Experience

Craftsmen Specialty Coffee

• Singapore
• Restaurants
• 1 - 100 Employee

• Senior Executive

  • Oct 2022 - Present

• Digital Designer & Marketing Executive

  • Nov 2018 - Present

  Digital designer and marketing executive at Craftsmen Specialty Coffee, a local specialty coffee shop in Singapore. Designing, producing, and managing interactive online content, including email templates, social media, website, and promotional artwork while ensuring consistency of corporate branding in all marketing collaterals.Work with marketing manager in planning & executing marketing strategies includes oversee advertising/communication campaigns (social media, blog, magazine etc.), exhibitions and promotional events.Conduct market research and analysis to evaluate trends, brand awareness while monitor competitors’ movement to derive insights and identify opportunities that drive business successes.Maintain relationships with media vendors, mall MARCOM and publishers to ensure collaboration in promotional activities.Manage the organization's social media channels and ensure constant engagement. Show less



Ink Marketing Sdn Bhd

• Malaysia
• Advertising Services
• 1 - 100 Employee

• 2D Graphic Designer

  • Feb 2018 - Oct 2018

  POSM designer / FA artist for various brand account. -standee, shelftalker, wobbler, countertop etc. -provide accurate measurement / diecut for production POSM designer / FA artist for various brand account. -standee, shelftalker, wobbler, countertop etc. -provide accurate measurement / diecut for production



Text100

• United States
• Advertising Services
• 100 - 200 Employee

• Digital Media Intern

  • Feb 2017 - Jul 2017

  Provide support in various digital projects -Monthly cover designs for social media posting. -Assist in digital team for website building, branding. Provide support in various digital projects -Monthly cover designs for social media posting. -Assist in digital team for website building, branding.