Director of Marketing

• Feb 2023 - Present

Marketing & Social Media Manager

• Nov 2020 - Feb 2023

• Responsible for working with community partners to plan, promote, execute and evaluate all special events. • Create, communicate and execute the annual marketing plan, including preparation and management of marketing budget. • Implement and manage the social media content calendar across all platforms, including the RSBA website. • Organize press/media events and produce supporting PR materials, including press releases and media kits. • Develop relationships with members, business partners, media, and influencers. • Copywrite and assist with the design of advertising and marketing materials. • Manage the execution and evaluation of marketing activities and campaigns to improve performance. • Active member of the Vancouver BIA Partnership's Marketing Committee.

Marketing Coordinator

• Apr 2019 - Sep 2020

• Supported online community management, engagement, and growth for social media channels. • Hosted various events for influencers and media partners to promote marketing campaigns. • Monitored, tracked, and reported campaigns to ensure they were reaching the desired outcomes. • Supported writing press releases to media partners and newsletters to guests, and also articles for the in-house newspaper. • Developed marketing strategy plans to efficiently drive revenue with new and repeat customers. • Assisted with event planning of strategic partnership events. • Conducted regular audits of online sites to confirm the accuracy and relevancy of the information.

Banquet Server

• Oct 2016 - Apr 2019

• Provided exceptional Concierge information to guests about local and area attractions, maintaining high standards of excellent service.• Set up for events by arranging table placements and served guests in a timely manner.

Fairmont Gold Attendant

• Jun 2016 - Oct 2016

Events & Sales Manager

• Dec 2011 - Jan 2014

• Successfully increased the sales of outdoor training courses improving company revenue • Organized and hosted professional events with solid outcomes • Participated in special functions such as orientation, meetings, and conventions • Successfully increased the sales of outdoor training courses improving company revenue • Organized and hosted professional events with solid outcomes • Participated in special functions such as orientation, meetings, and conventions