Experience

GEA College

• Slovenia
• Education Administration Programs
• 1 - 100 Employee

• Lecturer in Marketing

  • Apr 2021 - Present

  Fundamentals of Marketing including: - Understanding Customers - Product Development - Promotion - Marketing Strategies Fundamentals of Marketing including: - Understanding Customers - Product Development - Promotion - Marketing Strategies



Optiprint, d.o.o.

• Slovenia
• Computer Hardware Manufacturing
• 1 - 100 Employee

• • Jan 2019 - Present

• • Nov 2014 - Mar 2023

  Responsibilities:- Preparation to enter the foreign markets with Optiprint business model. Including cooperation with various institutions / businesses seeking legal advice, analysis of the foreign market, business model adjustments, the preparation of marketing material & documentations needed.- Searching for potential business (franchise) partners abroad. Franchisee implement the subscription based business model of renting printers with Optiprint endless cartridge to customers. - Negotiate and conclude contracts with partners (franchisees) abroad. Show less



EMMA d.o.o.

• Trade Marketing Manager

  • Oct 2012 - Oct 2014

  Responsibilites: - Development of Shopper Strategy & Programs - Development of key account specific promotions and NPL - Annual product and budget planning - Media Management - Business/product development and entering strategies for new markets. Responsibilites: - Development of Shopper Strategy & Programs - Development of key account specific promotions and NPL - Annual product and budget planning - Media Management - Business/product development and entering strategies for new markets.



Colgate-Palmolive

• United States
• Manufacturing
• 700 & Above Employee

• • Sep 2011 - Jun 2012

  Responsibilities:- Effective Shopper Strategy & Programs- Developing and Activating Insights & Analytics- Initiative Management- Category/trade/shopper expertise- Competitive activity understanding & monitoringAchivement: - Develop shopper program for Colgate Total ProGum Toothpaste exclusive for DM (drug store channel #1 in Croatia) and achieve great selling results. Overachieved targeted sales.

• • Jan 2010 - Aug 2011

  Responsible for healthy business balance between NPL and established products:- New product Launch Management.- Annual Product Planning.- Shopper Programs Management.- On Going: analysing SOM/SOV and competitive activities on all Adria markets.Achievements: You Can Make a Difference Award Program for Invisible Nasties Campaign in Croatia. This is recognition of initiative, creativity and dedicated performance. Big success in 2010 in drug stores and in hypermarkets/supermarkets. Impact seen on total Croatian market SOM FY10 20,2% (+3,4pts vs LY). Show less

• • Feb 2008 - Dec 2009

  Support function of Product manager.Achievements:- Implementation of Educational campaign in SER, BG and MAC. Agree with Ministry of Health to put our TVC on air free of charge.- Sustainability team leader for Adria Region with many initiatives. Manage to cover 3Ps (people, performance, planet)



Delikatesa d.d.

• Marketing Specialist

  • Aug 2007 - Jan 2008

  Marketing specialist: - Organise events in restaurants. - Develop marketing campaign, implementation of marketing campaign and media planning. - Regular restaurants visit and searching for new opportunities and improvements. - Observe trends in food sector and eating habit. Human Recourse (replacement for maternity leave): - Identify staff vacancies and recruit, interview and select applicants. - Provide current and prospective employees with information about policies, job duties, working conditions, wages, and opportunities for promotion and employee benefits. Show less



General Motors Southeast Europe

• Ljubljana

• Assistant to Business Development Managers (student work)

  • Oct 2006 - Jul 2007

  Planned and executed analysis of sales, executed monthly sales reporting for Slovenia. Doing mystery shopping. Observing competition and their promo-activities. Helping with PR event organisation. Planned and executed analysis of sales, executed monthly sales reporting for Slovenia. Doing mystery shopping. Observing competition and their promo-activities. Helping with PR event organisation.



Walch's Event Catering & Partyservice GmbH & Co KG

• Stuttgart

• Hostess

  • Jun 2006 - Jul 2006

  Hostess in the football World Cup in Germany at Stuttgart stadium, FIFA VIP sector. Hostess in the football World Cup in Germany at Stuttgart stadium, FIFA VIP sector.