Marketing Team

• Sep 2023 - Present

Founding Member

• Jun 2021 - Jun 2023

•Spearheaded product launch strategy, influencing executives and agencies to optimize go-to-market campaigns, acquiring 2,000+ customers, and driving $100K in revenue within the first 5 months. •Analyzed customer usage data and feedback between agile sprints to continuously optimize mobile UI design and product roadmap, leveraging analytics showing 95% of traffic from mobile to increase engagement by 31%. •Architected intuitive FAQ and help sections by closely collaborating with designers… Show more •Spearheaded product launch strategy, influencing executives and agencies to optimize go-to-market campaigns, acquiring 2,000+ customers, and driving $100K in revenue within the first 5 months. •Analyzed customer usage data and feedback between agile sprints to continuously optimize mobile UI design and product roadmap, leveraging analytics showing 95% of traffic from mobile to increase engagement by 31%. •Architected intuitive FAQ and help sections by closely collaborating with designers and CRM team, by leveraging customer data to improve self-service experience and increase customer satisfaction by 25%. •Piloted integration of Shopify API, rapidly accelerating development velocity and reducing build costs by $5K, enabling agile delivery of enhanced customer experiences. •Drafted Product Requirement Documents, User Stories, Market Research Reports and presented them to stakeholders. •Forged cross-functional alignment between product and engineering teams to optimize campaign performance, improving ROI from 0.8x to 3x, streamlining delivery to maximize revenue growth, and reducing cash burn by 20%. Show less •Spearheaded product launch strategy, influencing executives and agencies to optimize go-to-market campaigns, acquiring 2,000+ customers, and driving $100K in revenue within the first 5 months. •Analyzed customer usage data and feedback between agile sprints to continuously optimize mobile UI design and product roadmap, leveraging analytics showing 95% of traffic from mobile to increase engagement by 31%. •Architected intuitive FAQ and help sections by closely collaborating with designers… Show more •Spearheaded product launch strategy, influencing executives and agencies to optimize go-to-market campaigns, acquiring 2,000+ customers, and driving $100K in revenue within the first 5 months. •Analyzed customer usage data and feedback between agile sprints to continuously optimize mobile UI design and product roadmap, leveraging analytics showing 95% of traffic from mobile to increase engagement by 31%. •Architected intuitive FAQ and help sections by closely collaborating with designers and CRM team, by leveraging customer data to improve self-service experience and increase customer satisfaction by 25%. •Piloted integration of Shopify API, rapidly accelerating development velocity and reducing build costs by $5K, enabling agile delivery of enhanced customer experiences. •Drafted Product Requirement Documents, User Stories, Market Research Reports and presented them to stakeholders. •Forged cross-functional alignment between product and engineering teams to optimize campaign performance, improving ROI from 0.8x to 3x, streamlining delivery to maximize revenue growth, and reducing cash burn by 20%. Show less

Customer Success Manager

• Apr 2021 - May 2021

•Acted as the point of contact between the CEO and internal/external stakeholders, conducted market research to identify trends, and developed partnerships with listed pharma companies that contributed to market expansion and growth. •Drove customer journey by generating 100 leads and cultivated new business opportunities valued at $500K+ through data-driven prioritization of target customer segments. •Acted as the point of contact between the CEO and internal/external stakeholders, conducted market research to identify trends, and developed partnerships with listed pharma companies that contributed to market expansion and growth. •Drove customer journey by generating 100 leads and cultivated new business opportunities valued at $500K+ through data-driven prioritization of target customer segments.

Vendor Development Manager

• May 2020 - May 2021

•Drove product expansion into new markets by analyzing liquor consumption data and regulatory factors across key states, formulated strategies to increase revenue. •Scaled business operations by hiring and training account managers in new sales processes and restructuring personnel into specialized B2B and B2C teams, delivering a 25% increase in lead generation. •Optimized order-to-cash cycle by 20% through streamlined collections protocols, enabling recovery in overdue payments and… Show more •Drove product expansion into new markets by analyzing liquor consumption data and regulatory factors across key states, formulated strategies to increase revenue. •Scaled business operations by hiring and training account managers in new sales processes and restructuring personnel into specialized B2B and B2C teams, delivering a 25% increase in lead generation. •Optimized order-to-cash cycle by 20% through streamlined collections protocols, enabling recovery in overdue payments and improving operational efficiency. •Expanded product portfolio by onboarding and launching new tonic water brand, Sepoy & Co., and Fratelli Wines, increased product offerings by 20%. Show less •Drove product expansion into new markets by analyzing liquor consumption data and regulatory factors across key states, formulated strategies to increase revenue. •Scaled business operations by hiring and training account managers in new sales processes and restructuring personnel into specialized B2B and B2C teams, delivering a 25% increase in lead generation. •Optimized order-to-cash cycle by 20% through streamlined collections protocols, enabling recovery in overdue payments and… Show more •Drove product expansion into new markets by analyzing liquor consumption data and regulatory factors across key states, formulated strategies to increase revenue. •Scaled business operations by hiring and training account managers in new sales processes and restructuring personnel into specialized B2B and B2C teams, delivering a 25% increase in lead generation. •Optimized order-to-cash cycle by 20% through streamlined collections protocols, enabling recovery in overdue payments and improving operational efficiency. •Expanded product portfolio by onboarding and launching new tonic water brand, Sepoy & Co., and Fratelli Wines, increased product offerings by 20%. Show less

