Experience

TATAY S.A.

• Spain
• Consumer Goods
• 1 - 100 Employee

• Product Manager

  • Sep 2023 - Present

  Barcelona, Cataluña, España



RUBI Group

• Spain
• Machinery Manufacturing
• 200 - 300 Employee

• Product Manager

  • Jul 2020 - Oct 2023

  Barcelona, Cataluña, España



Grupodesa

• Spain
• Wholesale Building Materials
• 1 - 100 Employee

• Product Manager and Communications Chief

  • Mar 2019 - Jul 2020

  Barcelona y alrededores, España In this new stage in Grupodesa I remained in charge of the tasks as a Communications Chief and acquired the ones from my new position as a Product Manager of Salki, the group's most retailer brand (its main sales channel is Leroy Merlin): -Product Development -International Benchmarking -Creation of pricing and tariff policies -Branding total brand rebuild: traits, image, target, logo, range architecture, etc. -Devalopment of sales strategies and objectives linked to a operating… Show more In this new stage in Grupodesa I remained in charge of the tasks as a Communications Chief and acquired the ones from my new position as a Product Manager of Salki, the group's most retailer brand (its main sales channel is Leroy Merlin): -Product Development -International Benchmarking -Creation of pricing and tariff policies -Branding total brand rebuild: traits, image, target, logo, range architecture, etc. -Devalopment of sales strategies and objectives linked to a operating budget -In charge of all the projects regarding to Salki as a brand

• Chief Communications Officer

  • Jun 2017 - Feb 2019

  Barcelona y alrededores, España Head of communication of the five brands of the group and the corporate image -Content curation for pices such as photos, product and service presentation videos, DIY projects, etc. -Management of the strategy on and off with Influencers, involving selection of ambassadors, creation of content, events, etc. -Implementation of the digital strategy for the six brands of the company, including creating a customer journey, emailing, social networking, digital advertising and press release… Show more Head of communication of the five brands of the group and the corporate image -Content curation for pices such as photos, product and service presentation videos, DIY projects, etc. -Management of the strategy on and off with Influencers, involving selection of ambassadors, creation of content, events, etc. -Implementation of the digital strategy for the six brands of the company, including creating a customer journey, emailing, social networking, digital advertising and press release writing -Media relationship management and media planning Development of the e-learning program -Events organizer -Trade marketing support



ADER

• Spain
• Truck Transportation
• 200 - 300 Employee

• Marketing Assistant

  • Jun 2016 - Jun 2017

  Barcelona y alrededores, España -Corporate Communication Management -Customer Support Team Monitoring -Creating Merchandising -Coordination of digital strategy



European Forest Institute

• Finland
• Research Services
• 100 - 200 Employee

• Communications department

  • Dec 2015 - Feb 2016

  Barcelona y alrededores, España In EFI I worked managing webpages with tools such as Ambientia and Joomla. I learned how to edit videos with Movie Maker, Audacity and VLC and how to edit photos with GIMP 2 and Picasa. I also used MailChimp to create emailings. I worked entirely in English and that was very interesting and challenging.



Dsmartcat Turismo Activo

• Spain
• Travel Arrangements
• 1 - 100 Employee

• Head Of Communications

  • Sep 2015 - Dec 2015

  Barcelona y alrededores, España While I was in Dsmartcat-TA I designed several communication strategies on line and off line. I managed the social media through Hootsuite, working with Facebook, Twitter, Instagram and Youtube, and I created advertisement for these social media accounts. I also designed brochures, catalogs and emailings through MailChimp. There I learnt how to design strategies and to create better content for social media.



Sitges Festival Internacional de Cinema Fantàstic de Catalunya

• International benchmark developer

  • May 2015 - Aug 2015

  Barcelona y alrededores, España In Sitges Festival Internacional I developed a benchmark report, where was explained how the Sitges Festival Internacional de Cinema Fantàstic de Catalunya should export its business model around the world and which are the places that the Sitges Festival would fit best. While I did this I improved in areas such as cultural public diplomacy, internationalizing a business model and communication in cultural industries.



Cuatroochenta

• Spain
• IT Services and IT Consulting
• 100 - 200 Employee

• Marketing

  • Sep 2014 - Mar 2015

  Barcelona y alrededores, España I worked on internal communication, email marketing tasks, creation of Photoshop pieces, events organization, data management and media management.



Col·legi de l'Arquitectura Tècnica de Barcelona

• Spain
• Construction
• 100 - 200 Employee

• Communications Specialist

  • Apr 2013 - Sep 2014

  Barcelona y alrededores, España Responsible for planning and managing events,customer service, building public relations strategy, community management, creation of merchandising, customer support, managing of collaborativa arrangements with many companies and mailing. Quite often I was in charge of two students that were in the company doing an internship, it was very challenging to manage them because they were only 16.