Talya Kurland

Marketing and Social Media Manager at Temple De Hirsch Sinai
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Contact Information
us****@****om
(386) 825-5501
Languages
  • English -

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Jason Fimbrez

I managed Talya while she was employed at G/O Digital. She was one of my Senior Social Media Specialists who worked closely with our top tier clients. During her tenure on my Social Media Management Team, Talya worked with Account Managers and Social Advertising Specialists to construct, implement, and execute social strategies on various social platforms including Facebook. Talya maintained a book of business with clients in varying verticals. Talya was able to maintain her book of business with strong time management and organizational skills. Talya was also very client-centric and always put their overall social media goals first. She did whatever it took to ensure her clients were represented in the best manner possible through the quality content she produced for them monthly. Talya proved that being efficient, thorough, and organized is possible even during tight deadlines. She was a pleasure to work with at G/O Digital and I am certain that any other business would benefit from having Talya on their team!

Lauren Greer

Talya is an extremely dedicated and wonderfully creative social media marketer. Her wonderful sense of humor and positive outlook enable her to handle any situation that is thrown at her with ease and professionalism. She is dedicated, passionate and a joy to work with!

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Experience

    • United States
    • Religious Institutions
    • 1 - 100 Employee
    • Marketing and Social Media Manager
      • Dec 2020 - Present

      - Work directly with leadership and program managers to develop communication strategies and messaging to increase program and event registration, school enrollment, donations, membership and retention, and general awareness. - Grow and maintain multiple newsletter subscriptions while sustaining an average of a 56% open rate and a 6.5% click rate among audiences per quarter. - Manage social media pages, create innovative content depending on platform to achieve audience engagement, and monitor KPIs. - Grow and maintain social platform audiences while sustaining an average of 47% reach on Instagram and 41% reach on Facebook. - Compose weekly e-newsletters, and emails related to monthly events and development campaigns. - Assist in migration from Constant Contact to MailChimp, including everything from database information to design. - Design and produce multi-article magazines, published three-four times a year. - Craft promotional content for digital and print channels, including e-newsletters, publications, ads, and more. - Work with web team on refreshing organization WordPress site for easier and more streamlined access using SEO strategy. - Mentor high school students on social media and digital marketing strategies.

    • United States
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Program Manager: Engagement & Celebrations
      • Feb 2018 - Jun 2020

      - Managed programs and events from idea to evaluation. - Used digital marketing experience to promote and execute successful programs and events. - Led and collaborated on projects within department and across entire agency. - Oversaw budgeting and tracking for a variety of projects. - Developed impactful programming for young families, adults, active seniors and more. - Initiated, developed and maintained program partnerships - Managed programs and events from idea to evaluation. - Used digital marketing experience to promote and execute successful programs and events. - Led and collaborated on projects within department and across entire agency. - Oversaw budgeting and tracking for a variety of projects. - Developed impactful programming for young families, adults, active seniors and more. - Initiated, developed and maintained program partnerships

    • United States
    • Religious Institutions
    • 1 - 100 Employee
    • Sunday School Teacher
      • Oct 2017 - May 2018

      - Developed and implemented lesson plans based on curriculum - Ensured all students comprehended curriculum - Supported students who need extra guidance - Maintained discipline in the classroom - Developed and implemented lesson plans based on curriculum - Ensured all students comprehended curriculum - Supported students who need extra guidance - Maintained discipline in the classroom

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Senior Social Media Specialist
      • Apr 2014 - May 2017

      - Managed 25~ accounts and ongoing campaigns daily - Developed and executed marketing campaigns from A to Z that established brand awareness and increased company revenue and/or leads - Analyzed monthly reports and KPIs - Oversaw top tier and highest spending accounts - Created between 10 to 70 pieces of content per account each month - Increased following and community engagement - Researched and implemented content ideas for a variety of different verticals - Managed 25~ accounts and ongoing campaigns daily - Developed and executed marketing campaigns from A to Z that established brand awareness and increased company revenue and/or leads - Analyzed monthly reports and KPIs - Oversaw top tier and highest spending accounts - Created between 10 to 70 pieces of content per account each month - Increased following and community engagement - Researched and implemented content ideas for a variety of different verticals

    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Social Media Consultant (Contract)
      • Oct 2013 - Apr 2014

      - Productively researched, developed and edited content - Implemented social media strategy based on client needs - Evaluated Facebook advertising tactics - Managed audience engagement - Productively researched, developed and edited content - Implemented social media strategy based on client needs - Evaluated Facebook advertising tactics - Managed audience engagement

    • United States
    • Public Relations and Communications Services
    • Social Media Specialist
      • Apr 2013 - Apr 2014

      - Seamlessly managed multiple accounts - Increased following and engagement - Researched, developed and edited content - Drove website traffic - Interacted with audiences. - Seamlessly managed multiple accounts - Increased following and engagement - Researched, developed and edited content - Drove website traffic - Interacted with audiences.

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • Marketing Coordinator (Freelance)
      • Apr 2013 - Nov 2013

      - Coordinated and managed digital marketing content. - Researched significant details needed to contribute to company's goals. - Created and implemented digital marketing strategies. - Executed campaigns and projects for individual clients. - Coordinated and managed digital marketing content. - Researched significant details needed to contribute to company's goals. - Created and implemented digital marketing strategies. - Executed campaigns and projects for individual clients.

    • Social Media & Events Intern
      • Dec 2012 - Mar 2013

      - Strategically doubled Facebook following in three months - Implemented social programming - Coordinated corporate and community partner development - Created and executed outreach plan. - Strategically doubled Facebook following in three months - Implemented social programming - Coordinated corporate and community partner development - Created and executed outreach plan.

  • Social27
    • Redmond, WA
    • Public Relations & Social Media Manager (Contract)
      • Oct 2012 - Dec 2012

      - Updated social media platforms. - Created effective newsletters, blogs and press releases. - Developed and implemented content and digital marketing strategies. - Assisted project managers in executing projects. - Updated social media platforms. - Created effective newsletters, blogs and press releases. - Developed and implemented content and digital marketing strategies. - Assisted project managers in executing projects.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Teaching & Office Assistant Coordinator
      • Mar 2011 - Jun 2012

      - Evaluated student communication research. - Analyzed and researched communication data. - Brainstormed and created educational activities. - Coordinated significant logistical details. - Updated social media platforms. - Evaluated student communication research. - Analyzed and researched communication data. - Brainstormed and created educational activities. - Coordinated significant logistical details. - Updated social media platforms.

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Youth Group Leader
      • Jan 2000 - Dec 2010

      - Organized and implemented educational programming. - Coordinated significant logistical details. - Mentored peers and children in leadership and teamwork skills. - Demonstrated effective public speaking skills. - Trained new employees. - Organized and implemented educational programming. - Coordinated significant logistical details. - Mentored peers and children in leadership and teamwork skills. - Demonstrated effective public speaking skills. - Trained new employees.

Education

  • Western Washington University
    Bachelor of Arts (B.A.), Communication
    2008 - 2012

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