fostering seamless collaboration and achieving collective objectives. - Recognized with BW Marketing 30 Under 30 award and other acknowledgements. Show less -Led Bolo Live's rapid growth: 10M MAU in a year, 50x supply increase. -Enhanced user engagement via product hooks, exceeding 57 mins/day/user. Performed Strategic brand and celebrity partnerships, fostering organic content growth. - Spearheaded the implementation of targeted content campaigns, resulting in a 50% increase in lead generation and a 20% boost in conversion rates for the sales team. - Successfully led and managed a cross-functional team consisting of 25 engineers, as… Show more -Led Bolo Live's rapid growth: 10M MAU in a year, 50x supply increase. -Enhanced user engagement via product hooks, exceeding 57 mins/day/user. Performed Strategic brand and celebrity partnerships, fostering organic content growth. - Spearheaded the implementation of targeted content campaigns, resulting in a 50% increase in lead generation and a 20% boost in conversion rates for the sales team. - Successfully led and managed a cross-functional team consisting of 25 engineers, as well as 20 marketing and content professionals, fostering seamless collaboration and achieving collective objectives. - Recognized with BW Marketing 30 Under 30 award and other acknowledgements. Show less



Bobble AI

• India
• Technology, Information and Internet
• 100 - 200 Employee

• Lead - Content Marketing

  • Jul 2019 - Dec 2019

  -Lead content strategies for Bobble, driving 25M MAU and 5M DAU. -Teamed up with Tech for AI-based brand integrations in user conversations, lifting engagement by 37%. -Executed content marketing for Bobble and Xiaomi's Mint Keyboard, enriching vernacular expression with advanced AI. -Achieved a rapid shift in female audience ratio from 26% to 69% within 6 months. -Established strategic content partnerships with YourStory, Tinder, and Coca-Cola for broader local language… Show more -Lead content strategies for Bobble, driving 25M MAU and 5M DAU. -Teamed up with Tech for AI-based brand integrations in user conversations, lifting engagement by 37%. -Executed content marketing for Bobble and Xiaomi's Mint Keyboard, enriching vernacular expression with advanced AI. -Achieved a rapid shift in female audience ratio from 26% to 69% within 6 months. -Established strategic content partnerships with YourStory, Tinder, and Coca-Cola for broader local language outreach. -Devised a multifaceted social media strategy encompassing Moment Marketing, Push Notifications, and influencer-led ad campaigns to amplify user engagement and diversity. Show less -Lead content strategies for Bobble, driving 25M MAU and 5M DAU. -Teamed up with Tech for AI-based brand integrations in user conversations, lifting engagement by 37%. -Executed content marketing for Bobble and Xiaomi's Mint Keyboard, enriching vernacular expression with advanced AI. -Achieved a rapid shift in female audience ratio from 26% to 69% within 6 months. -Established strategic content partnerships with YourStory, Tinder, and Coca-Cola for broader local language… Show more -Lead content strategies for Bobble, driving 25M MAU and 5M DAU. -Teamed up with Tech for AI-based brand integrations in user conversations, lifting engagement by 37%. -Executed content marketing for Bobble and Xiaomi's Mint Keyboard, enriching vernacular expression with advanced AI. -Achieved a rapid shift in female audience ratio from 26% to 69% within 6 months. -Established strategic content partnerships with YourStory, Tinder, and Coca-Cola for broader local language outreach. -Devised a multifaceted social media strategy encompassing Moment Marketing, Push Notifications, and influencer-led ad campaigns to amplify user engagement and diversity. Show less



Career Anna

• India
• Technology, Information and Internet
• 1 - 100 Employee

• Manager - Social Media & Digital Marketing

  • Jun 2018 - Jun 2019

  - Created Digital Content for Social Media channels and increased the reach by 50X and user engagement by 30X - Planned and executed Digital Marketing campaigns on Facebook, YouTube and Instagram to help increase the revenue by 3.5X at a 37% lower Customer Acquisition Cost - Lead initiatives on Quora for Content based Branding for the platform - Worked closely with PR and Content teams to ensure the visibility and branding among the relevant demography of users, thus building more… Show more - Created Digital Content for Social Media channels and increased the reach by 50X and user engagement by 30X - Planned and executed Digital Marketing campaigns on Facebook, YouTube and Instagram to help increase the revenue by 3.5X at a 37% lower Customer Acquisition Cost - Lead initiatives on Quora for Content based Branding for the platform - Worked closely with PR and Content teams to ensure the visibility and branding among the relevant demography of users, thus building more trust and enabling faster purchase decisions Show less - Created Digital Content for Social Media channels and increased the reach by 50X and user engagement by 30X - Planned and executed Digital Marketing campaigns on Facebook, YouTube and Instagram to help increase the revenue by 3.5X at a 37% lower Customer Acquisition Cost - Lead initiatives on Quora for Content based Branding for the platform - Worked closely with PR and Content teams to ensure the visibility and branding among the relevant demography of users, thus building more… Show more - Created Digital Content for Social Media channels and increased the reach by 50X and user engagement by 30X - Planned and executed Digital Marketing campaigns on Facebook, YouTube and Instagram to help increase the revenue by 3.5X at a 37% lower Customer Acquisition Cost - Lead initiatives on Quora for Content based Branding for the platform - Worked closely with PR and Content teams to ensure the visibility and branding among the relevant demography of users, thus building more trust and enabling faster purchase decisions Show less



Team Core Events

• India
• Events Services
• 1 - 100 Employee

• Event Coordinator

  • Nov 2016 - May 2018

  - Efficiently managed event budgets, ensuring optimal allocation of funds. - Oversaw coordination of suppliers and personnel, adeptly aligning resources for diverse events. - Spearheaded sponsorship efforts for events such as whiskey tastings and award ceremonies. - Efficiently managed event budgets, ensuring optimal allocation of funds. - Oversaw coordination of suppliers and personnel, adeptly aligning resources for diverse events. - Spearheaded sponsorship efforts for events such as whiskey tastings and award ceremonies.



Humans For Humanity

• India
• Civic and Social Organizations
• 1 - 100 Employee

• Student Volunteer

  • Aug 2015 - May 2018

  - Instructed children on hygiene best practices and led sessions on sanitary habits. - Distributed toiletries and food within slum communities to advance hygiene awareness among the underprivileged. - Actively engaged in local cleanliness initiatives. Initiated projects to empower women through employment opportunities. - Instructed children on hygiene best practices and led sessions on sanitary habits. - Distributed toiletries and food within slum communities to advance hygiene awareness among the underprivileged. - Actively engaged in local cleanliness initiatives. Initiated projects to empower women through employment opportunities.