Experience

MinoriLabs

• India
• Business Consulting and Services
• 1 - 100 Employee

• Content Specialist

  • Feb 2023 - Present

  Coimbatore As a Content Specialist at Minorilabs, I craft engaging narratives that connect brands with their audiences. I create compelling content strategies, develop captivating stories, and optimize digital experiences to drive meaningful engagement and growth.



First Connect Solutions

• United States
• Software Development

• Senior Content Writer

  • Oct 2022 - Jan 2023

  Bengaluru, Karnataka, India Being part of the Marketing Team, I am responsible for writing In-depth, engaging blog articles on topics related to the recruitment industry that is keyword optimized and intended to drive organic traffic. Complete responsibility for the social media content, in all their social media platforms, especially LinkedIn.



SBFINCORP

• India
• Investment Management

• Senior Copywriter

  • Apr 2019 - Sep 2022

  Coimbatore, Tamil Nadu, India SBFINCORP operates in the Financial Services domain and runs businesses including stock brokerage, market education, fund management etc. As a Senior Copywriter, am responsible for the complete content marketing of the company.



Hubfly

• United States
• IT Services and IT Consulting
• 1 - 100 Employee

• Creative Content Writer

  • Mar 2017 - Apr 2019

  Coimbatore Area, India HubFly provides Microsoft SharePoint as a Service (SAAS) for vendors blended with in-house SharePoint add-on Apps called Business Productivity Apps. As a Content & Copywriter, responsible for complete content of their website, blogs, whitepapers, case-studies, how-to videos and more.



CubeReach Technologies

• Advertising Services
• 1 - 100 Employee

• Content / Copywriter (CCW)

  • Apr 2014 - Feb 2017

  Coimbatore Area, India Responsible for complete Content Management for all clients across different businesses ranging from Tea Trading to Automobiles to Tourism to Real Estate and others.Writing persuasive Ad copies, brochures, profiles targeting potential clients.



Aarush Commodities

• India
• Financial Services

• Web Content Specialist

  • May 2013 - Apr 2014

  Coimbatore Area, India As a Web Content Specialist, responsible for managing their entire content management strategy, responsible for content creation & promotion. Also writing their entire Ad copies, brochures and promotional materials.



Wipro Technologies

• United States
• Business Consulting and Services
• 700 & Above Employee

• Technical Lead, PeopleSoft

  • Sep 2010 - Apr 2013

  Chennai Area, India • As a Technical Lead, responsible for managing a team to stick with client deadlines. • Coordinating with the Offshore Team on weekly updates & status update calls. • Solid experience interacting with reputed clients like Citibank, Sears, RBS bank etc [Detailed Profile trimmed due to a paradigm shift career change into Digital Marketing/SEO]



Honeywell Technologies Solutions Lab

• PeopleSoft Subject Matter Expert

  • Jul 2005 - Sep 2010

  Bengaluru Area, India Responsible for implementation of various PeopleSoft projects, gathering requirements from the Functional Team or the customers directly. Utilize Six Sigma / Lean methodology and tools to drive process improvements. Effectively handling production issues in project, analyzing the problems and providing effective solutions to the Customers. [Detailed Profile trimmed due to a paradigm shift career change into Digital Marketing/SEO]



Discrete Technologies

• United States
• Software Development
• 1 - 100 Employee

• Web Architect

  • Jan 2003 - Jun 2005

  Member of senior staff with full responsibility for requirement gathering and strategic planning and execution of the projects. •Client & Web Application Development for small to mid sized corporates across a variety of industries. •Undergone a PeopleSoft Training which included both the Technical & Functional aspects and involved in small customizations which includes use of Application Designer, PeopleCode, AE & SQR.



Lords Park

• United States
• Hospitality

• EDP Incharge

  • May 2001 - Dec 2002

  EDP incharge of a 3 star rated Hotel in Coimbatore.