Experience

Vrede en Lust Estate

• Beverage Manufacturing
• 1 - 100 Employee

• Regional Sales Manager

  • Aug 2012 - Present

  One of the oldest wine estates in South Africa and a long-established independent liquor distributor. Key responsibilities: · Reporting to the Sales and Marketing Manager. · Responsible for sales across Johannesburg. · Identifying branding and marketing opportunities. · Selling into the FMCG, off consumption and on consumption channels. · Calling on restaurants and liquor stores. · Retail clients include Pick ‘n Pay, Spar and Checkers. · Account management of existing clients, promoting long term relationships. · Prospecting for new clients. · Resolving customer queries. · Developing product knowledge by providing training for restaurant and retail staff. · Product merchandising. · Ensuring quality assurance and compliance with branding guidelines. · Work closely with the marketing teams and assist with on and off-site activities (often weekend and public holidays). · Weekly activity reports, work plans, sales call feedback, competitor analyses, monthly and annual territory analyses. · Share market research and insights with sales and marketing management. · Negotiate deals. · Managing sales and merchandising reps and merchandisers. · Monitoring and implementing promotional activities. · Plan and manage wine shows and weekly promotions, including in-store tastings (often at weekends and on public holidays). Show less



Backsberg Wine Estate

• Paarl

• Regional Sales Executive

  • Apr 2008 - Apr 2012

  Well established wine farm with one of the most recognizable brands in South Africa. Key responsibilities: · Reporting to the National Sales Manager. · Responsible for the Gauteng region, one of the biggest and most valuable sales area s for the company. · Sales within the FMCG, off consumption and on consumption channels. · Retail clients included Pick ‘n’ Pay, Checkers and Spar. · Negotiate deals. · Managed the FMCG channel, calling on stores, liaising with sales and merchandising reps and merchandisers. · Planned and managed wine shows and weekly promotions (in store tastings). · Management of deliveries by the company’s two logistics companies. · Product training for retail and restaurant staff. · Weekly activity reports, work plans, sales call feedback, competitor analyses, monthly and annual territory analyses. · Negotiated deals. Show less



Holywell Supplies

• Johannesburg Metropolitan Area

• Sales Executive

  • Jan 2000 - Apr 2008

  Supplying the hospitality industry. Key responsibilities: · Business development, including cold calling. · Account management of existing clients. · Clients mainly based in the north of Johannesburg and included all Barons, Kegs, Billy the Bums and Capello. · Ensured that deliveries were scheduled and sent out on time. · Office administration including invoicing and daily banking. · Staff management. Supplying the hospitality industry. Key responsibilities: · Business development, including cold calling. · Account management of existing clients. · Clients mainly based in the north of Johannesburg and included all Barons, Kegs, Billy the Bums and Capello. · Ensured that deliveries were scheduled and sent out on time. · Office administration including invoicing and daily banking. · Staff management.