Tambra Sanders
Southeast Market Sales Director BacklotCars at KAR Global- Claim this Profile
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Bio
Experience
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KAR Global
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United States
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Motor Vehicle Manufacturing
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500 - 600 Employee
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Southeast Market Sales Director BacklotCars
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Jan 2021 - Present
Provide market leadership and oversight for a team of Market Expansion Managers and Market Performance managers in Tennessee, North Carolina, South Carolina, Virginia and Georgia. Work with team members to acquire new business and service existing business on the sell-side of BacklotCars digital platform. Our goal is to deliver market growth by maximizing wholesale profit for our customer dealer base. Provide market leadership and oversight for a team of Market Expansion Managers and Market Performance managers in Tennessee, North Carolina, South Carolina, Virginia and Georgia. Work with team members to acquire new business and service existing business on the sell-side of BacklotCars digital platform. Our goal is to deliver market growth by maximizing wholesale profit for our customer dealer base.
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OPENLANE US
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United States
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Motor Vehicle Manufacturing
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200 - 300 Employee
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Market General Manager
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Aug 2019 - Jan 2021
BacklotCars is an online marketplace for auto dealers. Our vision is to make wholesale easy and transparent for both buyers and sellers. Through BacklotCars, auto dealers, auto finance, and rental car companies can transact without having to go to physical auctions. Our end-to-end solution is truly seamless for dealers as BacklotCars provides vehicle inspections, transportation, and inventory finance. BacklotCars is an online marketplace for auto dealers. Our vision is to make wholesale easy and transparent for both buyers and sellers. Through BacklotCars, auto dealers, auto finance, and rental car companies can transact without having to go to physical auctions. Our end-to-end solution is truly seamless for dealers as BacklotCars provides vehicle inspections, transportation, and inventory finance.
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Cox Automotive Inc.
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United States
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Software Development
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700 & Above Employee
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Business Development Manager for Cox Automotive
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Jan 2014 - May 2019
Oversaw all aspects of new business development, strategic dealer acquisition / growth, and promotion and sale of complex digital media solutions. Managed daily activities of 5 territory representatives charged with driving portfolio growth and new business development, account management and deal structuring to build brand and increase revenues within automotive dealership groups.• Partnered with accounts to analyze customer needs and provided advertising solutions to meet those needs through knowledge of target markets and customer profiles, promoting digital advertising benefits.• Collaborated in developing campaigns and promotions and monetized websites, bolstering growth and revenue with automotive dealerships. Tracked and analyzed sales pipeline metrics, driving continuous improvement.• Planned, developed and implemented strategy for business development, meeting organizational performance and sales targets while driving initiatives consistent with overall strategy.• Created and executed strategic sales / marketing strategies, enhancing new sales engagements and identifying additional opportunities for investment and business opportunity expansion in accounts.• Engaged dealer accounts to present full value proposition of advertising solutions, tracking / analyzing sales pipeline to drive continuous improvement while managing business development lifecycle.• Led building, cultivation and growth of account relationships through creation / launch of strategic plans to drive growth across digital media solutions. Participated in industry trade shows. Show less
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Product Specialist/Account Consultant
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May 2010 - Jan 2014
Product Specialist, TN / North AL 2014 - 2016Managed all aspects of regional promotion, marketing, proactive sale and ongoing support of product offerings to internal and external customers, while partnering in management and launch of new products for automotive dealerships. Facilitated training and development of Tennessee / North Alabama sales teams on all new products launched by Autotrader / KBB.• Coached, trained and guided advertising consultants and district sales managers in identifying growth opportunity for all focused automotive products, boosting performance and consistent revenues.• Developed strategies, proposals and presentations of solutions, meeting customer needs.• Negotiated pricing and products with new customers, ensuring pricing reflected pricing structures set at corporate level. Developed and maintained sales plans for assigned accounts.Account Consultant, Autotrader / KBB.com 2010 - 2014Directed development and cultivation of new relationships with independent and franchise automotive dealers in order to assess needs and promote recommendation and sale of new and existing products / services, while consistently meeting weekly and monthly sales budgets / goals.• Facilitated training, mentoring and guidance of new and existing dealers on digital product usage, service initiatives and best practices. Evaluated dealer websites for effectiveness on weekly basis.• Increased book of business 50% in Knoxville Territory and increased billing $60K within 2 years by educating non-paying dealers that were not currently using 3rd party classified partners. Show less
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Knox County Schools
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United States
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Education Administration Programs
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700 & Above Employee
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Teacher
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Aug 2008 - May 2010
Facilitated the teaching and educational instruction of students in the area of Science. Provided additional academic support for special needs students, prepared weekly course outlines and objectives according to state and local curriculum guidelines, and created appropriate demonstrations, teaching strategies, and projects. • Counseled students in regards to academic, behavioral, and personal issues; provided ongoing assessment and implementation of enrichment activities to meet student needs. • Developed and reviewed curriculums and assignments to assess and employ various teaching strategies. • Prepared and conducted parent-teacher conferences, advised parents on student progress, and recommended ways to best reinforce education and behavior at home. • Collaborating with colleagues to implement various activities to drive student achievement. Show less
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Dealer Specialties
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United States
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Motor Vehicle Manufacturing
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200 - 300 Employee
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Territory Manager
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Jan 2005 - Jan 2008
Led all aspects of sales, new business development and territory growth via management and oversight of 4 field service techs, while successfully cultivating trusting relationships with key dealer partners. Developed and executed comprehensive sales and new business development plans, built and continuously managed robust sales pipeline, and worked with partners to extend reach and identify new opportunities. • Conducted analyses of market trends and competition, driving profitable growth in various channels. • Implemented consultative, value-based sales methodology, driving new revenue opportunities across existing clients while growing gross profit $35K by increasing dealer count by 15. • Researched customer business needs and presented products to meet those needs, evaluating market trends, recommending products, and leveraging industry knowledge to address customer needs. Show less
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Education
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University of Tennessee, Knoxville
Master of Education - MEd, Science -
Tennessee Technological University
Bachelor of Science - BS, Microbiology