Fellowship

• Sep 2018 - Sep 2019

Selected amongst approximately 100 applicants for a unique business program opportunity that was meant for college students from any stream wherein I attended, one year of weekly meet-ups and business mentoring from September 2018 - September 2019. This helped me gain real life experience and exposure while still studying in college, #KARO was incepted from here. Selected amongst approximately 100 applicants for a unique business program opportunity that was meant for college students from any stream wherein I attended, one year of weekly meet-ups and business mentoring from September 2018 - September 2019. This helped me gain real life experience and exposure while still studying in college, #KARO was incepted from here.

Co-Founder

• Sep 2018 - Jul 2019

• Formulated a vision for the company along with inputs from the other Co-Founders. • Developed a Business plan wherein we decided on the departments, budget allocation, vendors and unique value proposition. • Recruited and created a team of highly talented interns. • Brainstormed and ideated for a solution, continue for so that families could spend quality time together and reduce on the screen time. • Created an online Chatbot for users to inculcate the habit of getting things… Show more • Formulated a vision for the company along with inputs from the other Co-Founders. • Developed a Business plan wherein we decided on the departments, budget allocation, vendors and unique value proposition. • Recruited and created a team of highly talented interns. • Brainstormed and ideated for a solution, continue for so that families could spend quality time together and reduce on the screen time. • Created an online Chatbot for users to inculcate the habit of getting things done promptly. • Led a team of Intern Heads that trained the 70 interns to execute responsibilities on field. • Created a framework for the smooth flow of logistics and operations for the entire team. • Set up a financial system for the company and curated excel sheets for interns to maintain on a daily basis that I review on a regularly. • Partnered with India’s massive ticketing partners - insider.in and instamojo.com • Nurtured my Networking skills and gained a lot of insights about Supply chain and strategizing. Show less • Formulated a vision for the company along with inputs from the other Co-Founders. • Developed a Business plan wherein we decided on the departments, budget allocation, vendors and unique value proposition. • Recruited and created a team of highly talented interns. • Brainstormed and ideated for a solution, continue for so that families could spend quality time together and reduce on the screen time. • Created an online Chatbot for users to inculcate the habit of getting things… Show more • Formulated a vision for the company along with inputs from the other Co-Founders. • Developed a Business plan wherein we decided on the departments, budget allocation, vendors and unique value proposition. • Recruited and created a team of highly talented interns. • Brainstormed and ideated for a solution, continue for so that families could spend quality time together and reduce on the screen time. • Created an online Chatbot for users to inculcate the habit of getting things done promptly. • Led a team of Intern Heads that trained the 70 interns to execute responsibilities on field. • Created a framework for the smooth flow of logistics and operations for the entire team. • Set up a financial system for the company and curated excel sheets for interns to maintain on a daily basis that I review on a regularly. • Partnered with India’s massive ticketing partners - insider.in and instamojo.com • Nurtured my Networking skills and gained a lot of insights about Supply chain and strategizing. Show less

Summer Intern

• May 2019 - Jun 2019

• Checked the quality of gold using machines and manual testing. • Travelled to Conakry, Guinea for a week to see how gold is mined, procured and sold. • Gained knowledge on trading softwares like Meta Trader and CQG for hedging of gold. • Learnt about various aspects about trading of gold, logistics and refining in UAE. • Understood the complexities of the hedging concept • Checked the quality of gold using machines and manual testing. • Travelled to Conakry, Guinea for a week to see how gold is mined, procured and sold. • Gained knowledge on trading softwares like Meta Trader and CQG for hedging of gold. • Learnt about various aspects about trading of gold, logistics and refining in UAE. • Understood the complexities of the hedging concept

Finance Intern

• Feb 2018 - Sep 2018

•Worked with select clients to do trades and investments on their behalf. Created a strategy to evaluate small and mid-cap stocks which helped me to identify potential multi-bagger securities •Lead a team of interns to help them analyze client strategies and advise portfolio changes •Worked on the co-relation of technical calls with fundamental results, wherein, I investigated charts and financial statements, to get a buy signal with 100% assurance •Worked with select clients to do trades and investments on their behalf. Created a strategy to evaluate small and mid-cap stocks which helped me to identify potential multi-bagger securities •Lead a team of interns to help them analyze client strategies and advise portfolio changes •Worked on the co-relation of technical calls with fundamental results, wherein, I investigated charts and financial statements, to get a buy signal with 100% assurance