Tamara Halsall

Group Operations Manager at Chadstone Motor Group
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Contact Information
Location
Greater Melbourne Area, AU
Languages
  • English Native or bilingual proficiency
  • French Limited working proficiency

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Bio

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Melissa Sullivan

Tam is an incredible leader who provides so much value to our marketing team at Mercedes-Benz Australia. Being managed by her over the last 12 months has been so enlightening. She always places a high priority not only on our business goals, but also her team’s personal development which has been invaluable. I’ve seen first hand how caring she is towards all her colleagues while simultaneously being an absolute powerhouse who drives success for the business day in and day out. Thank you Tam for being a great role model, I can’t wait to see all you achieve in your new role!

LinkedIn User

Tamara is on the ball! With a keen eye for detail and a natural flair for communication, Tamara shines in her role at Toyota Motor Corporation. Having worked with Tamara on numerous national retail campaigns, her easy nature and action-orientated personality, produces top-quality work - often under severely tight deadlines. Incredibly valued by the agency partners, Tamara also often provides new insight into creative business issues and manages change with a positive attitude. It's a great pleasure working besides Tamara and I look forward to watching her continue to succeed.

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Credentials

  • AdWords Fundamentals
    Google
    May, 2018
    - Sep, 2024
  • Google Analytics
    Google
    Dec, 2017
    - Sep, 2024
  • DoubleClick Search Basics
    Google

Experience

    • Australia
    • Automotive
    • 1 - 100 Employee
    • Group Operations Manager
      • Jan 2022 - Present

      Manage programs that drive greater efficiency across the business operations of the Chadstone Motor Group. Key responsibilities including marketing, recruitment, employee benefits, platforms, processes and strategic opportunities.

    • Group Marketing Manager
      • Apr 2021 - Jan 2022

      Manage the organic and paid marketing platforms for the Chadstone Ford and Chadstone Hyundai dealerships. All things communication related when it comes to purchasing a vehicle from our Group including supporting platform structures and setup, websites, third party advertising, paid and organic marketing, inbound digital enquiry and employee programs.

    • Australia
    • Retail Motor Vehicles
    • 1 - 100 Employee
    • Group Operations Manager
      • Apr 2022 - Present

      Manage programs that drive greater efficiency across the business operations of the Chadstone Motor Group. Key responsibilities including marketing, recruitment, employee benefits, platforms, processes and strategic opportunities. Manage programs that drive greater efficiency across the business operations of the Chadstone Motor Group. Key responsibilities including marketing, recruitment, employee benefits, platforms, processes and strategic opportunities.

    • Australia
    • Automotive
    • 400 - 500 Employee
    • Brand & Content Marketing Manager
      • Aug 2019 - Apr 2021

      Responsible for the Mercedes-Benz Cars content strategy and respective channel amplification plans. Oversee content creation and adaptation, calendars and community management for the social presence of Australia and New Zealand across Facebook, Instagram, LinkedIn and YouTube. Managed the strategy and rollout of the the digital Mercedes me Magazine, monthly customer and prospect communications and supporting content hub. Strategic direction for paid and organic search presence, and implementation support. Budget management including planning and forecasting. Show less

    • Digital Marketing Manager
      • Aug 2018 - Aug 2019

      Manage the Digital Marketing team to deliver strategic digital solutions to support and drive all national Mercedes-Benz activity inclusive of new product launches, retail campaigns and always on brand communications. Key areas of responsibility inclusive of strategy and operations of national websites, retail websites, social channels & content, performance media, retailer support, reporting and budget management.

    • Digital Marketing Specialist
      • May 2016 - Aug 2018

      As a Digital Marketing Specialist at Mercedes-Benz Australia Pacific, I support and drive Digital Marketing Activities for Australia and New Zealand, predominantly through performance channels. Further responsibilities include online data acquisition, online solutions for our retail network, closely monitoring analytics across the entire digital landscape and budget management.

    • Australia
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Dealer Marketing
      • Jun 2015 - May 2016

      My main responsibility was the coordination of the AdBuilder platform. My role included organising content, strategy development, system enhancements and managing dealer network engagement. I was the first point of contact for internal stakeholders and the support centre. My main responsibility was the coordination of the AdBuilder platform. My role included organising content, strategy development, system enhancements and managing dealer network engagement. I was the first point of contact for internal stakeholders and the support centre.

    • Guest Experience & Marketing Manager
      • Aug 2013 - Jun 2015

      During my time at Camberwell Toyota I was responsible for creating advertising to support the New, Used, Fleet and Service departments marketing efforts. I also coordinated local sponsorships and community events. Furthermore, I managed guest satisfaction and dealer surveys. During my time at Camberwell Toyota I was responsible for creating advertising to support the New, Used, Fleet and Service departments marketing efforts. I also coordinated local sponsorships and community events. Furthermore, I managed guest satisfaction and dealer surveys.

    • United Kingdom
    • Advertising Services
    • 700 & Above Employee
    • Intern
      • Jan 2014 - Feb 2014

      During my internship at Saatchi & Saatchi I supported and assisted one of the account teams. During my internship at Saatchi & Saatchi I supported and assisted one of the account teams.

Education

  • Monash Business School
    Master of Business Administration (MBA)
    2017 - 2018
  • RMIT University
    Bachelor of Communication, Advertising
    2012 - 2014
  • Melbourne Girls Grammar School
    Victorian Certificate of Education
    2008 - 2011

Community

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