Experience

Young Carpo
• Personal Care Product Manufacturing
• 1 - 100 Employee
• Co-Founder/Owner

  • Nov 2021 - Present

Self-employed marketing and communications consultant
• Advertising Services
• 1 - 100 Employee
• Freelance Marketing Consultant

  • Jan 2016 - Oct 2021


ManpowerGroup Greece

• Greece
• Staffing and Recruiting
• 1 - 100 Employee

• Marketing & Communications Director

  • May 2015 - Dec 2015

  Responsible for the design and implementation of marketing & communications strategies across all ManpowerGroup brands. Liaising with media and stakeholders to enhance ManpowerGroup’s outreach and further solidify its image. Promoting and implementing “Talent Lab”, a platform consisting of programs and workshops aimed at helping people discover their talents and enhance their personal and professional skills. Carrying out Quality Performance surveys among clients in the context of ManpowerGroup’s quality assurance program. Show less



I.S.T. COLLEGE

• India
• Education Administration Programs

• Marketing & Communications Director

  • Jan 2011 - Apr 2015

  Leading a team of two executives, responsible for designing and implementing recruitment growth strategies, as well as marketing & communications strategies, with an emphasis on digital and social media. Designing, planning and implementing events, seminars, workshops and conventions. Developing internal communications strategies to empower personnel and student dynamics and enhance the sense of community. Designing activities with a view to promoting the cultivation of an entrepreneurial mindset among students. Achievement: Responsible for the concept, design and implementation of an entrepreneurship & innovation contest called “Crazy Business Ideas”, aimed at giving young people all over Greece the opportunity to turn an innovative idea into business. The contest ran successfully for four years and many of the participating teams have transformed their ideas into successful businesses. Show less



V+O Communication

• Albania
• Public Relations and Communications Services
• 1 - 100 Employee

• Group Account Director

  • May 2008 - Jun 2010

  Leading V+O’s Brand Communication Group (team of six), responsible for the development and implementation of brand communication strategies, leveraging her deep knowledge of the market to counsel an extensive and diverse portfolio of clients, such as Coca Cola 3Ε, Beiersdorf, L’ Oreal, Kiehl’s, Oriflame, Cosmote, Public, Germanos, Grand Resort Lagonissi, Pizza Hut and KFC among others. Capitalized on her marketing background and expertise to design and implement communication programs which extended beyond publicity and public relations to include counseling on marketing strategies, as well as consumer-engagement activities, such as creative publicity and BTL. Given her diverse portfolio of accounts, as well as the very nature of the market her clients operated in, her role was not only limited to the development & implementation of brand communication programs, but was also extended to the design of communication plans addressing corporate matters such as issues and crisis management. Achievement: 1 Bronze Ermis Award for Kiehl’s. Show less



IMAKO

• Book and Periodical Publishing
• 1 - 100 Employee

• Marketing Director

  • Sep 2002 - Apr 2008

  Leading a team of five executives, responsible for developing effective marketing strategies across all brands (9 magazines, 3 radio stations, 1 web page) in order to maintain competitive advantages in the media industry. Participation in putting together business plans for acquiring the rights of foreign magazines’ titles, such as Fortune 500, InStyle, OK!, Top Gear, Real Simple, Maxim (market and competition analysis, marketing plan, etc.), as well as active participation in all subsequent stages (negotiation, travel and meetings with each magazine’s management and editorial team overseas, design and implementation of launches in the Greek market, marketing strategy). Achievement: 1 Gold Effie Award for Derti FM. Show less



RESEARCH INTERNATIONAL GREECE

• Associate Director

  • May 1997 - May 2002

  Leading a team of four executives, fully responsible and accountable for the revenue, profitability and growth of one of the six business units within RI, having as an annual Revenue Target €1.000.000. Wide portfolio of clients included, among others, Vodafone, Delta, Citibank, Diageo, Johnson & Johnson. Responsibilities and tasks included client/account handling and development, proposal formulation, research design, running and co-ordination of projects, interpretation of findings, delivery of presentations and/or reports, involvement in client workshops/problem solving, counseling. Achievement: Reached Annual Revenue Target in 5 months’ time. Show less


RESEARCH INTERNATIONAL WORLD SERVICE BELGIUM
• Research Executive

  • Mar 1995 - Feb 1997